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- Tasks: Lead impactful email and CRM campaigns that drive enrolments and transform marketing.
- Company: Join HEP UK, a forward-thinking organisation with a vibrant culture.
- Benefits: Enjoy wellbeing support, training opportunities, and a great work environment.
- Why this job: Be the driving force behind campaigns that make a real difference in education.
- Qualifications: 3+ years in email or CRM campaign delivery with strong attention to detail.
- Other info: HEP is committed to diversity and equal opportunities for all applicants.
The predicted salary is between 36000 - 60000 £ per year.
Join HEP UK and be at the heart of delivering high-impact email, CRM, SMS, and WhatsApp campaigns that drive enrolments and transform our marketing function. This role is perfect for someone who loves turning strategy into action and seeing measurable results.
What you’ll do:
- Plan, coordinate, and execute campaigns across programmes, intakes, and channels
- Build, send, and optimise campaigns using marketing automation platforms (Salesforce/Pardot)
- Ensure campaigns are launch-ready, high-quality, compliant, and on brand
- Track performance metrics like open rates, click-throughs, conversions, and enrolments, feeding insights into future campaigns
- Collaborate with CRM, Content, Paid, Digital, and Partner teams to keep campaigns aligned and impactful
KPIs / Success Measures:
- Campaigns delivered on time, with minimal errors or rework
- Improved engagement metrics (opens, clicks) and enrolment outcomes
- Stakeholder confidence in campaign control and delivery
Who we’re looking for:
- 3+ years hands-on experience in email or CRM campaign delivery
- Strong attention to detail and ability to manage multiple campaigns
- Confident working across teams and pushing back when needed
- Knowledge of email best practices and data protection
Benefits:
- Great culture, wellbeing support, pension, training opportunities, and more
Be the engine behind campaigns that transform education!
HEP is a Disability Confident and equal opportunity employer. HEP evaluates qualified applicants without regard to race, colour, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability status or any other legally protected characteristic.
Email Campaign Marketing Manager in St Albans employer: Higher Ed Partners
Contact Detail:
Higher Ed Partners Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Email Campaign Marketing Manager in St Albans
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past email campaigns and their results. We want to see how you’ve turned strategy into action and made an impact!
✨Tip Number 3
Prepare for interviews by practising common questions related to email marketing and CRM. We suggest using the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Email Campaign Marketing Manager in St Albans
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in email and CRM campaigns. We want to see how your skills align with the role, so don’t be shy about showcasing your achievements!
Showcase Your Metrics: When discussing your past campaigns, include specific metrics like open rates and conversions. We love numbers that tell a story, so let us know how your efforts made an impact!
Be Authentic: Let your personality shine through in your application. We’re looking for someone who’s not just qualified but also a great fit for our culture. Share what excites you about this role and why you want to join us!
Apply Through Our Website: For the best chance of getting noticed, make sure to apply directly through our website. It’s the easiest way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at Higher Ed Partners
✨Know Your Campaigns
Before the interview, dive deep into HEP UK's recent email and CRM campaigns. Familiarise yourself with their style, tone, and the metrics they focus on. This will not only show your genuine interest but also help you discuss how your experience aligns with their goals.
✨Showcase Your Data Skills
Be ready to talk about how you've tracked and analysed campaign performance in the past. Bring specific examples of how you've improved open rates or conversions. This will demonstrate your ability to turn data into actionable insights, which is crucial for this role.
✨Collaboration is Key
Since this role involves working across various teams, prepare to discuss your experience collaborating with different departments. Share examples of how you've successfully aligned campaigns with content, digital, and partner teams to achieve common goals.
✨Attention to Detail Matters
Highlight your strong attention to detail by discussing a time when you caught an error before a campaign launch or improved a process to ensure quality. This will reassure them that you can deliver high-quality, compliant campaigns with minimal errors.
