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- Tasks: Lead digital marketing initiatives and optimise campaigns for global B2B events.
- Company: Join Jackson Barnes, a top international recruitment agency in the events and media sectors.
- Benefits: Enjoy hybrid work, health insurance, international travel, and a vibrant team culture.
- Why this job: Make a real impact on digital performance and transformation in a dynamic environment.
- Qualifications: 2-3 years in B2B digital marketing with skills in PPC, SEO, and performance marketing.
- Other info: Mentor junior team members and drive innovation in a collaborative setting.
The predicted salary is between 28800 - 48000 £ per year.
Jackson Barnes is a leading international recruitment agency specializing in the events, media, and publishing sectors. With a reputation for delivering tailored recruitment solutions, we connect top talent with reputable organizations across the globe. Our extensive network and industry expertise enable us to source candidates for a wide range of roles, from entry-level positions to executive leadership.
We are seeking a proactive and experienced Digital Marketing Manager to join a growing B2B events and marketing services company based in Central London. This hybrid role offers the opportunity to lead digital marketing initiatives across multiple global B2B events, driving performance, innovation, and digital transformation. The successful candidate will take ownership of cross‑channel marketing strategies, optimise campaigns, and implement new technologies to enhance overall performance.
The ideal candidate will possess 2‑3 years of experience in B2B digital marketing, with a proven track record in PPC, SEO, CRO, and performance marketing. Experience working within an agency or B2B events environment is highly preferred. You should be confident in using tools such as GA4, SEMrush, WordPress, and ad platform optimisation. A proactive problem‑solving attitude, creative mindset, and strong organisational skills are essential.
Responsibilities:- Take full ownership of PPC campaigns across platforms such as Google, Meta, and LinkedIn, continuously improving return on ad spend and testing new formats to maximise results.
- Lead SEO initiatives through technical audits, content optimisation, and improving search engine rankings to increase organic visibility.
- Enhance website performance and user experience across multiple event sites built on WordPress, Elementor, and ACF, ensuring seamless navigation and engagement.
- Implement cross‑channel performance strategies through conversion‑rate optimisation, landing page development, and data‑driven audience targeting.
- Drive digital transformation projects by integrating new technologies, tools, and AI workflows to streamline marketing operations and improve efficiency.
- Mentor and guide a Digital Marketing Executive, overseeing campaign setup, quality assurance, and adherence to best practices.
- Report regularly on campaign performance and website analytics, providing insights and recommendations for continuous improvement.
This role offers a range of benefits designed to support your professional growth and work‑life balance. You will have the opportunity to work across multiple industries, gaining diverse experience and exposure. The position provides true ownership of digital performance and transformation initiatives, allowing you to make a tangible impact. Our company promotes a hybrid working environment, combining the flexibility of remote work with the benefits of in‑person collaboration. Additional perks include health insurance, international travel opportunities, and a vibrant, collaborative team culture with regular social events.
Jackson Barnes is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, ethnicity, gender, age, disability, sexual orientation, or any other protected characteristic.
Digital Marketing Manager employer: Hirenza
Contact Detail:
Hirenza Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with professionals in the digital marketing space. Don’t be shy—introduce yourself and share your passion for digital marketing; you never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your best work in PPC, SEO, and content creation. This is your chance to demonstrate your expertise and creativity, making it easier for potential employers to see what you can bring to their team.
✨Tip Number 3
Prepare for interviews by researching the company and its digital marketing strategies. Be ready to discuss how you can enhance their performance and drive innovation. Tailor your answers to reflect their needs, and don’t forget to ask insightful questions to show your genuine interest!
✨Tip Number 4
Apply through our website! We’ve got a range of exciting opportunities waiting for you. Make sure to follow up after applying—send a quick email to express your enthusiasm for the role. It shows initiative and keeps you on their radar!
We think you need these skills to ace Digital Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Marketing Manager role. Highlight your experience in PPC, SEO, and performance marketing, and don’t forget to mention any tools you’ve used like GA4 or SEMrush. We want to see how your skills match what we’re looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about digital marketing and how your previous experiences have prepared you for this role. Be sure to show off your proactive attitude and creative mindset!
Showcase Your Achievements: When detailing your past roles, focus on your achievements rather than just responsibilities. Use metrics to demonstrate your impact, like improved return on ad spend or increased organic visibility. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!
How to prepare for a job interview at Hirenza
✨Know Your Digital Marketing Stuff
Make sure you brush up on your knowledge of PPC, SEO, and CRO before the interview. Be ready to discuss specific campaigns you've worked on and the results you've achieved. This will show that you not only understand the theory but also have practical experience.
✨Show Off Your Analytical Skills
Since this role involves optimising campaigns and reporting on performance, be prepared to talk about how you've used tools like GA4 or SEMrush in the past. Bring examples of how you've analysed data to make informed decisions and improve campaign outcomes.
✨Demonstrate Your Leadership Potential
As you'll be mentoring a Digital Marketing Executive, it's important to highlight any previous experience you have in guiding others. Share examples of how you've supported team members in their development and how you approach quality assurance in campaigns.
✨Be Ready for Problem-Solving Questions
Expect some situational questions that test your problem-solving skills. Think of challenges you've faced in digital marketing and how you overcame them. This will showcase your proactive attitude and creative mindset, which are key for this role.