At a Glance
- Tasks: Lead brand strategies and create compelling briefs that inspire innovative campaigns.
- Company: Join HH Global, a dynamic company focused on creative technologies and brand activation.
- Benefits: Enjoy a collaborative environment with opportunities for remote work and personal growth.
- Why this job: Be part of a culture that values creativity and cultural relevance in marketing.
- Qualifications: Strong experience in creative strategy and storytelling, especially in retail environments.
- Other info: Open to all backgrounds; we support diversity and inclusion in our hiring process.
The predicted salary is between 43200 - 72000 £ per year.
Purpose of the Job As Senior Creative Strategist within the Creative Technologies team, you will define the voice, logic, and creative posture of the brands we bring to life. This role requires a fast-moving, idea-driven thinker who understands how to build brands that resonate in culture and on the shelf. You’ll write briefs that inspire, frame concepts that sell, and work across channels to ensure creative direction is anchored in both the POS story and shopper relevance.
Key Responsibilities
- Brand activation strategy: Shape how brands translate across retail, digital, and experiential environments.
- Brief Development: Take insights from our creative intelligence teams, writing sharp strategic and creative briefs that spark meaningful, executional and activation ideas, especially in shopper and retail environments
- Campaign Strategy: Develop creative territories and campaign frames for client briefs and new business
- Retail + Shopper Thinking: Understand how brands influence purchase and perception in physical retail environments, and apply that to campaigns and activations
- AI-Enhanced Strategy: Leverage AI to mine insights, test hypotheses, and accelerate idea generation
- Cross-Team Collaboration: Work seamlessly with commercial teams, creatives, technologists, and producers to ensure consistency.
- Cultural Relevance: Keep ideas culturally aware, rooted in shopper psychology, market dynamics, and cultural shifts
- Ability to quickly research and synthesise high level insights using modern processes and tools.
- Pitching: Be confident working with speed and the ambiguity of modern pitch processes.
Knowledge, Skills + Experience
- Very strong experience in creative strategy, brand strategy, or campaign development, ideally with good retail or shopper experience
- Confidence shaping ideas that live both in culture and in commercial spaces for fortune 500’s
- Great storytelling and presentation skills
- Experience working across physical and digital environments
- Strong writing, storytelling, and exceptional framing ability
- Fluency in fast, collaborative, AI-enhanced working.
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We thank all applicants in advance for their interest in this position.
HH Global are an equal opportunities employer and welcome all suitably qualified candidates from any background, regardless of any personal characteristic, especially those protected by law.
We will make reasonable adjustments to the recruitment process to accommodate any disability. In the first instance, if you require this job advert in an alternative format, or require any assistance, please reach out to
Please note that we carry out a variety of pre-employment background checks, which are appropriate for the country that you are based in. These may include some of the following; employment history, right to work, identity and validity of professional qualifications (if applicable) checks. In some countries, criminal background, sanction file and / or CIFAS checks may apply. If you have any questions relating to this, please reach out to in the first instance.
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Senior Creative Strategist (Nuevo) employer: HH Global
Contact Detail:
HH Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Creative Strategist (Nuevo)
✨Tip Number 1
Familiarise yourself with the latest trends in creative strategy and brand activation. Understanding current cultural shifts and shopper psychology will help you resonate with the role's requirements and demonstrate your knowledge during discussions.
✨Tip Number 2
Network with professionals in the creative and retail sectors. Engaging with industry peers can provide insights into the role and may even lead to referrals, which can significantly boost your chances of landing the job.
✨Tip Number 3
Prepare to showcase your storytelling and presentation skills. Think about how you can effectively communicate your ideas and past experiences in a way that aligns with the company's vision and the specific demands of the role.
✨Tip Number 4
Stay updated on AI tools and their applications in creative strategy. Being able to discuss how you can leverage AI for insights and idea generation will set you apart as a forward-thinking candidate who is ready for modern challenges.
We think you need these skills to ace Senior Creative Strategist (Nuevo)
Some tips for your application 🫡
Understand the Role: Before you start writing, make sure you fully understand the responsibilities and requirements of the Senior Creative Strategist position. Tailor your application to highlight how your experience aligns with brand activation strategy, brief development, and campaign strategy.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for creative strategy and storytelling. Use it to showcase specific examples of your past work that demonstrate your ability to shape ideas in both cultural and commercial contexts.
Highlight Relevant Experience: In your CV, focus on your experience in creative strategy, particularly in retail or shopper environments. Include quantifiable achievements that illustrate your impact on previous campaigns and your ability to collaborate across teams.
Showcase Your Writing Skills: Since strong writing is crucial for this role, consider including a portfolio of your best work. This could be strategic briefs, campaign concepts, or any other relevant documents that demonstrate your exceptional framing ability and storytelling skills.
How to prepare for a job interview at HH Global
✨Showcase Your Creative Thinking
As a Senior Creative Strategist, it's crucial to demonstrate your ability to think outside the box. Prepare examples of past campaigns where your creative input made a significant impact, especially in retail or shopper environments.
✨Understand Brand Activation
Familiarise yourself with how brands translate across different environments. Be ready to discuss strategies you've developed that effectively engage consumers both digitally and physically, showcasing your understanding of brand activation.
✨Master the Art of Brief Development
Highlight your experience in writing sharp strategic briefs. Bring along samples or be prepared to discuss how you’ve taken insights and turned them into actionable ideas that resonate with target audiences.
✨Emphasise Collaboration Skills
This role requires seamless collaboration with various teams. Be prepared to share experiences where you successfully worked with commercial teams, creatives, and technologists to achieve a common goal, demonstrating your teamwork abilities.