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- Tasks: Create eye-catching ads for TikTok, Meta, and YouTube that drive results.
- Company: Join Free Soul, a brand dedicated to women's wellbeing and breaking taboos.
- Benefits: Enjoy hybrid working, free products, discounts, and a dog-friendly office.
- Why this job: Be part of a fast-paced team that values creativity and social impact.
- Qualifications: Experience in designing for paid channels and a passion for performance-driven design.
- Other info: Collaborate with a talented team and stay ahead of trends in advertising.
The predicted salary is between 28800 - 43200 £ per year.
Paid Ads Designer – Free Soul
We’re looking for a Paid Ads Designer who lives and breathes scroll-stopping creative. You’ll be our go-to for crafting performance-driven ads that look amazing and actually convert. Working at the intersection of design and performance, you’ll create ads that turn heads on TikTok, stop thumbs on Meta, and drive serious results across our paid channels.
Free Soul is fast-paced, data-driven, and results-oriented. We\’re building something special – a brand that genuinely cares about women\’s wellbeing, breaks down taboos, and creates a space where wellbeing feels as real and vibrant as the women living it. We move quickly, with incredible talent, and always push to create work that genuinely connects with women’s lives.
You’ll be:
- A creative with an eye for performance-led design (you get the difference between branding and conversion)
- Experienced designing for paid channels (Meta, TikTok, YouTube – the works)
- Obsessed with visuals that make an impact – bold type, juicy colours, great pacing, standout hooks
- Confident in using performance data to iterate and improve
- Comfortable working fast, testing lots, and learning even faster
- Collaborative by nature – you’ll work closely with media buyers, strategists, editors, and the wider creative team
- Culturally in tune – you know what’s trending, what’s tired, and what grabs attention right now
You’ll own:
- The visual design of our paid social ads across Meta, TikTok, and YouTube
- Bringing ad concepts and scripts to life through bold, performance-first creative
- Turning hooks, UGC, and raw assets into slick, conversion-led designs
- Iterating top-performing creatives with testing variants and fresh visuals
- Creating scalable templates and design systems for our ad library
- Staying up to date with paid platform specs, trends, and creative best practice
- Working closely with strategists to shape storyboards and bring concepts to life through both static and motion formats
What you\’ll get in return:
- Core working hours of 10:00-16:00
- Free Soul product pantry – access to a variety of Free Soul products in the office
- Your monthly Free Soul essentials – for free!
- 30% friends and family discount
- Hybrid working: 3 days in the office per week
- Dog-friendly office
- Access to Vitality health insurance post-probation
- Monthly team socials, lunch & learns and internal events
- Brand new work laptop and full desk set-up
- Pension plan
This role is perfect for a creative with a commercial edge. If you love designing in fast-paced environments, constantly iterating, and chasing top performance metrics, we’d love to see your work.
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Paid Ads Designer employer: Herfreesoul
Contact Detail:
Herfreesoul Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Ads Designer
✨Tip Number 1
Familiarise yourself with the latest trends in paid advertising on platforms like Meta and TikTok. Understanding what’s currently working can help you create ads that resonate with the audience and demonstrate your cultural awareness during interviews.
✨Tip Number 2
Build a portfolio that showcases your best performance-driven designs. Include examples of ads that not only look great but also highlight the results they achieved, as this will show us your ability to merge creativity with data.
✨Tip Number 3
Network with professionals in the advertising and design industry. Engaging with others who work in similar roles can provide insights into the latest practices and may even lead to referrals or recommendations for our position.
✨Tip Number 4
Stay updated on the performance metrics and analytics tools used in paid advertising. Being able to discuss how you’ve used data to iterate on designs will set you apart and show us that you’re ready to hit the ground running.
We think you need these skills to ace Paid Ads Designer
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of a Paid Ads Designer. Familiarise yourself with the platforms mentioned in the job description, such as Meta, TikTok, and YouTube.
Showcase Your Portfolio: Include a strong portfolio that highlights your best work in paid advertising design. Focus on projects that demonstrate your ability to create visually impactful ads that drive conversions.
Tailor Your CV: Customise your CV to reflect your experience in performance-driven design. Highlight specific achievements related to ad campaigns, metrics you've improved, and any collaborative projects with media buyers or strategists.
Craft a Compelling Cover Letter: Write a cover letter that not only expresses your enthusiasm for the role but also showcases your understanding of Free Soul's mission. Mention how your design philosophy aligns with their focus on women's wellbeing and creating impactful visuals.
How to prepare for a job interview at Herfreesoul
✨Showcase Your Creative Portfolio
Bring along a well-curated portfolio that highlights your best work in paid ads. Make sure to include examples from platforms like Meta and TikTok, showcasing how your designs have driven performance and conversions.
✨Understand the Brand's Mission
Familiarise yourself with Free Soul's values and mission. Be prepared to discuss how your design approach aligns with their focus on women's wellbeing and creating impactful visuals that resonate with their audience.
✨Demonstrate Data-Driven Design Skills
Be ready to talk about how you use performance data to inform your design choices. Share specific examples of how you've iterated on creatives based on analytics to improve engagement and conversion rates.
✨Stay Current with Trends
Research current trends in social media advertising and be prepared to discuss what’s working right now. Show that you’re culturally in tune and can create ads that not only look good but also connect with the target audience effectively.
