At a Glance
- Tasks: Lead marketing and PR initiatives to drive hotel revenue and brand engagement.
- Company: Join Hilton, a leader in hospitality with a focus on smart luxury.
- Benefits: Enjoy exclusive discounts, flexible working, personal development, and health perks.
- Other info: Opportunity for career growth in a vibrant and inclusive environment.
- Why this job: Be part of a dynamic team that shapes the guest experience and drives innovation.
- Qualifications: 3-4 years marketing experience, strong communication skills, and proficiency in Adobe tools.
The predicted salary is between 36000 - 60000 £ per year.
What are we looking for?
- Minimum 3-4 years marketing experience
- Ability to develop talent within the team
- Strong project management skills
- Experience in social campaigns
- Good sense of initiative
- Strong communication and relationship building capabilities
- Flexible and adaptable working style with an ability to multi-task and think on your feet
- Creative thinking and a self-starter attitude
- Experience in Adobe InDesign, Photoshop and Premier Pro
- Ability to work effectively with both internal team members and external agencies
WHAT MAKES US SPECIAL IS WHO WE ARE, AND WE ARE HILTON
- Hospitality
- Integrity
- Leadership
- Teamwork
- Ownership
Now, never just stay. Stay inspired. Smart luxury is at the core of everything Conrad Hotels & Resorts does. We are the destination of a new generation of smart luxury travellers for whom life, business, and pleasure seamlessly intersect.
WELCOME TO A WORLD OF OPPORTUNITIES - No two days or two hotels are the same, but our spirit and passion for hospitality always brings all our teams together to create a culture of inclusiveness, positivity and drive to achieve our common goal: "To share the light and warmth of hospitality". With amazing training, resources and support from both managers and colleagues, there is always an opportunity to develop and grow.
A WORLD OF REWARDS
- Exclusive Team Member discounts at Hilton Hotels worldwide
- Flexible working/ some working from home once the probation period is complete
- Discounted membership to our on-site LivingWell Health and Fitness Club
- Personal Development programmes designed to support you at every step of your career
- A chance to make a difference through our Corporate Responsibility programmes
- Free, healthy and high quality meals when on duty
- Team Member Travel Program: discounted hotel nights plus 50% off Food and Beverages (subject to individual outlets)
- Team Member Referral Program
- Discounted dental and health cover
- High street discounts with Perks at Work
- Free car park
- Subsidised Taxi between 12am and 7am
- Holiday: 28 days including bank holidays (increasing yearly to up to 33 days)
- Guest Experience Day: 1 night stay with breakfast and dinner
- Modern and inclusive Team Member's areas
The Hilton Birmingham Metropole is now recruiting for a Marketing and PR Manager. This full-service hotel is a key Conference and Events centre based in Birmingham's NEC district. The hotel has recently undergone a stunning refurbishment and opened its new destination restaurant and bar, Brightsmith on the Water.
As Marketing and PR Manager you will be a key member of the commercial team, driving revenue through all market segments of the hotel from transient guests to Conference and Events and Food and Drink outlets. You will work closely with the department, managing the roll out of marketing and PR initiatives to support their marketing and PR needs.
Role Activity:
- Proactively manage and implement the annual hotel marketing and PR plan within budget guidelines
- Oversee the execution of all promotional activities across all available channels, ensuring brand adherence and effectiveness
- Measure key performance indicators relating to all marketing and PR activities, promotions and campaigns, and produce performance reports for all key stakeholders
- Manage the roll out of marketing and PR initiatives to support the hotel in meeting their targets
- Manage all media relations activities and information liaising with PR agency
- Ensure sales and F&B teams receive full marketing and PR support including collateral
- Always be the brand champion ensuring all collateral conforms to agreed brand standards
- Manage internal communications in the hotel and take responsibility for updating regional office of any local stories, awards and sponsorship events
- Develop, manage and grow a tailored social media strategy to drive engagement and grow loyalty
- Identify local partnership opportunities with the regional team
- Respond to customer postings as appropriate tackling any complaints and issues
- Achieve agreed performance goals and marketing and PR objectives set out by the Line Manager
- Be the marketing and PR representative in hotel commercial focus meetings
- Conduct continuous analysis of competitive environment and consumer trends
- Conduct regular hotel marketing and PR audits to meet regional and global audit requirements
- Understand and champion Hilton core values
- Undertake any reasonable task or function requested by the Line Manager
- Create an effective marketing and PR team on property, fostering a productive team culture
- Encourage and motivate individuals to achieve key company and personal objectives
- Put in place a dedicated career path for each team member
- Conduct regular performance reviews, ensuring adequate feedback is given
- Highlight and encourage team members to participate in job specific training opportunities
Marketing and PR Manager in Birmingham employer: Hilton Global Foundation
At Hilton Birmingham Metropole, we pride ourselves on being an exceptional employer that fosters a culture of inclusiveness and positivity. With a commitment to employee growth through tailored personal development programmes and extensive training resources, our team members are empowered to thrive in their careers. Enjoy exclusive benefits such as flexible working arrangements, discounted hotel stays, and a vibrant work environment in the heart of Birmingham's NEC district, where no two days are the same and every contribution is valued.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing and PR Manager in Birmingham
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hilton Global Foundation and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hilton Global Foundation are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hilton Global Foundation on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hilton Global Foundation. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing and PR Manager in Birmingham
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hilton Global Foundation. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Hilton Global Foundation:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hilton Global Foundation’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Hilton Global Foundation
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hilton Global Foundation will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Hilton Global Foundation, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
