At a Glance
- Tasks: Lead partner marketing strategies for Cloud & AI, driving demand generation and pipeline growth.
- Company: Join Hewlett Packard Enterprise, a global leader in edge-to-cloud technology.
- Benefits: Enjoy health benefits, personal development opportunities, and a flexible hybrid work environment.
- Other info: Be part of an inclusive culture that values innovation and personal growth.
- Why this job: Make an impact in tech marketing while collaborating with diverse partners and teams.
- Qualifications: 7+ years in marketing, preferably in enterprise tech; strong communication and leadership skills required.
The predicted salary is between 56700 - 69300 £ per year.
This role has been designed as 'Hybrid' with a requirement that you will work on average 2 days per week from an HPE office.
Who We Are: Hewlett Packard Enterprise is the global edge-to-cloud company advancing the way people live and work. We help companies connect, protect, analyze, and act on their data and applications wherever they live, from edge to cloud, so they can turn insights into outcomes at the speed required to thrive in today’s complex world. Our culture thrives on finding new and better ways to accelerate what’s next. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good. If you are looking to stretch and grow your career our culture will embrace you. Open up opportunities with HPE.
Job Description:
Are you a strategic marketing leader with a passion for technology, partner ecosystems, and demand generation? We are seeking an experienced Global Partner Marketing Manager, Cloud & AI to lead partner-led demand generation strategy across our Hybrid Cloud portfolio, including Storage, Software, AI, and Compute solutions.
In this highly visible global role, you will be the voice of the partner, shaping go-to-market strategies, developing end-to-end buyer journeys, and creating demand generation programmes that accelerate pipeline growth and business impact through our partner ecosystem.
What You'll Do
- Serve as the voice of the partner, developing a deep understanding of partner business models, customer needs, marketing requirements, and growth opportunities to influence global go-to-market strategy.
- Develop partner demand generation strategies that drive pipeline growth and align with business priorities, channel objectives, product strategies, and market opportunities.
- Translate product positioning, messaging, and launches into compelling partner-focused value propositions and demand acceleration plays tailored for commercial and mid-market segments where partners are the primary route to market.
- Define and lead demand generation campaigns, roadmaps, and execution plans across the Hybrid Cloud portfolio, including Storage, Software, AI, and Compute solutions.
- Design and optimise end-to-end buyer journeys that guide audiences from awareness to purchase intent, enabling partners to engage customers with the right content, messaging, and offers at every stage.
- Lead the development of channel campaign briefs, messaging frameworks, and Demand Acceleration Kits, ensuring partner-ready activation aligned to demand generation strategies and commercial objectives.
- Collaborate with Product Marketing, Solutions Marketing, Channel & Partner Ecosystem Sales, Business Units, and Partner Marketing Managers to ensure alignment, consistency, and successful execution.
- Measure campaign effectiveness, partner adoption, and business impact, using data and insights to continuously optimise strategy, messaging, and demand generation performance.
What We're Looking For
Education & Experience
- Bachelor's degree in Marketing, Business, or a related discipline.
- MBA preferred.
- Minimum 7 years of marketing experience, ideally within enterprise technology environments.
- Experience working with partners, channel organisations, sales teams, or industry ecosystems.
Skills & Expertise
- Expert knowledge of modern marketing principles, strategies, tactics, and tools.
- Strong understanding of enterprise IT products, solutions, and technology portfolios.
- Proven experience working with large technology partners throughout the product, service, or solution lifecycle.
- Deep knowledge of customer segments, market dynamics, buyer journeys, and demand generation programmes.
- Excellent written, verbal, analytical, and presentation skills.
- Strong stakeholder management and relationship-building capabilities.
- Demonstrated ability to lead and influence virtual and cross-functional teams.
- Effective negotiation, influencing, and consensus-building skills.
- Ability to engage confidently with senior leaders, partners, and stakeholders at all levels.
Impact You'll Make
- Represent the voice of the partner in global marketing strategy and activation planning.
- Shape partner demand generation and buyer journey strategies that accelerate revenue growth and market share.
- Influence partner marketing across key Cloud and AI growth areas through data-driven, scalable programmes.
What We Can Offer You:
Health & Wellbeing We strive to provide our team members and their loved ones with a comprehensive suite of benefits that supports their physical, financial and emotional wellbeing.
Personal & Professional Development We also invest in your career because the better you are, the better we all are. We have specific programs catered to helping you reach any career goals you have — whether you want to become a knowledge expert in your field or apply your skills to another division.
Unconditional Inclusion We are unconditionally inclusive in the way we work and celebrate individual uniqueness. We know varied backgrounds are valued and succeed here. We have the flexibility to manage our work and personal needs. We make bold moves, together, and are a force for good.
Let's Stay Connected: Follow @HPECareers on Instagram to see the latest on people, culture and tech at HPE.
Global Partner Marketing Manager, Cloud & AI in Winnersh employer: Hewlett Packard Enterprise Development LP
Hewlett Packard Enterprise Development LP is an exceptional employer that fosters a collaborative and innovative work culture, ideal for professionals eager to make a significant impact in modern infrastructure solutions. With a strong emphasis on employee growth, you will have access to continuous learning opportunities and the chance to work alongside industry experts in a dynamic environment located at the forefront of technology. Join us to be part of a team that values creativity and resilience while delivering cutting-edge solutions in enterprise and hybrid settings.
Contact Details:
Hewlett Packard Enterprise Development LP Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Global Partner Marketing Manager, Cloud & AI in Winnersh
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