At a Glance
- Tasks: Create engaging TikTok content and drive social commerce strategies.
- Company: Join a global leader in health and wellness with a collaborative culture.
- Benefits: Flexible working, gym membership, generous leave, and discounts on products.
- Other info: Diverse and inclusive workplace with excellent career growth opportunities.
- Why this job: Be at the forefront of social media trends and make a real impact.
- Qualifications: Experience with TikTok, strong content creation skills, and analytical mindset.
The predicted salary is between 30000 - 40000 £ per year.
Health & Happiness (H&H) Group is a publicly traded company, with established market positions in more than 14 countries in Asia-Pacific, Europe, North America and Oceania with over 3,000 team members working across the globe. Our vision is focused on premium nutrition and lifetime wellness. We have 3 business segments - Baby, Adult and Pet Nutrition and Care - supporting whole-family health and happiness across 7 international brands. On our journey to making a positive difference across the world, you will work with passionate people in an innovative and collaborative organization as we inspire wellness through purpose led careers. We are passionate about our customers and community and are looking for similar-minded talent to join us. As an equal opportunity employer, we care deeply about creating an inclusive workplace where our team members feel valued, respected, and empowered.
Role Overview
We are seeking a dynamic and creative Social Media Content and Commerce Associate with a focus on TikTok, but also supporting our other social media channels. In this role, you will leverage your deep understanding of the TikTok platform, trends, and user behaviour to create engaging content, drive brand awareness, and optimize social commerce strategies. You will work closely with marketing, creative, and e-commerce teams to amplify our brand presence and convert followers into customers.
Responsibilities
- Develop and execute a content calendar tailored to TikTok trends and audience preferences.
- Produce engaging and high-quality short-form video content that aligns with brand voice and objectives.
- Monitor TikTok trends, hashtags, and algorithm changes to ensure content remains relevant and impactful.
- Collaborate with influencers and creators to co-create content that resonates with target demographics.
- Social Commerce Execution
- Integrate e-commerce strategies into TikTok content, utilizing features like TikTok Shop, product links, and live streaming commerce.
- Track the performance of commerce-related content and optimize for click-through rates, conversions, and sales.
- Work with the e-commerce team to ensure seamless alignment of product promotions and availability.
- Community Engagement
- Actively manage TikTok community interactions, including responding to comments, DMs, and user-generated content.
- Foster a strong connection with followers to build a loyal and engaged community.
- Analytics & Reporting
- Analyse TikTok performance metrics, including reach, engagement, video views, and commerce conversions.
- Provide regular reports and insights to inform strategy adjustments.
- Experiment with different content formats and commerce tactics to continuously optimize performance.
Qualifications and Skills
- Proven experience managing and growing TikTok accounts, either personally or professionally.
- Strong content creation skills, including video editing and storytelling tailored to TikTok.
- In-depth knowledge of TikTok’s algorithm, features, and trends.
- Familiarity with TikTok Shopping and other e-commerce integrations.
- Excellent analytical skills, with the ability to interpret data and adjust strategies accordingly.
- Strong communication and collaboration abilities.
- Passion for social media, digital trends, and understanding of target audience behavior.
- Prior experience in a social commerce or e-commerce-focused role is a plus.
- Strong interpersonal skills to evolve into a multicultural environment.
- Thinking agility to assess problems and proactively propose solutions.
- Ability to organize and manage projects but also executional and operational capacity.
- Ability to communicate well under pressure.
- Enjoy problem solving.
- Strong analytical skills.
- Ability to communicate clearly and concisely.
- Able to gather and reconcile information from multiple parties to identify a solution.
- Rigorous and accurate.
Benefits
- H&H Group offers flexible, hybrid working. Our current office days are Tuesday, Wednesday and Thursday.
- Class Pass Gym Membership (28 credits per month).
- 25 Annual Leave days per year + 4 H&H Days + 1 work Birthday (after 1 year).
- 40% discount for UK Brands.
- Pension.
- Health Insurance.
- Life Insurance.
- Dog-friendly office.
- Coffee shop within the building.
Diversity & Inclusion Statement
H&H Group believes in the benefits of a diverse and inclusive workplace and aims to reflect the varied cultures within which we exist. We are committed to providing a working environment that is free from discrimination and harassment, creating a safe and inclusive environment for all.
Equal Opportunity Statement
We encourage applications from people of all ages, nationalities, religions, racial and gender identities, sexual orientations, abilities and cultures, and our hiring decisions will be based on business needs, position requirements, and the qualifications and experience of individuals. If you require support or assistance during the application process, please notify us at the time of application and we will be sure to enable reasonable adjustments where suitable.
Legal Notice
All personal data collected is for recruitment purposes only.
TikTok Social Media Content and Commerce Specialist UK employer: H&H Group | B Corp™
At H&H Group, we pride ourselves on being an exceptional employer that champions a culture of inclusivity and innovation. Our flexible hybrid working model, coupled with generous benefits such as a Class Pass Gym Membership and a dog-friendly office, fosters a supportive environment where creativity thrives. Join us in our mission to inspire wellness and enjoy ample opportunities for personal and professional growth within a dynamic team dedicated to making a positive impact across the globe.
StudySmarter Expert Advice🤫
We think this is how you could land TikTok Social Media Content and Commerce Specialist UK
✨Tip Number 1
Get your TikTok game on! Start creating content that showcases your understanding of trends and user behaviour. Show us how you can engage an audience with your creativity and flair.
✨Tip Number 2
Network like a pro! Connect with influencers and creators in the TikTok space. Collaborating with them can help you gain visibility and demonstrate your ability to work within a community.
✨Tip Number 3
Keep an eye on analytics! Track your performance metrics and be ready to adapt your strategies based on what the data tells you. This shows us you're not just creative, but also strategic.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Make sure to highlight your passion for social media and how you can contribute to our mission of health and happiness.
We think you need these skills to ace TikTok Social Media Content and Commerce Specialist UK
Some tips for your application 🫡
Show Your TikTok Skills:Make sure to highlight your experience with TikTok in your application. We want to see how you've used the platform creatively, so share examples of content you've created or campaigns you've managed!
Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the specific skills and experiences that match the job description. We love seeing candidates who understand our brand and values.
Be Authentic:Let your personality shine through in your written application. We’re looking for someone who can connect with our audience, so don’t be afraid to show us your unique voice and style!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets to the right people and shows us you’re serious about joining our team!
How to prepare for a job interview at H&H Group | B Corp™
✨Know Your TikTok Inside Out
Before the interview, dive deep into TikTok trends, features, and user behaviour. Familiarise yourself with successful content strategies and be ready to discuss how you can leverage these for the company’s brand.
✨Showcase Your Creative Skills
Prepare a portfolio of your best TikTok videos or social media campaigns. Highlight your storytelling and video editing skills, and be ready to explain the thought process behind each piece of content.
✨Engagement is Key
Be prepared to discuss how you would manage community interactions on TikTok. Think of examples where you've successfully engaged with followers and how you would foster a loyal community for the brand.
✨Data-Driven Mindset
Brush up on your analytical skills! Be ready to talk about how you would track performance metrics and adjust strategies based on data insights. Show that you understand the importance of analytics in driving social commerce success.
