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- Tasks: Create engaging content and manage digital marketing campaigns across various channels.
- Company: Join HGF, a leading intellectual property firm with a focus on innovation.
- Benefits: Enjoy flexible working, 27 days holiday, and an award-winning parental leave policy.
- Why this job: Make a real impact in digital marketing while developing your skills in a supportive environment.
- Qualifications: Degree or experience in Marketing, Digital Media, or Communications required.
- Other info: Be part of a diverse team that values progression and teamwork.
The predicted salary is between 21600 - 36000 £ per year.
The Digital Marketing Executive supports the delivery of the firm’s digital marketing strategy, helping to enhance its online presence, engage target audiences, and support business development goals. This hands-on role involves content creation, campaign execution, and performance tracking across digital channels. Working closely with the Digital Marketing Manager, the Executive ensures that all digital activity reflects the firm’s brand, values, and expertise in the IP legal sector.
Content Creation & Management
- Create and publish engaging content for the firm’s website, social media, and email campaigns.
- Assist in developing visual and written assets that align with brand guidelines.
Social Media
- Support the day-to-day management of social media channels (e.g., LinkedIn, X).
- Schedule posts, monitor engagement, and contribute to content planning.
Website & SEO
- Update website content and assist with SEO optimisation efforts.
- Monitor site performance and user experience, flagging issues and opportunities.
Email Marketing
- Build and send email campaigns using marketing automation tools (e.g., Mailchimp, HubSpot).
- Maintain mailing lists and support segmentation and targeting strategies.
Analytics & Reporting
- Track and report on campaign performance using tools such as Google Analytics and LinkedIn Insights.
- Provide insights and recommendations for continuous improvement.
Work with colleagues across marketing, BD, and legal teams to support digital initiatives. Assist with the coordination of webinars, online events, and digital sponsorships.
Essential Experience & Qualifications:
- Degree or equivalent qualification or experience in Marketing, Digital Media, Communications, or a related field.
About HGF:
HGF Limited is one of Europe’s largest intellectual property specialist firms offering a fully integrated IP solution, bringing over 200 Patent Attorneys, Trade Mark Attorneys and IP Solicitors together to provide a full-service IP solution. With 25 offices across the UK, Ireland, Germany, Netherlands, France, Switzerland & Austria, HGF’s Patent and Trade Mark Attorneys provide specialist technical and legal advice to blue chip organisations and small to medium businesses across the world. Many of our clients are household names and the work HGF does allows them to protect and exploit their inventions, new products and branding.
Why move to HGF?
- HGF takes a transparent and merit-based approach to your career development and you will have the opportunity to shape your long-term progression.
- We’re a firm with a focus on DEI (Diversity, Equality and Inclusion), with a staff led DEI Focus Group, affinity networks and a DEI Board sponsor.
- As a business we have a dedicated Learning and Development team focused on career long development of your skills along with a digital learning platform covering a wide range of content.
- Benefits including our award winning enhanced parental leave policy, 27 days holiday, bonus scheme and flexible working.
HGF Values
- People - People matter. We treat people fairly, with respect and compassion. We foster a friendly, inclusive and enjoyable culture for everyone to prosper in. We invest in our people and offer appropriate coaching and training to assist with development and learning. We promote a healthy work-life balance. Progression is based on merit.
- Excellence – We strive to be the best. We pursue excellence in all our individual roles resulting in outstanding legal and technical advice for our clients. Our people are pragmatic, responsive and commercially minded. We do not presume but listen to understand so we can engage proactively and appropriately.
- Teamwork – We stand together. We work with our clients to protect their interests, and with each other as a mutually supporting firm. We value, appreciate and listen to others, regardless of role, recognising each individual’s particular blend of talent, skill and experience. We are individually and jointly accountable and take responsibility for our actions and decisions.
- Progressive – We innovate. We continually improve our services and processes through understanding, creativity, and investment. We evolve by taking opportunities and adopting new business procedures, unencumbered by historical structures or out-of-date attitudes. As a firm, we have an entrepreneurial spirit, and encourage new thinking in our people.
Digital Marketing Executive in Leeds employer: HGF Limited
Contact Detail:
HGF Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive in Leeds
✨Tip Number 1
Get your networking game on! Connect with professionals in the digital marketing space, especially those at HGF. Attend industry events or webinars to meet potential colleagues and show your enthusiasm for the role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your content creation, social media management, and campaign execution. This will give us a taste of what you can bring to the table and how you align with our brand values.
✨Tip Number 3
Be proactive! If you see something on our website or social media that could be improved, don’t hesitate to mention it during your interview. This shows us you’re already thinking like a Digital Marketing Executive and are invested in our success.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re genuinely interested in joining HGF and being part of our dynamic team.
We think you need these skills to ace Digital Marketing Executive in Leeds
Some tips for your application 🫡
Show Your Creative Side: When crafting your application, let your personality shine through! We love seeing creativity in content creation, so don’t hesitate to showcase your unique style and ideas that align with our brand.
Tailor Your Application: Make sure to tailor your CV and cover letter to the Digital Marketing Executive role. Highlight relevant experiences and skills that match the job description, especially in digital marketing and content management.
Be Data-Driven: Since we value analytics, include any experience you have with tracking campaign performance or using tools like Google Analytics. Show us how you’ve used data to drive decisions and improve outcomes in past roles.
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It’s the best way to ensure your application gets into the right hands and shows your enthusiasm for joining our team!
How to prepare for a job interview at HGF Limited
✨Know Your Digital Marketing Basics
Before the interview, brush up on key digital marketing concepts, especially those relevant to content creation and SEO. Familiarise yourself with tools like Google Analytics and Mailchimp, as being able to discuss these confidently will show your potential employer that you're ready to hit the ground running.
✨Showcase Your Creativity
Prepare a portfolio of your previous work, including examples of engaging content you've created for social media or email campaigns. This will not only demonstrate your skills but also give you a chance to discuss your thought process and how you align your work with brand guidelines.
✨Understand HGF's Values
Research HGF’s values and culture before your interview. Be ready to discuss how your personal values align with theirs, particularly around teamwork and excellence. This shows that you’re not just looking for any job, but that you genuinely want to be part of their team.
✨Prepare Questions About Their Digital Strategy
Think of insightful questions to ask about HGF's current digital marketing strategy and future goals. This demonstrates your interest in the role and shows that you’re proactive about contributing to their success. Plus, it gives you a chance to assess if the company is the right fit for you.
