At a Glance
- Tasks: Lead growth strategies and drive new business revenue in a dynamic digital marketing agency.
- Company: Award-winning digital marketing agency with a values-driven culture.
- Benefits: Flexible hybrid model, supportive environment, and opportunities for professional development.
- Other info: Join a collaborative team committed to continuous learning and positive impact.
- Why this job: Be at the forefront of digital marketing innovation and make a real impact.
- Qualifications: 10+ years in digital marketing with strong sales and team leadership experience.
The predicted salary is between 43200 - 72000 € per year.
Exciting, high-growth, commercial leadership opportunity in an award-winning digital marketing agency.
Location: London-based | Operating in a flexible hybrid model.
Strategic Context
An award-winning digital marketing agency built on the belief that brilliant people doing meaningful, data-driven work create exceptional results. Established in 2008, the agency has grown to a 50-strong team with offices in the South East and London. The business specialises in SEO, PPC, content marketing, social media, digital PR, data and tracking, website migration, and strategic digital leadership training. It partners with a mix of B2B and B2C brands, including large national and global organisations, helping them elevate performance, build long-term capability, and stay ahead of ongoing change in digital.
Over the past two years, the agency has laid strong foundations for scale - strengthening structure, improving client retention, and enhancing operational maturity. The next phase focuses on moving from SME to large-agency territory, winning larger and more complex assignments, and embedding AI across commercial and delivery operations. As a certified B Corp, the agency is committed to positive impact, transparency, and a values-driven culture where people feel supported, challenged and empowered to grow. It operates in a down-to-earth, no-ego environment where curiosity, continuous learning and kindness matter as much as capability.
The Role:
This is a senior commercial leadership role responsible for driving all new-business revenue and leading the next phase of scale. You will own new business performance, build repeatable growth engines, and position the agency to win larger, more complex clients. Reporting to the CEO, you will lead a team of Growth Managers and a Marketing Manager - coaching, developing and enabling them to deliver consistently strong results. The team is capable and motivated; your role is to elevate performance, introduce structure, and reduce reliance on any one individual.
Key Responsibilities
- Own and deliver the new-business revenue target across a mix of B2B and B2C clients.
- Lead, coach and develop the Growth team - embedding process, improving consistency, and supporting them on pitches and strategic opportunities.
- With support from the CEO, build a modern, AI-enabled sales approach: using AI intelligently across prospecting, qualification, pitch development and client engagement.
- Drive the agency’s move up-market, shaping how the agency positions itself to larger brands and more complex digital programmes.
- Oversee the full new-business cycle - pipeline creation, outbound, qualification, proposals, pitches, and closing.
- Work with marketing to align demand generation, brand positioning and outbound activity, ensuring a joined-up growth engine.
- Support the wider leadership team in forecasting, commercial planning and growth strategy.
- Maintain excellent relationships with key prospects and partners, representing the agency with credibility, confidence and a challenger mindset.
- Bring insight into the evolving digital marketing landscape - especially AI - and articulate this persuasively to senior clients.
- Champion the agency’s values, B Corp commitments, and people-first culture, setting high standards for openness, learning and positive impact.
Candidate Profile
We’re looking for an experienced commercial leader from the digital agency world - someone who blends strong sales craft, credible marketing understanding, and the ability to coach a capable team to consistently high performance. You’ll be comfortable selling strategic, multi-channel digital programmes, speaking the language of senior marketers, and using AI to enhance how you and your team operate.
Experience & Background
- 10+ years in digital marketing agencies (SEO, PPC, performance, creative, content or integrated).
- Proven track record delivering new-business revenue and running or developing a small commercial team.
- Strong experience working with mid-size and large brands, able to engage credibly with CMOs, Marketing Directors and senior decision-makers.
- Comfortable selling strategy-led agency services and explaining the impact of performance marketing, data and digital transformation.
- AI-literate - curious, confident and interested in learning how AI enhances the sales cycle and the future of digital marketing.
Attributes & Behaviours
- Challenger mindset - confident but never arrogant; pushes thinking in the right moments.
- No ego, no BS - straight-talking, practical and grounded.
- Highly self-aware, open to feedback, and committed to continuous learning.
- Supportive coach who builds confidence, capability and accountability within their team.
- Brings energy, positivity and a solutions-focused approach.
- Transparent, kind and collaborative - fits naturally into the close-knit agency culture.
- Excited by AI, industry change and the future of digital marketing.
Head of Growth employer: Herringbone Search
Join an award-winning digital marketing agency in London that champions a values-driven culture, where brilliant minds collaborate to deliver meaningful, data-driven results. With a commitment to employee growth and a flexible hybrid working model, this agency fosters a supportive environment that encourages continuous learning and innovation, particularly in the exciting realm of AI. As part of a close-knit team, you'll have the opportunity to lead transformative projects for renowned brands while making a positive impact as a certified B Corp.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Growth
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your achievements in digital marketing. When you land that interview, bring it along to demonstrate how you’ve driven growth and tackled challenges in previous roles.
✨Tip Number 3
Prepare for the pitch! Research the agency thoroughly and come armed with insights about their work and how you can contribute to their growth. Tailor your approach to show you understand their values and are ready to help them scale up.
✨Tip Number 4
Don’t forget to follow up! After interviews or networking chats, send a quick thank-you note. It shows your appreciation and keeps you fresh in their minds. Plus, it’s a great opportunity to reiterate your enthusiasm for the role!
We think you need these skills to ace Head of Growth
Some tips for your application 🫡
Show Your Passion:When writing your application, let your enthusiasm for digital marketing and growth shine through. We want to see that you’re genuinely excited about the role and the impact you can make at our agency.
Tailor Your Experience:Make sure to highlight your relevant experience in digital marketing agencies, especially in driving new business revenue. We’re looking for specific examples that demonstrate your success and how you’ve led teams to achieve great results.
Be Authentic:We value a down-to-earth approach, so don’t be afraid to show your personality in your application. Share your thoughts on AI in marketing and how you envision it shaping the future—this will help us see if you fit into our culture.
Apply Through Our Website:To ensure your application gets the attention it deserves, please apply directly through our website. This way, we can easily track your application and get back to you as soon as possible!
How to prepare for a job interview at Herringbone Search
✨Know Your Numbers
As the Head of Growth, you'll need to demonstrate a solid understanding of revenue targets and growth metrics. Brush up on your past achievements in driving new business revenue and be ready to discuss specific figures and strategies that led to your success.
✨Showcase Your Coaching Skills
This role involves leading and developing a team, so be prepared to share examples of how you've successfully coached others in the past. Highlight your approach to building confidence and capability within your team, as well as any processes you've implemented to improve performance.
✨Embrace AI in Your Strategy
Given the agency's focus on embedding AI across operations, come equipped with insights on how you've used AI in your previous roles. Discuss specific tools or methodologies you've employed to enhance sales processes and client engagement, showing that you're not just familiar with AI but excited about its potential.
✨Align with Agency Values
The agency prides itself on its values-driven culture. Familiarise yourself with their B Corp commitments and be ready to discuss how you embody similar values in your work. Share examples of how you've fostered a supportive and collaborative environment in your previous roles.
