At a Glance
- Tasks: Lead innovative marketing campaigns to drive sales and engage prospects.
- Company: Join Sovos, a global leader in tax compliance and innovation.
- Benefits: Enjoy flexible work, mentoring, and globally recognised training programs.
- Other info: Diverse and inclusive workplace that values your unique contributions.
- Why this job: Make a real impact while working with cutting-edge technology in a dynamic environment.
- Qualifications: Experience in B2B marketing and leadership roles; sales experience is a plus.
The predicted salary is between 50000 - 70000 £ per year.
Build your future with Sovos. If you're seeking a career where innovation meets impact, you've come to the right place. As a global leader, Sovos is transforming tax compliance from a business requirement to a force for growth while revolutionising how businesses navigate the ever-changing regulatory landscape. At Sovos, we're dedicated to more than just solving compliance challenges – we're committed to making a positive and lasting difference in everything we do.
The Work You'll Do: The Field Marketing Manager is responsible for planning, organizing and executing programs that generate new prospects and advance existing opportunities for the sales team. As a field marketer, you are the spider in the web; it’s your job to start the conversations, make the connections, and collaborate with subject matter experts across the organization to create marketing campaigns employing tactics like events, digital marketing & account-based marketing to generate leads for your business.
More specifically, you will:
- Develop and implement demand creation and pipeline acceleration programs aligned with overall business goals
- Forecast, measure, analyze, and report on impact of programs
- Proactively engage with the direct and business development teams to coordinate, communicate, and optimize the impact of marketing activities
- Develop and implement target account strategy to support account-based marketing and selling efforts
- Communicate and educate the sales team regarding new and planned marketing activities including global and local programs
- Communicate with senior leadership team on an ongoing basis to ensure successful follow through of all qualified opportunities as well as identifying and researching key contacts and titles at target accounts
- Plan, organize, and execute ABM programs that result in substantial new sales opportunity creation
- Interface with sales to determine sales enablement needs, and work with product marketing to develop tools, programs in a box, training and content
- Develop thoughtful, targeted programs that capture market share and strengthen Sovos’ brand in a fast-changing market
- Target segmentation analysis, budgeting and building business cases for new customer acquisition
- B2B sales cycle and how to identify opportunities to maximize demand creation, pipeline contribution and sales opportunity acceleration
- Clearly articulate a market-specific value proposition and tailor it to fit a variety of program requirements
- Responsible for campaign planning, including the detailed 3-month campaign planning calendar and 6-month campaign planning calendar, and getting internal stakeholder buy-in
- Event management, including collaboration with Sovos Event Manager for annual event decision, event prep, feedback collection, and event follow-up coordination, utilizing BDRs
- Responsible for webinar execution, including internal communication with stakeholders
What We Need From You:
- BA/BS in business or comparable education + leadership experience in Marketing
- Five or more years in B2B marketing
- Three or more years in a leadership role within Marketing
- Proven experience working with sales teams and supporting programs to drive awareness and sales; actual sales experience is highly desirable
- Ability to demonstrate track record of success in all key areas of responsibility
- Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements
- Ability to consistently produce results on time and within budget
- Ability to align tactical plans with strategies
- Inbound marketing strategy/execution experience and strong understanding of digital marketing tactics
- Must demonstrate strong curiosity for new marketing trends and best practices that apply to target markets
- Account Based Marketing and Named account marketing experience
- Able to market to a range of b-to-b buyers using a wide variety of offers (e.g. white papers, case studies, webcasts) and delivery mechanisms (email, telephone, direct mail)
- Proven experience with Salesforce.com and Marketo
Our Hiring Process: At Sovos, we believe in a thoughtful and structured hiring process designed to ensure the best match for both you and our team. Here is what you can expect after you apply:
- Pre-employment Assessment– An online assessment to help us understand your skills and approach to problem-solving.
- Automated Video HR Interview– A chance for us to learn more about your background, motivations, and what you are looking for in your next role.
- Department Interview– A conversation with the team you may join, focusing on collaboration, learning potential, and how you would contribute to our day-to-day operations.
What Does Sovos Offer You? The tools to enhance your life - because we want you to enjoy your life outside of work and inside!
- An opportunity to work with a global team
- Bi-Weekly Meeting Free Days!
- Mentoring Programs
- Globally recognised Training and Development programs
Sovos is an equal opportunity employer committed to providing an environment that celebrates diversity and where equal employment opportunities are available to all applicants and employees. We do not discriminate against race, colour, religions, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic provided by law. At Sovos, all employees are encouraged to bring their whole selves to work.
Company Background: Sovos is a global provider of tax, compliance and trust solutions and services that enable businesses to navigate an increasingly regulated world with true confidence. Purpose-built for always-on compliance capabilities, our scalable IT-driven solutions meet the demands of an evolving and complex global regulatory landscape.
Field Marketing Manager (FTC) in Hampshire employer: Hirebridge
Sovos is an exceptional employer that fosters a culture of innovation and collaboration, empowering employees to make a meaningful impact in the world of tax compliance. With a commitment to personal and professional growth, employees benefit from globally recognised training programmes, mentoring opportunities, and a supportive work environment that values diversity and inclusion. Located in a dynamic industry, Sovos offers the chance to work with a global team while enjoying unique perks like bi-weekly meeting-free days, ensuring a healthy work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Field Marketing Manager (FTC) in Hampshire
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hirebridge and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hirebridge are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hirebridge on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hirebridge. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Field Marketing Manager (FTC) in Hampshire
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hirebridge. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Hirebridge:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hirebridge’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Hirebridge
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hirebridge will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Hirebridge, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
