Retail Marketing Executive in City of Westminster

Wellbeing for being a woman. We’re Free Soul - wellbeing for her, however she defines it. Because no two experiences are ever the same, and her path deserves to be as individual as she is. We shine a light on the unfiltered reality of being well - not the industry-standard version, but the honest, everyday pursuit of what makes her feel good. How do we do it? By creating expertly formulated products with clinically tested ingredients that support every woman’s unique needs.

Working at Free Soul is more than just a job - it’s a purpose. We’re a mission-led team where everyone genuinely cares about the impact we’re making. We lead with ownership - taking responsibility for our work, our ideas, and the energy we bring. Each person has the freedom and trust to run with bold ideas and be accountable for making them happen. We show up with respect and kindness - to our teammates, our community, and ourselves. We listen. We celebrate differences. And we create a space where everyone feels seen and valued. We’re driven by a growth mindset - we stay curious, open to feedback, and committed to learning. Challenges are seen as opportunities, and we never stop evolving - as individuals, as a team, and as a brand. We have fun - taking our work seriously, not ourselves. We bring our authentic selves to work, keep things light and human, and believe the best ideas come when people feel comfortable, creative, and connected. We own the women’s nutrition space by doing things differently - liberating, not restricting. We celebrate every side of her - the quirks, the flaws, the fierce and the tender. Our brand reflects her real, raw journey and gives her the freedom to show up exactly as she is. That’s what makes Free Soul a truly special place to work.

As the Retail Marketing Executive, you’ll support the delivery of engaging and effective marketing campaigns across our retail channels. In this collaborative role, you’ll work closely with the Retail team, New Product Development (NPD) team, Operations, our external agency, and the internal brand marketing team to ensure the seamless execution of product launches, in-store promotions, and retail marketing activations. This is an exciting opportunity for someone with strong project coordination skills and a passion for retail and consumer engagement to play a pivotal role in bringing new products and brand experiences to life in-store.

What you’ll be doing:

• Supporting the planning and execution of retail and international marketing campaigns and in-store activations across key retail partners.
• Collaborating with the Retail & NPD teams to help plan and execute product launch campaigns, ensuring marketing timelines align with development and production schedules.
• Working alongside the Operations team to ensure retail marketing materials are delivered on time and in line with store requirements.
• Coordinating with external agencies to brief, review, and manage the production of assets (POS, signage, digital screens, etc.).
• Assisting in the development of in-store promotional materials, campaign toolkits, and visual merchandising guidelines.
• Tracking and analysing retail campaign performance and sales uplift, feeding insights back to marketing and retail teams to support future planning via Microsoft office and other management tools.
• Helping ensure brand consistency across all customer-facing touchpoints in retail environments.
• Supporting day-to-day project management, maintaining campaign calendars, timelines, asset trackers and sales reports.

You’ll thrive here if you’re:

• A self-starter who loves taking initiative and ownership.
• Curious, commercially aware, and always looking for the “why”.
• Ready to step into a high-impact role where your ideas matter.
• Positive, energetic, and open to feedback, you see every challenge as a growth opportunity.
• Proud of what you do, seeing things through from concept to completion.
• Able to embrace challenges, knowing that setbacks aren’t failures, they’re lessons and a chance to gain experience.
• Flexible and adaptable, you’re just as comfortable working with Retail, NPD, and Operations on product launches as you are ensuring marketing materials land perfectly in-store.
• Passionate about a purpose driven organisation.

What you’ll get in return:

• Core working hours of 10:00-16:00. We’re all about flexibility when it comes to your hours!
• Hybrid working: 3 days in the office per week.
• Work from anywhere for 2 weeks a year.
• 25 days holiday as well as bank holidays AND your birthday off!
• Enhanced Family Leave.
• Free Soul product pantry - access to a variety of Free Soul products whilst working in the office.
• Your monthly Free Soul essentials, delivered to your home - for free!
• 30% friends and family discount.
• Dog-friendly office.
• Pension plan.
• Access to Vitality health insurance.
• Team socials, lunch & learns and internal events.