At a Glance
- Tasks: Lead exciting retail campaigns and ensure Free Soul shines at the point of purchase.
- Company: Join a purpose-driven organisation with a vibrant culture.
- Benefits: Flexible hours, hybrid working, 25 days holiday, and free product perks.
- Other info: Enjoy team socials and a supportive environment focused on growth.
- Why this job: Make an impact in a high-energy role where your ideas truly matter.
- Qualifications: Self-starter with a passion for marketing and a curious mindset.
The predicted salary is between 30000 - 40000 ÂŁ per year.
As the Shopper & Trade Marketing Executive, you’ll support the delivery of engaging retail campaigns while owning how Free Soul shows up at the point of purchase. You’ll work closely with the Retail, NPD, Operations, and Brand Marketing teams, as well as our external agency, to ensure seamless execution across product launches, in-store promotions, and retail activations that genuinely convert shoppers.
What we’re looking for in you:
- Planning and executing shopper and trade marketing campaigns across key retail partners, from concept through to in-store delivery.
- Using retailer data - EPOS, promotional performance, and distribution metrics - to identify trends and opportunities that shape activation planning.
- Collaborating with the Retail & NPD teams to execute product launch campaigns, ensuring strong fixture presence and marketing timelines align with production schedules.
- Coordinating with external agencies to brief, review, and manage the production of assets (POS, FSUs, signage, digital screens, etc.).
- Building compelling trade sell-in materials and supporting the development of in-store promotional toolkits and visual merchandising guidelines.
- Working alongside Operations to ensure retail marketing materials are delivered on time and to retailer specification.
- Tracking campaign performance - sales uplift, ROI, share of shelf - and feeding insights back to inform future planning.
- Maintaining campaign calendars, timelines, and asset trackers to keep everything on track.
You’ll thrive here if you’re:
- A self-starter who loves taking initiative and ownership.
- Curious, commercially aware, and always looking for the “why”.
- Ready to step into a high-impact role where your ideas matter.
- Positive, energetic, and open to feedback, you see every challenge as a growth opportunity.
- Proud of what you do, seeing things through from concept to completion.
- Able to embrace challenges, knowing that setbacks aren’t failures, they’re lessons and a chance to gain experience.
- Passionate about a purpose driven organisation.
What you’ll get in return:
- Core working hours of 10:00-16:00. We’re all about flexibility when it comes to your hours! Feel free to adjust your schedule to fit your needs.
- Hybrid working: 3 days in the office per week.
- Work from anywhere for 2 weeks a year.
- 25 days holiday as well as bank holidays AND your birthday off!
- Enhanced Family Leave.
- Free Soul product pantry - access to a variety of Free Soul products whilst working in the office.
- Your monthly Free Soul essentials, delivered to your home - for free!
- 30% friends and family discount.
- Pension plan.
- Access to Vitality health insurance.
- Team socials, lunch & learns and internal events.
Shopper & Trade Marketing Executive in City of Westminster employer: Herfreesoul
Contact Detail:
Herfreesoul Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Shopper & Trade Marketing Executive in City of Westminster
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their marketing strategies and be ready to discuss how your skills can help elevate their brand presence at retail.
✨Tip Number 3
Showcase your creativity! Bring examples of past campaigns you've worked on, especially those that drove sales or improved visibility. This will demonstrate your ability to think outside the box and deliver results.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team!
We think you need these skills to ace Shopper & Trade Marketing Executive in City of Westminster
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see that you're genuinely excited about the Shopper & Trade Marketing Executive position and how you can contribute to our team.
Tailor Your Experience: Make sure to highlight your relevant experience in shopper and trade marketing. Use specific examples that demonstrate your skills in planning and executing campaigns, as well as your ability to analyse data and identify trends. We love seeing how your background aligns with what we do!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and make sure your key achievements stand out. This will help us quickly see why you’d be a great fit for the role!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Herfreesoul
✨Know Your Retail Insights
Before the interview, dive into the latest trends in retail and shopper marketing. Familiarise yourself with key metrics like EPOS data and promotional performance. This will not only show your enthusiasm for the role but also demonstrate your ability to leverage data for impactful campaigns.
✨Showcase Your Collaboration Skills
Be ready to discuss examples of how you've successfully collaborated with different teams in past roles. Whether it’s working with NPD or external agencies, highlight your experience in coordinating efforts to ensure seamless execution of projects. This is crucial for the Shopper & Trade Marketing Executive position.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific challenges in campaign planning or execution. Think about past experiences where you faced setbacks and turned them into learning opportunities. This will showcase your problem-solving skills and positive attitude.
✨Bring Your Creative Ideas
Since this role involves creating engaging retail campaigns, come prepared with a few innovative ideas that could enhance Free Soul's presence at the point of purchase. This shows your initiative and passion for the brand, making you stand out as a candidate who is ready to contribute from day one.