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- Tasks: Drive marketing strategies for HPE's channel partners and boost brand awareness.
- Company: Join a leading tech company with a focus on innovation and collaboration.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Why this job: Make an impact in the tech industry while working with diverse partners.
- Qualifications: Recent graduate in Marketing or Communications with some industry experience.
- Other info: Dynamic role with potential for career advancement in a fast-paced environment.
The predicted salary is between 28800 - 48000 £ per year.
This role has been designed as 'Hybrid' with an expectation that you will work on average 2 days per week from an HPE office. This role is responsible for marketing to the channel audience for the UKIMEA region across all partner types, including Resellers, Distributors, Service Providers (SP), OEM, System Integrators (SI), and Independent Software Vendors (ISV). The role serves as the marketing partner to UKIMEA Channel leadership, shaping the 'To' Channel Marketing strategy and driving awareness, preference and revenue through the partner ecosystem.
Responsibilities
- Execute and manage the 'To' Channel marketing plan aligned to business objectives, including execution of activity that increases awareness of HPE within the channel market and tactical activity that drives short term demand and revenue.
- Develop 'to channel' messaging architecture for each partner type and persona to drive HPE solution areas.
- Build and execute the UKIMEA channel communication strategy working with WW Sales, WW Partner Marketing, and country channel leaders.
- Work with WW Channel & Partner Ecosystem teams to drive understanding and adoption of the HPE Partner Ready Vantage programme in UKIMEA.
- Align closely with in-country Partner Marketing Managers to activate and amplify 'to channel' marketing activities.
- Define metrics of success and measure progress with key performance indicators.
- Effectively manage relationships with external agencies and internal marketing teams to ensure projects are delivered on time and resources are used effectively.
Qualifications
- Completed Bachelor's/Master's degree within the last 12 months with a focus in Marketing, Communications, or related field.
- 1 year's Industry experience preferred (e.g. via a placement or internships).
Knowledge and Skills
- A good understanding of the IT channel market and business drivers.
- Experience in marketing or communications will be an advantage.
- Ability to simplify and communicate complex technology solutions to different audiences.
- Confident to influence senior stakeholders.
- Good project management skills.
- Excellent written and verbal communication skills.
- Customer-centric with a strong sense of ownership, innovation and initiative.
- Comfortable engaging directly with partners at all levels during events, briefings, and roundtables.
Additional Skills
- Accountability
- Action Planning
- Active Learning
- Active Listening
- Bias
- Business
- Business Planning
- Coaching
- Commercial Acumen
- Computer Literacy
- Creativity
- Critical Thinking
- Customer Insights
- Data Analysis Management
- Data Collection Management
- Data Controls
- Design Thinking
- Empathy
- Follow-Through
- Growth Mindset
- Intellectual Curiosity
- Long Term Planning
- Managing Ambiguity
- Market Analysis
\'To Channel\' Marketing - Graduate in Wokingham employer: Hewlett Packard Enterprise
Contact Detail:
Hewlett Packard Enterprise Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land \'To Channel\' Marketing - Graduate in Wokingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage, the better your chances of landing that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing projects and achievements. This is a great way to demonstrate your capabilities beyond just a CV.
✨Tip Number 3
Prepare for interviews by researching the company and its channel marketing strategies. Be ready to discuss how you can contribute to their goals and make a real impact in the role.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can give you an edge over other candidates.
We think you need these skills to ace \'To Channel\' Marketing - Graduate in Wokingham
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the 'To Channel' Marketing role. Highlight any relevant experience in marketing or communications, especially if you've worked with channel partners before. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your background makes you a great fit. Don’t forget to mention your understanding of the IT channel market – we love that!
Showcase Your Communication Skills: Since excellent written communication is key for this role, make sure your application is clear and concise. Use bullet points where necessary and keep your language professional yet engaging. We want to see your personality shine through!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re proactive and keen to join the StudySmarter team!
How to prepare for a job interview at Hewlett Packard Enterprise
✨Know Your Audience
Before the interview, take some time to research the company and its channel marketing strategies. Understand the different partner types they work with and be ready to discuss how your skills can contribute to their goals. This shows that you’re not just interested in the role, but also in how you can add value to their team.
✨Showcase Your Communication Skills
Since this role involves a lot of communication with various stakeholders, prepare examples that highlight your written and verbal communication skills. Think about times when you simplified complex information for different audiences or influenced senior stakeholders. Be ready to share these stories during the interview.
✨Demonstrate Project Management Prowess
The job requires good project management skills, so come prepared with examples of projects you've managed. Discuss how you planned, executed, and measured success. If you have experience working with external agencies or cross-functional teams, make sure to mention that too!
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions! This is your chance to show your interest in the role and the company. Ask about their current marketing strategies, how they measure success in their campaigns, or what challenges they face in the channel market. It’ll demonstrate your enthusiasm and critical thinking skills.
