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- Tasks: Own the CRM and email marketing ecosystem to boost customer engagement and loyalty.
- Company: Fast-growing health and wellness business with a focus on innovation.
- Benefits: Competitive salary, remote-friendly work, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on creativity and performance optimisation.
- Why this job: Join a dynamic team and make a real impact on customer journeys and retention.
- Qualifications: 3+ years experience with Klaviyo or similar platforms; ecommerce experience preferred.
The predicted salary is between 35000 - 38000 £ per year.
We are partnering with a fast-growing health and wellness business hiring a CRM & Email Marketing Executive to join their marketing team.
This is a brilliant opportunity for someone who loves the intersection of lifecycle marketing, customer behaviour, retention and commercial growth. The role will take ownership of the CRM and email marketing ecosystem, helping drive customer engagement, loyalty and long-term revenue growth across both digital programmes and physical products.
You’ll work closely with the wider marketing and content teams to build high-performing customer journeys, optimise retention and create highly personalised lifecycle campaigns.
- Building and optimising automated lifecycle journeys across email and SMS
- Executing weekly email campaigns from build through to deployment
- Monitoring deliverability, GDPR compliance and database health
- Running A/B tests across messaging, timing and campaign performance
- Reporting on campaign revenue, retention and conversion performance
- Partnering cross-functionally with marketing, content and design teams
3+ years’ experience using Klaviyo or similar CRM/ESP platforms
Experience within ecommerce, DTC or subscription-led brands preferred
Comfortable balancing creativity with performance optimisation
Marketing and CRM Executive employer: Hired By Startups
Contact Detail:
Hired By Startups Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing and CRM Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend webinars, and join relevant groups. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your email marketing campaigns and CRM strategies. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can optimise their CRM and email marketing efforts based on your experience.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Marketing and CRM Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing and CRM Executive. Highlight your experience with email marketing, CRM platforms like Klaviyo, and any relevant achievements in customer engagement and retention.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for health and wellness, and explain how your skills align with the company's goals. Don’t forget to mention your experience in ecommerce or subscription-led brands!
Showcase Your Creativity: We love a bit of creativity! When discussing your past campaigns, share examples that demonstrate your ability to balance creative ideas with performance optimisation. A/B testing results or successful lifecycle campaigns can really make you stand out.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get to know you better. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Hired By Startups
✨Know Your CRM Tools
Make sure you’re well-versed in Klaviyo or any similar CRM/ESP platforms. Brush up on your experience and be ready to discuss specific campaigns you've executed, focusing on how you optimised them for better performance.
✨Showcase Your Creativity
This role is all about balancing creativity with performance. Prepare examples of how you've crafted engaging email campaigns or customer journeys that not only captured attention but also drove retention and revenue.
✨Understand the Metrics
Familiarise yourself with key performance indicators like deliverability rates, conversion rates, and A/B testing results. Be prepared to discuss how you’ve used data to inform your strategies and improve campaign outcomes.
✨Collaborate Like a Pro
Since you'll be working closely with marketing, content, and design teams, think of examples where you successfully collaborated across departments. Highlight your communication skills and how they contributed to successful projects.