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For Companies At a Glance
- Tasks: Create compelling customer stories to boost sales and marketing efforts.
- Company: Join Hewlett Packard Enterprise, a leader in edge-to-cloud technology.
- Benefits: Enjoy remote work, competitive salary, and comprehensive health benefits.
- Why this job: Make a real impact by connecting customers and sales teams with powerful narratives.
- Qualifications: Strong writing skills and a knack for building relationships are essential.
- Other info: Experience high visibility and autonomy while travelling to exciting locations.
The predicted salary is between 30000 - 50000 £ per year.
This role has been designated as ‘Remote/Teleworker’, which means you will primarily work from home.
About Us
Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you.
Great technology needs proof. In this role you’ll turn real customer wins into stories, speakers, and references that help Sales and Marketing build trust, accelerate deals, and win in-market. You’ll be the person who connects customers, sellers, and marketing at the perfect moment, without burning out advocates or losing momentum.
What You’ll Do
- Tell stories that help HPE win — Write short, sharp internal win stories (with AI support) based on Sales interviews: customer challenge → solution → outcomes → why HPE won
- Turn these customer stories into reference engagements: case studies, blogs, videos, speaking opportunities.
- Enable Sales with the right customer references — Match sales teams with relevant customer advocates for RFx and meetings.
- Keep customer profiles updated in our reference database.
- Run advocacy programs end-to-end — Own day-to-day operations of the Customer Advocacy engine: intake, prioritization, approvals, tracking, reporting.
- Plan and execute Peer-to-Peer programs at 2 major events/year (1:1 meetings + roundtables) by connecting advocates with prospective customers in the form of roundtables or 1:1 meetings.
- Present to internal stakeholders and customers.
- Be the go-to partner for customer participation requests: events, content, media, speaking, analyst relations.
- Coordinate briefs, approvals, logistics, and outcomes with internal stakeholders.
What Success Looks Like
- Sales gets the right reference at the right time (and comes back for more).
- Advocacy feels organized, scalable, and “easy to work with”.
- Customers feel proud, not used.
- Win stories land fast and support GTM priorities.
What We’re Looking For
Must-have
- Strong writing and communication skills in English (you enjoy writing, not fear it).
- Confident relationship builder (you enjoy calling Sales + customers + internal teams).
- Project management mindset: structured, reliable, follow-through.
- Excellent presentation skills.
- Good understanding of marketing basics and how stories drive trust and pipeline.
- Comfortable with tools like Salesforce, MS Office (and learning quickly).
- Ability to travel, at least twice a year.
Ideal / nice-to-have
- Background or strong interest in IT / infrastructure / cloud / data / virtualization.
- Experience in B2B marketing, customer marketing, references, or advocacy.
- Calm under pressure + great at prioritizing.
Personal style we love
- Positive energy, “can-do” attitude.
- Proactive (you don’t wait to be asked).
- Curious, friendly, and professional.
- Comfortable using AI to move faster and write better.
Why you might love this role
- High visibility work - your stories and references show up in real deals.
- Lots of autonomy: you own the engine, not just tasks.
- Strong stakeholder exposure (Sales leaders, country marketing, WW teams).
- A role where being organized and human with customers is a real skill - not a nice-to-have.
- Travelling twice a year to Las Vegas and Barcelona.
What We Can Offer You
- Health & Wellbeing: We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.
- Personal & Professional Development: We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.
- Unconditional Inclusion: We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.
Let’s Stay Connected: Follow @HPECareers on Instagram to see the latest on people, culture and tech at HPE.
Customer Advocacy and References Manager in London employer: Hewlett Packard Enterprise
Contact Detail:
Hewlett Packard Enterprise Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Customer Advocacy and References Manager in London
✨Tip Number 1
Network like a pro! Reach out to current or former employees at HPE on LinkedIn. Ask them about their experiences and any tips they might have for landing the Customer Advocacy and References Manager role. Personal connections can give you insights that job descriptions just can't.
✨Tip Number 2
Prepare your storytelling skills! Since this role is all about turning customer wins into compelling narratives, practice telling your own success stories. Think about how you’ve made an impact in previous roles and be ready to share those during interviews.
✨Tip Number 3
Show off your project management chops! Be ready to discuss how you've successfully managed projects in the past. Use specific examples that highlight your organisational skills and ability to juggle multiple tasks—this will resonate well with the hiring team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the HPE team. Let’s get you in there!
We think you need these skills to ace Customer Advocacy and References Manager in London
Some tips for your application 🫡
Show Off Your Writing Skills: Since strong writing is a must-have for this role, make sure your application showcases your best writing. Use clear, concise language and tell your own story in a way that reflects your personality and passion for the job.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to highlight how your experience aligns with the Customer Advocacy & References Manager role. We want to see how you can help us tell our customers' stories.
Be Proactive: Show us your 'can-do' attitude right from the start. If you have ideas on how to improve customer advocacy or references, mention them in your application. We love candidates who think outside the box and take initiative!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at Hewlett Packard Enterprise
✨Know Your Stories
Before the interview, think about the customer success stories you've been involved with. Be ready to discuss specific challenges, solutions, and outcomes. This will show your understanding of how storytelling drives trust and can help HPE win.
✨Showcase Your Communication Skills
Since strong writing and communication skills are a must-have for this role, practice articulating your thoughts clearly. You might even want to prepare a short presentation on a past project or customer engagement to demonstrate your ability to convey information effectively.
✨Familiarise Yourself with Tools
Get comfortable with tools like Salesforce and MS Office before the interview. Being able to discuss how you’ve used these tools in previous roles will highlight your readiness to hit the ground running and manage customer advocacy programs efficiently.
✨Emphasise Your Proactive Nature
HPE values a proactive attitude, so be prepared to share examples of how you've taken initiative in past roles. Whether it’s leading a project or finding new ways to engage customers, showing that you don’t wait to be asked will resonate well with the interviewers.
