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- Tasks: Take charge of Google Ads and drive marketing performance across established HGV training brands.
- Company: Dynamic training and education company with a focus on transport.
- Benefits: Competitive salary, clear ownership, and minimal bureaucracy for fast decision-making.
- Why this job: Make a real impact on revenue and enjoy autonomy in your role.
- Qualifications: Strong Google Ads experience and a commercial mindset focused on ROI.
- Other info: Opportunity to manage a team and collaborate closely with sales.
The predicted salary is between 36000 - 60000 £ per year.
Location: Fleet, Hampshire (Office-based)
Industry: Training / Education / Transport
Job Type: Permanent
We are hiring a hands-on Digital Marketing & PPC Manager to take full ownership of Google Ads performance across multiple, established HGV training brands.
Responsibilities
- Full ownership of all channels including Google Ads, across multiple brands
- Responsible for budgets, lead quality, conversion performance, and revenue
- Close collaboration with the sales team, using CRM data to optimise performance
- Managing and developing one Social & Brand Marketing Executive
- Overseeing a small number of external agencies (SEO, web, hosting, video)
Non-Negotiables
- Strong, hands-on Google Ads experience
- Comfortable managing and optimising budgets daily
- Proven experience delivering profitable leads, not just volume
- Confident working closely with sales teams and CRM data
- Commercial mindset with a focus on ROI and performance
Team & Structure
- Manages 1 Social & Brand Marketing Executive
- Manages a small number of specialist external agencies
- Reports into senior leadership with clear autonomy
Why Join
- Clear ownership and authority over marketing performance.
- Direct link between your work and business results
- Minimal bureaucracy and fast decision-making
- Established brands with scale, data, and consistent demand
If you are a commercially minded Marketing Manager who wants ownership, impact, and the ability to genuinely influence revenue, we would like to hear from you.
Marketing Manager employer: HGV Driver Training Centre
Contact Detail:
HGV Driver Training Centre Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your Google Ads campaigns and results. This is your chance to demonstrate your hands-on experience and commercial mindset, so make it shine!
✨Tip Number 3
Prepare for interviews by researching the company and its brands. Understand their marketing strategies and think about how you can contribute. Bring your ideas to the table – they’ll love your proactive approach!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who want to make an impact, just like you!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Manager. Highlight your hands-on Google Ads experience and any successful campaigns you've managed. We want to see how you’ve delivered profitable leads, not just numbers!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention your commercial mindset and how you can influence revenue through effective marketing strategies. We love a good story!
Showcase Your Collaboration Skills: Since you'll be working closely with sales teams, make sure to mention any past experiences where you've collaborated effectively. We value teamwork, so let us know how you’ve used CRM data to optimise performance in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing applications come through our own channels!
How to prepare for a job interview at HGV Driver Training Centre
✨Know Your Google Ads Inside Out
Make sure you brush up on your Google Ads knowledge before the interview. Be ready to discuss specific campaigns you've managed, the strategies you used, and how you optimised performance. This will show that you’re not just familiar with the platform but have hands-on experience that can directly benefit the company.
✨Showcase Your Budget Management Skills
Prepare examples of how you've successfully managed and optimised budgets in previous roles. Discuss how you ensured lead quality and conversion performance while keeping an eye on ROI. This will demonstrate your commercial mindset and ability to deliver profitable leads, which is crucial for this role.
✨Collaboration is Key
Since this role involves close collaboration with sales teams, be ready to share experiences where teamwork led to improved results. Highlight how you’ve used CRM data to optimise marketing performance and how you’ve worked with others to achieve common goals. This will show that you can effectively bridge the gap between marketing and sales.
✨Prepare Questions About Agency Management
Think about what you want to ask regarding the management of external agencies. Prepare questions that show your understanding of how to oversee SEO, web, and video projects. This will indicate that you’re proactive and ready to take ownership of all channels, aligning perfectly with the responsibilities of the role.
