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For Companies At a Glance
- Tasks: Lead growth strategies, analyse data, and run experiments to boost user engagement.
- Company: Aspora provides cross-border financial services for the Indian diaspora, with a rapidly growing user base.
- Benefits: Enjoy a competitive salary, equity package, private healthcare, and wellness perks.
- Why this job: Join a dynamic startup making a real impact in financial services for global communities.
- Qualifications: 5+ years in growth roles, strong data analysis skills, and proven success in scaling strategies.
- Other info: Be part of a collaborative team focused on innovation and user delight.
The predicted salary is between 43200 - 72000 £ per year.
Position: Growth Director
Who you are
Previously known as Vance, Aspora offers cross-border financial services for communities, with a focus on the Indian diaspora living outside their home countries. With 250,000 non-resident Indian (NRI) users, the startup has expanded to several countries.
What the job involves
- Lifecycle Strategy: Map activation, engagement, and expansion triggers; focus on removing friction and enhancing user delight.
- Growth Analytics & Instrumentation: Establish tracking, define key metrics (LTV, CAC, NRR, payback), and surface insights daily.
- Experimentation Program: Run rapid A/B tests on copy, UX, pricing, and incentives.
- Retention & Reactivation Loops: Deploy nudges, rewards, and personalized messaging to increase CLTV.
- Monetisation & Upsell: Collaborate with Product on value-based pricing, bundles, and cross-sell strategies.
- Channel Portfolio: Manage paid, organic, referral, and partnership channels; reallocate budget to optimize efficiency.
- Growth Operations & Automation: Build pipelines, ETLs, and playbooks for scaling across products and geographies.
- Team & Culture: Recruit and mentor analysts, PMs, and marketers focusing on cohort analysis and achieving double-digit lifts.
Additional Requirements
- 5+ years of experience in growth, lifecycle, or revenue roles in high-growth tech, fintech, or subscription B2C sectors.
- Fluency in data analysis; proficiency in SQL and Looker/Amplitude.
- Proven success in turning insights into scalable playbooks across markets or products.
- Track record of simultaneously reducing CAC and increasing LTV.
- Deep understanding of attribution, marketing mix modeling, and experimentation design.
- Proactive operator who prefers shipping initial versions over endless debates.
- Excellent communication skills, capable of translating data into actionable plans for diverse stakeholders.
Benefits
- Competitive salary
- Generous equity package
- Full private healthcare
- Wellness benefits
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Head of Growth employer: Hirehoot
Contact Detail:
Hirehoot Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Growth
✨Tip Number 1
Familiarise yourself with the specific metrics mentioned in the job description, such as LTV, CAC, and NRR. Understanding these concepts deeply will allow you to speak confidently about how you've used them in your previous roles during interviews.
✨Tip Number 2
Showcase your experience with A/B testing and experimentation. Prepare examples of successful tests you've run, including the hypotheses, results, and how they influenced growth strategies. This will demonstrate your hands-on approach to growth.
✨Tip Number 3
Highlight your proficiency in SQL and data analysis tools like Looker or Amplitude. Be ready to discuss how you've leveraged data to drive decisions and optimise growth in past positions, as this is crucial for the role.
✨Tip Number 4
Emphasise your ability to work cross-functionally, especially with product teams. Share instances where your collaboration led to successful monetisation strategies or improved user engagement, showcasing your team-oriented mindset.
We think you need these skills to ace Head of Growth
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in growth, lifecycle, or revenue roles. Emphasise your achievements in high-growth tech or fintech environments, particularly any metrics that demonstrate your success in reducing CAC and increasing LTV.
Craft a Compelling Cover Letter: In your cover letter, address how your skills align with the specific responsibilities of the Head of Growth position. Mention your experience with data analysis tools like SQL and Looker/Amplitude, and provide examples of how you've successfully implemented growth strategies in the past.
Showcase Your Analytical Skills: Include specific examples of how you've used data to drive decisions. Discuss any A/B testing you've conducted, the insights gained, and how those insights led to actionable plans that improved user engagement or monetisation.
Highlight Team Leadership Experience: Since the role involves recruiting and mentoring, be sure to mention any experience you have in leading teams. Discuss how you've fostered a culture of growth and collaboration, and how you've mentored others to achieve their goals.
How to prepare for a job interview at Hirehoot
✨Showcase Your Data Skills
Since the role requires fluency in data analysis, be prepared to discuss your experience with SQL and tools like Looker or Amplitude. Bring examples of how you've used data to drive growth and make decisions.
✨Demonstrate Your Growth Mindset
Highlight your previous successes in reducing CAC while increasing LTV. Be ready to share specific strategies you implemented and the results achieved, as this will resonate well with the company's focus on growth.
✨Prepare for Experimentation Discussions
The job involves running A/B tests and experimentation programs. Think of examples where you've successfully designed and executed experiments, and be ready to discuss the outcomes and learnings from those experiences.
✨Communicate Clearly and Effectively
Excellent communication skills are crucial for this role. Practice translating complex data insights into actionable plans that can be understood by diverse stakeholders. This will demonstrate your ability to lead and mentor others.
