At a Glance
- Tasks: Lead shopper-centric marketing strategies to boost growth across the UK & Ireland.
- Company: Join The Hershey Company, a leader in the FMCG sector.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Collaborate with cross-functional teams in a vibrant setting.
- Why this job: Make a real impact on shopper engagement and brand success.
- Qualifications: Strong commercial mindset and extensive FMCG experience required.
The predicted salary is between 60000 - 80000 € per year.
The Hershey Company is seeking a Head of Trade Marketing in Greater London, UK. This pivotal role focuses on developing shopper-centric promotional strategies to drive growth across the UK & Ireland. The candidate should demonstrate a strong commercial mindset, extensive FMCG experience, and proficient stakeholder management to lead cross-functional collaborations.
This position entails overseeing trade marketing budgets, executing promotional strategies, and enhancing shopper conversion in multiple channels. A Bachelor's degree is essential.
Head of Trade Marketing: Shopper-Centric Growth Leader in London employer: Hershey Company
The Hershey Company is an exceptional employer that fosters a dynamic and inclusive work culture in Greater London, where creativity and collaboration thrive. Employees benefit from comprehensive professional development opportunities, competitive compensation packages, and a commitment to work-life balance, making it an ideal environment for those looking to make a meaningful impact in the FMCG sector.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Trade Marketing: Shopper-Centric Growth Leader in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts on LinkedIn or attend local FMCG events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Head of Trade Marketing role.
✨Tip Number 2
Prepare for those interviews by practising common questions related to trade marketing and shopper-centric strategies. We suggest role-playing with a friend or using mock interview platforms to boost your confidence and refine your answers.
✨Tip Number 3
Showcase your commercial mindset! During interviews, share specific examples of how you've driven growth in previous roles. We want to hear about your successes in managing budgets and executing promotional strategies that enhanced shopper conversion.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Head of Trade Marketing: Shopper-Centric Growth Leader in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the Head of Trade Marketing role. Highlight your FMCG experience and any successful promotional strategies you've implemented in the past.
Craft a Compelling Cover Letter:Use your cover letter to tell us why you're the perfect fit for this position. Share specific examples of how you've driven shopper-centric growth and managed budgets effectively in previous roles.
Showcase Your Stakeholder Management Skills:In your application, emphasise your ability to collaborate across functions. We want to see how you've successfully worked with different teams to achieve common goals in trade marketing.
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role without any hiccups!
How to prepare for a job interview at Hershey Company
✨Know Your FMCG Inside Out
Make sure you brush up on your knowledge of the fast-moving consumer goods (FMCG) sector. Understand current trends, key players, and shopper behaviours. This will help you demonstrate your commercial mindset and show that you're not just familiar with the industry but are genuinely passionate about it.
✨Showcase Your Stakeholder Management Skills
Prepare examples of how you've successfully managed stakeholders in previous roles. Think about times when you led cross-functional collaborations and how you navigated challenges. Being able to articulate these experiences will highlight your ability to work effectively with diverse teams.
✨Be Ready to Discuss Budget Management
Since this role involves overseeing trade marketing budgets, be prepared to discuss your experience with budget management. Bring specific examples of how you've allocated resources effectively and maximised ROI on promotional strategies. This will show that you can handle the financial aspects of the role.
✨Demonstrate Shopper-Centric Thinking
Think about how you can enhance shopper conversion across multiple channels. Prepare to share innovative ideas or past successes in developing shopper-centric promotional strategies. This will illustrate your ability to drive growth and align with the company's focus on shopper engagement.
