Web Marketing Specialist in Birmingham

Web Marketing Specialist in Birmingham

Birmingham Full-Time 40000 - 50000 £ / year (est.) No working from home possible
HireWise

At a Glance

  • Tasks: Manage and enhance websites, ensuring top-notch quality and user experience.
  • Company: Global leader in precision cutting tools with over 60 years of expertise.
  • Benefits: Competitive salary, ongoing training, and a culture that values ambition and collaboration.
  • Other info: Fast-paced environment with excellent growth opportunities and a focus on continuous learning.
  • Why this job: Join a dynamic team and make an impact on industry-leading digital platforms.
  • Qualifications: Degree in Marketing or related field; experience with CMS and website testing.

The predicted salary is between 40000 - 50000 £ per year.

Our Client a global manufacturer of precision cutting tools are looking to attract a

Digital Marketing Specialist (Website) to join our team.

The company has over 60 years' experience providing precision-engineered products in industrial applications with its brands sold in over 90 countries.

The European division of the company is headquartered in Ireland.

The

Digital Marketing Specialist (Website Operations) is responsible for the execution, maintenance, and quality assurance of Harvey Performance Company’s websites.

The role ensures that new products, content updates, and site enhancements are launched accurately, on time, and to a high standard, supporting both customer experience and commercial objectives.

Key Responsibilities

  • Website Operations & Launch Execution
  • Coordinate and execute website launches and ongoing updates in collaboration with Product Marketing.
  • Manage CMS category structures and content builds using defined planning files.
  • Administer website forms, form handlers, and associated email templates.
  • Testing & Quality Assurance
  • Lead comprehensive pre-launch testing of website functionality, data accuracy, and integrations.
  • Identify, document, and help prioritize bugs and issues in partnership with internal teams and developers.
  • CMS & Development Support
  • Support new website development initiatives, including theme customization and functional testing.
  • Work with developers to implement and validate new site functionality.
  • Cross-Functional & Customer Support
  • Provide internal and external support for website features and functionality.
  • Collaborate cross-functionally to support product launches and broader digital initiatives.
  • Contribute to initiatives that expand the digital footprint of Harvey’s brands across platforms.
  • A passion for learning about new website platforms, best practices for pre-launch testing and a can-do, curious attitude needed to trouble shoot and triage technical challenges.
  • An eagerness to bring to life products on our industry leading websites with a specific attention to detail, skilled coordination of cross functional teams, and keen insights on outstanding functionality bugs to assist in the prioritization of tasks.
  • To be comfortable working in an environment where ambition is expected and rewarded, have high standards for your work with an impeccable attention to detail, enjoy cross functional collaboration, and want to continue to be challenged and learn.

Education

  • Bachelor’s degree in Marketing, Business, or related field.
  • Technical & Digital Experience
  • Hands-on experience with CMS platforms such as Word Press, Squarespace, Hub Spot, Shopify, Wix, or similar.
  • Experience planning, executing, and testing website updates or launches.
  • Proven ability to conduct structured website testing and QA.
  • Working knowledge of user tracking, analytics, and digital privacy best practices.
  • Exposure to third-party website integrations.
  • Professional Skills
  • Strong attention to detail and quality standards.
  • Excellent time management, organization, and problem-solving skills.
  • Comfortable working cross-functionally in a fast-paced environment.
  • Curious, proactive mindset with a willingness to learn and take on additional responsibilities.
  • Experience with Optimizely / EPi Server CMS and ecommerce.
  • Familiarity with Jira and customer service workflows.

What We Offer

  • A fast-growing, high-performance marketing environment.
  • Exposure to industry-leading digital platforms and practices.
  • Ongoing training and development, including tuition reimbursement.
  • A culture that values ambition, collaboration, and continuous improvement.
  • #J-18808-Ljbffr

Web Marketing Specialist in Birmingham employer: HireWise

HireWise is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the fast-paced cybersecurity sector. With a strong focus on employee growth, we provide ample opportunities for professional development, competitive salaries, and attractive equity and bonus packages, all while enjoying the vibrant atmosphere of London. Join us to be part of a team that values your contributions and supports your career aspirations.

HireWise

Contact Details:

HireWise Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Web Marketing Specialist in Birmingham

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HireWise and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HireWise are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HireWise on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HireWise. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Web Marketing Specialist in Birmingham

Website Operations
Content Management Systems (CMS)
Quality Assurance
Pre-launch Testing
Cross-Functional Collaboration
Digital Marketing
Attention to Detail

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HireWise. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of HireWise:Show us that you’ve done your homework! In your application, briefly mention what you admire about HireWise’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at HireWise

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HireWise will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At HireWise, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.