At a Glance
- Tasks: Lead sales efforts in Europe, turning agencies and brands into Higgsfield customers.
- Company: Join Higgsfield AI, the fastest-scaling generative AI company with a billion-dollar revenue run rate.
- Benefits: Competitive salary, equity options, relocation support, and a dynamic work environment.
- Other info: Be part of a high-energy team in a fast-paced startup culture.
- Why this job: Shape the future of AI video creation while driving impactful sales across Europe.
- Qualifications: Proven B2B SaaS sales experience and strong negotiation skills.
The predicted salary is between 63000 - 77000 £ per year.
Why work at Higgsfield AI?
We're the fastest-scaling generative AI company in history, hitting $1B in annual revenue run rate, 30M+ users worldwide, and powering 390 of Fortune 500 brands.
We’re building at the absolute frontier of AI-powered video creation and next-generation creative tools.
Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn’t just moving fast, but rewriting what fast looks like.
Why work at Higgsfield AI?
We're the fastest-scaling generative AI company in history, hitting $1B in annual revenue run rate, 30M+ users worldwide, and powering 390 of Fortune 500 brands.
We’re building at the absolute frontier of AI-powered video creation and next-generation creative tools.
Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn’t just moving fast, but rewriting what fast looks like.
Who We Are Looking For
- Everyone at Higgsfield is an A-player. We're looking for teammates who bring:
- High energy, strong commercial instincts, and flawless execution.
- Ownership and accountability to drive deals end-to-end.
- The ability to build trusted relationships with partners, agencies, and enterprise clients.
- Resilience in high-pressure situations and an always-on mindset.
- A balance of sharp analytical skills and natural people intuition.
- Hunger to win and the grit to scale a B2B Saa S business globally.
About The Role
This is the GTM Account Executive role for Europe.
You will be our first dedicated seller for the region, responsible for turning Europe's agencies, brands, production companies and media groups into Higgsfield customers: sourcing and closing the first European deals yourself and owning the accounts after signature.
You work with our Almaty-based GTM team, our US-based Enterprise team, and directly with company leadership.
- What You Will Work On
- End-to-end sales execution: identify, pitch, negotiate, and close deals with European agencies, brands and B2B partners, from first touch through signature.
- Open the market: build a named-account plan for Europe and work it, starting with advertising and creative agencies, consumer brands, production companies, broadcasters and streamers.
- Convert platform demand: turn high-usage European creators, teams and agencies already on Higgsfield into team and enterprise accounts.
- Account management: own relationships post-sale, ensuring adoption, expansion, and long-term success.
- Partner routes to market: identify and activate European agencies, production studios and resellers that bring us customers we would not reach one deal at a time.
- Customer success: act as the voice of the European customer internally, ensuring feedback flows into product and engineering.
- Processes at scale: build the repeatable playbook that the next European hires will follow.
- Your must haves
(You don't need to meet every single requirement to be a strong candidate. If you're excellent in a few of these areas and eager to grow, we'd still love to hear from you.)
- Revenue track record: demonstrable history of consistently achieving and exceeding multi-million dollar revenue targets, with deals you sourced and closed yourself.
- Proven experience in B2B Saa S sales and/or account management with measurable results.
- Experience selling into advertising agencies, brand marketing organisations, or media and entertainment companies in at least two European markets.
- An existing network of senior buyers in European agencies, brands or media groups.
- Excellent English communication skills, both written and spoken. A second major European language is a strong plus.
- Strong negotiation, presentation, and closing skills.
- Strong analytical skills with the ability to leverage sales data and metrics for decision-making.
- Ability to work in a high-growth startup environment.
- Nice to haves
- Big3/Big4 consulting experience or equivalent top-tier professional background is a strong plus.
- Experience selling AI, Gen AI, or ML products.
- Experience in early-stage, fast-scaling startups.
- Exposure to upselling, cross-selling, and customer success strategies.
- Relationships in European broadcasters, streamers or sports media.
- Existing network of enterprise clients or partners in Saa S/AI ecosystems.
- The deal
- Competitive base salary in USD.
- Equity participation through the company's stock option program.
- Based in Almaty (on-site; we sponsor and process your work permit, cover your flights, and provide temporary housing while you settle in) or remote in Europe, with regular travel across the region and to Almaty.
- Our GTM team works six days a week and overlaps with US hours. Expect the same pace wherever you are based.
- Full-time position.
- Opportunity to become the cornerstone of Higgsfield's European sales engine.
GTM Lead, Europe in London employer: Higgsfield AI
Higgsfield AI is an attractive employer due to its rapid growth and innovative projects in the AI sector. Employees have the chance to work on cutting-edge technology and contribute to significant strategic initiatives. The company fosters a collaborative culture that encourages professional development and impactful contributions.
StudySmarter Expert Advice🤫
We think this is how you could land GTM Lead, Europe in London
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like GTM Lead, Europe at Higgsfield AI, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Higgsfield AI. Tailor your message to explain why you’re drawn to them and how you can contribute as a GTM Lead, Europe. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace GTM Lead, Europe in London
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Higgsfield AI:When writing your cover letter, make sure to tailor your message specifically for Higgsfield AI. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Higgsfield AI
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Higgsfield AI that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Higgsfield AI that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Higgsfield AI’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
