Product Marketing Manager

Product Marketing Manager

Full-Time 60000 - 80000 € / year (est.) Home office possible
HiBob

At a Glance

  • Tasks: Craft compelling narratives for innovative HR products and drive market strategies.
  • Company: Join a fast-growing tech company transforming HR management for mid-size businesses.
  • Benefits: Enjoy a supportive culture, competitive salary, and opportunities for personal growth.
  • Other info: Empowering environment where your unique voice and ideas are valued.
  • Why this job: Be part of a dynamic team shaping the future of HR technology.
  • Qualifications: 3-4+ years in Product Marketing, preferably in B2B SaaS or FinTech.

The predicted salary is between 60000 - 80000 € per year.

About Us

HiBob helps modern, mid-size businesses transform the way they manage people, giving HR and managers all they need to connect, engage, develop, and retain top talent. Since 2015, we’ve achieved consecutive triple-digit year-over-year growth, all backed by our amazing team of Bobbers from across the globe, making us the choice HRIS of over 3000 midsize and multinational companies.

Our HR platform is intuitive, data-driven, and built for the way people work today: globally, remotely, and collaboratively. Fast-growing companies across the globe such as Fulham Football Club, what3words, Fiverr, and VaynerMedia rely upon Bob to help them create the best work experiences for their people.

Come and be you with us

Being a Bobber is all about being you. We want you to bring all parts of yourself to work, giving you the freedom and confidence to be the best you and do your best work. If that’s bubbly, shy, precise, funny, bold, kind, honest, brilliant, or anything in between, we’re waiting with open arms. Come join us.

The Opportunity

Are you a storyteller who can turn complex products into a compelling narrative? Do you thrive at the intersection of product, sales, and customer success? We are seeking a strategic Product Marketing Manager to help lead our next chapter of growth. As a market leader in HCM, we don’t just follow industry trends – we set them. We are currently in a pivotal expansion phase, building on the successful launch of Bob Finance to scale our footprint within the Office of the CFO. With a roadmap of new finance suite products on the horizon, you will be a key architect in bringing this portfolio to market and driving the execution of one of our most critical strategic initiatives.

Why This Team?

The management philosophy is simple: they hire great people and get out of their way. They measure their career by impact and production, not the size of their org chart. If you are a hungry, high-performer who wants to be empowered with a big mission and held to a high standard of excellence, you will thrive here.

Requirements

Who You Are

  • The High-Leverage Operator: You have 3-4+ years of experience in Product Marketing (B2B SaaS preferred; Finance, Accounting, FinTech is a major plus). You measure success by business output and impact, not just activity.
  • Autonomous & Self-Sufficient: You thrive when given a clear, quantifiable mandate and the space to execute. You don't wait for a 'laundry list' of orders and tasks. You understand the mission and take the initiative to drive it forward every day.
  • The Strategic Storyteller: You have a proven ability to translate complex AI and financial concepts into persuasive narratives. You can explain the 'value' of automated workflows to a CFO.
  • The Proactive Problem Solver: You try to solve problems on your own first, rather than relying on others for answers to the test. You bring answers and recommendations to the table, not just a list of obstacles.
  • AI-First Mindset: You have a strong grasp of how AI is transforming enterprise software and can articulate that vision to a sophisticated market. You’re eager to incorporate AI into your day-to-day workflows to be more efficient and impactful.
  • Ownership Mentality: You crave ownership and find micromanagement restrictive. You are comfortable being held to a high standard of excellence and can make measurable progress even with minimal day-to-day direction.

Product Marketing Manager employer: HiBob

At HiBob, we pride ourselves on fostering a vibrant and inclusive work culture where every Bobber is encouraged to bring their authentic selves to work. With a focus on employee empowerment and growth, we offer ample opportunities for professional development while being part of a fast-growing company that values impact over hierarchy. Join us in our mission to revolutionise HR management for mid-sized businesses, and enjoy the unique advantage of working in a dynamic environment that champions innovation and collaboration.

HiBob

Contact Detail:

HiBob Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Product Marketing Manager

Tip Number 1

Network like a pro! Reach out to people in your industry on LinkedIn or at events. Don’t be shy; ask for informational interviews to learn more about their experiences and share your passion for product marketing.

Tip Number 2

Show off your storytelling skills! Prepare a few case studies or examples of how you've turned complex ideas into compelling narratives. This will help you stand out during interviews and showcase your strategic thinking.

Tip Number 3

Be proactive! If you see a company you're interested in, don’t wait for a job posting. Reach out directly to express your interest and share how you can add value to their team. We love initiative!

Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our amazing team of Bobbers. Let’s make it happen!

We think you need these skills to ace Product Marketing Manager

Product Marketing
B2B SaaS
Finance Knowledge
Strategic Storytelling
Problem-Solving Skills
AI Understanding
Autonomy

Some tips for your application 🫡

Be Yourself:When writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to show off your unique style and voice. Remember, we’re all about being authentic at HiBob.

Tell Your Story:Craft a compelling narrative about your experience in product marketing. Highlight how your background aligns with our mission and how you can contribute to our growth. We love a good story, especially one that showcases your strategic thinking!

Showcase Your Impact:Focus on the results you've achieved in previous roles. Use specific examples to demonstrate how you've driven business output and made a difference. We’re looking for high-performers who measure success by impact, not just activity.

Apply Through Our Website:Make sure to submit your application through our website. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!

How to prepare for a job interview at HiBob

Know Your Product Inside Out

Before the interview, make sure you thoroughly understand HiBob's products and how they fit into the market. Be ready to discuss how you would position these products and tell a compelling story around them. This shows your passion and preparedness.

Showcase Your Strategic Thinking

Prepare examples of how you've successfully translated complex concepts into clear narratives in your previous roles. Highlight your experience in B2B SaaS and how you've driven impact through strategic marketing initiatives. This will demonstrate your ability to think critically and strategically.

Demonstrate Proactivity

Be ready to share instances where you've taken the initiative to solve problems without waiting for direction. Discuss how you approach challenges and provide solutions, showcasing your proactive mindset that aligns with the company's values.

Embrace the AI-First Approach

Familiarise yourself with how AI is shaping the HR tech landscape. Be prepared to discuss your understanding of AI's role in enterprise software and how you envision incorporating it into your marketing strategies. This will highlight your forward-thinking attitude and alignment with the company's mission.