At a Glance
- Tasks: Lead marketing strategies and campaigns for HINEN in the UK energy storage market.
- Company: Join a leading energy storage brand with a global presence and innovative products.
- Benefits: Competitive salary, growth opportunities, and a chance to shape a new brand.
- Other info: Dynamic role with cross-functional collaboration and excellent career advancement potential.
- Why this job: Be the first marketing professional and make a real impact in a booming industry.
- Qualifications: 2+ years of B2B marketing experience in energy storage or related fields.
The predicted salary is between 50000 - 60000 £ per year.
Join HINEN, a leading energy storage brand, to drive global market expansion. We are seeking a highly motivated and commercially driven UK Market Manager to lead Hinen’s market development and brand establishment across the United Kingdom. This is a pivotal role responsible for developing and executing localised marketing strategies, building brand awareness, driving sales enablement, and forging strong relationships with installers, distributors, and retail partners.
About the Role:
- Reporting to the GM, you will act as the primary marketing lead for the UK, working cross‑functionally with global product, sales, and marketing teams to tailor strategies that resonate with the UK solar and energy storage market.
- This role is ideal for a hands‑on marketer with deep experience in the UK renewable energy, consumer electronics, or home energy sectors who is excited by the opportunity to build a brand from the ground up in a fast‑growing market.
Responsibilities:
- Marketing Strategy & Brand Development: Develop and execute UK marketing strategy aligned with global brand goals. Build brand awareness among UK homeowners, installers, and distributors. Conduct market research and competitor analysis for the UK solar/storage market. Define localised messaging and manage the UK marketing calendar.
- Campaign Management: Plan and run multi‑channel campaigns (digital, events, PR) to generate leads. Create UK‑specific marketing collateral (brochures, case studies, website content). Manage external agencies to ensure brand consistency.
- Events & Trade Shows: Lead Hinen’s presence at key UK events (e.g., Solar & Storage Live UK). Organise installer training sessions, webinars, and roadshows. Support distributors and installers with co‑marketing programmes and sales tools. Build relationships with industry bodies and media partners.
- Budget & Performance: Manage UK marketing budget and track ROI. Report on KPIs (lead volume, CAC, conversion rates) and optimise campaigns.
- Cross‑Functional Collaboration: Feed UK market insights to global product/marketing teams. Align local campaigns with European and global strategies.
Qualifications:
- 2+ years of B2B marketing experience in energy storage, PV, or related industries.
- Has more than 2 years experience in marketing and promotion.
- Excellent communication and negotiation skills; fluent in English (other languages a plus).
Pay range and compensation package: Chance to grow with a fast‑developing brand in the booming home energy storage industry. This is the brand’s first marketing professional.
Marketing Manager in Birmingham employer: Hinen
HINEN is an exceptional employer, offering a dynamic work environment where innovation meets opportunity in the rapidly expanding home energy storage sector. With a strong commitment to employee growth, you will have the chance to shape the brand's presence in the UK market while collaborating with a talented global team. Enjoy competitive compensation, a supportive culture, and the unique advantage of being part of a pioneering brand that is making significant strides in renewable energy.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager in Birmingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the renewable energy sector. Attend industry events, join relevant online groups, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might help you land that dream job!
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing projects, especially those related to energy storage or consumer electronics. This gives potential employers a taste of what you can bring to the table and sets you apart from the crowd.
✨Tip Number 3
Prepare for interviews by researching HINEN and its competitors. Understand their products and market position, and think about how your experience aligns with their goals. Tailor your responses to show how you can contribute to their brand development in the UK.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand. So, get your application in and let’s make waves in the home energy storage market together!
We think you need these skills to ace Marketing Manager in Birmingham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Marketing Manager at HINEN. Highlight your experience in B2B marketing, especially in energy storage or related sectors, and showcase any relevant campaigns you've led.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about the renewable energy sector and how your skills align with our goals. Be specific about what excites you about building a brand from the ground up.
Showcase Your Achievements:Don’t just list your responsibilities; share your successes! Include metrics and results from past campaigns to demonstrate your impact. We love numbers that show how you’ve driven sales or increased brand awareness.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you’re considered for this exciting opportunity to join HINEN!
How to prepare for a job interview at Hinen
✨Know Your Stuff
Before the interview, dive deep into HINEN's products and their market position. Familiarise yourself with their energy storage solutions and recent achievements, like their 8% market share in Australia. This knowledge will help you demonstrate your genuine interest and understanding of the brand.
✨Showcase Your Experience
Prepare to discuss your previous B2B marketing experiences, especially in the renewable energy or consumer electronics sectors. Have specific examples ready that highlight your successes in developing marketing strategies or managing campaigns, as this role is all about building a brand from the ground up.
✨Be Ready for Collaboration Questions
Since this role involves cross-functional collaboration, think of instances where you've worked with different teams. Be prepared to explain how you’ve successfully aligned local strategies with broader company goals, and how you can bring those skills to HINEN.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about HINEN’s future plans in the UK market or how they measure success for this role. This shows your enthusiasm and strategic thinking, which are crucial for a Marketing Manager.
