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- Tasks: Lead impactful CRM campaigns and work directly with clients to drive results.
- Company: Join a fast-growing agency transforming brand-customer connections in various sectors.
- Benefits: Enjoy remote work flexibility, direct access to leadership, and fast-track career growth.
- Why this job: Make a real impact, embrace creativity, and collaborate with senior stakeholders without red tape.
- Qualifications: 1-3 years in marketing, strong copywriting skills, and familiarity with CRM tools like Klaviyo.
- Other info: Opportunity to explore AI tools and additional channels like SMS and push notifications.
The predicted salary is between 28800 - 48000 ÂŁ per year.
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This range is provided by Herd Digital. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Job Title: CRM Specialist
Location: Remote (UK Based)
The Company
This fast-growing CRM and retention marketing agency is shaking up the way brands connect with their customers. Part of a wider marketing group, they partner with ambitious clients across a range of sectors to deliver CRM strategies that genuinely move the needle.
If you’re early in your career and looking to break out of rigid approval chains and boxed-in roles, this is your opportunity to take the lead, make a real commercial impact, and work directly with senior stakeholders – without the red tape.
Role & Responsibilities
As a CRM Specialist, you’ll hit the ground running – delivering high-impact campaigns, working closely with clients, and playing a key role in strategy development. You’ll manage multiple accounts and be involved in every stage of the process, from ideation through to execution and optimisation.
In this role, you’ll:
- Develop and execute full-funnel CRM strategies across email, automation, and retention channels
- Write conversion-focused email copy and design engaging templates that people want to open
- Use tools like Klaviyo (and others) to build workflows that drive retention, engagement, and revenue
- Report on campaign performance using real data to demonstrate impact and drive improvements
- Present directly to clients and contribute to wider business and campaign strategy
- Explore additional channels such as SMS and push notifications, where relevant
- Embrace AI tools to work more efficiently and creatively
You’ll work directly with the agency’s founder – your ideas won’t just be heard, they’ll be implemented.
Your Skills & Experience
You’re likely 1-3 years into your marketing career, and you’ve already got a solid understanding of what makes CRM campaigns succeed. You’re ready for more ownership and more creative control.
You’ll need:
- Proven experience delivering results through CRM/email marketing campaigns
- Excellent English language skills – both written and verbal – for client-facing communication
- Strong copywriting and email design instincts, with a commercial focus
- Hands-on experience with platforms like Klaviyo (others welcome too)
- Strong time management and multitasking abilities
- Familiarity with AI tools and a mindset that embraces smarter working
- Bonus points for experience with SMS, push notifications, or mobile CRM
Company Benefits
- Fully remote role with genuine flexibility over how and where you work
- Direct access to the founder and senior team – no layers of management
- Fast-track career growth with exposure to high-level strategy and major clients
- L&D support, regular socials, and team meetups
- Company pension
JOB ID: #3261994
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing
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Industries
Marketing Services
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CRM Specialist - #3261994 employer: Herd Digital
Contact Detail:
Herd Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Specialist - #3261994
✨Tip Number 1
Familiarise yourself with CRM tools like Klaviyo, as hands-on experience with these platforms is crucial for the role. Consider taking online courses or tutorials to enhance your skills and demonstrate your commitment to mastering these tools.
✨Tip Number 2
Showcase your understanding of full-funnel CRM strategies by preparing examples of past campaigns you've worked on. Be ready to discuss how you contributed to their success and what metrics you used to measure performance.
✨Tip Number 3
Since this role involves direct client interaction, practice your presentation skills. Prepare to articulate your ideas clearly and confidently, as you'll be presenting directly to clients and contributing to strategy discussions.
✨Tip Number 4
Stay updated on the latest trends in CRM and retention marketing, especially regarding AI tools. Being knowledgeable about emerging technologies will not only impress your potential employers but also show that you're proactive and forward-thinking.
We think you need these skills to ace CRM Specialist - #3261994
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM and email marketing. Focus on specific campaigns you've worked on, the tools you've used (like Klaviyo), and the results you've achieved.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your skills align with their needs, particularly your copywriting abilities and experience with CRM strategies.
Showcase Your Skills: When detailing your experience, emphasise your familiarity with AI tools and your ability to manage multiple accounts. Provide examples of how you've used data to drive campaign improvements.
Prepare for Client-Facing Scenarios: Since this role involves presenting directly to clients, consider including examples of past presentations or client interactions in your application. Highlight your communication skills and ability to engage stakeholders.
How to prepare for a job interview at Herd Digital
✨Showcase Your CRM Knowledge
Make sure to highlight your understanding of CRM strategies and how they drive customer engagement. Be prepared to discuss specific campaigns you've worked on and the results they achieved.
✨Demonstrate Your Copywriting Skills
Since strong copywriting is crucial for this role, bring examples of your email copy or templates. Discuss your thought process behind creating engaging content that converts.
✨Familiarise Yourself with Relevant Tools
Brush up on your knowledge of platforms like Klaviyo and any other CRM tools you’ve used. Be ready to explain how you’ve leveraged these tools to optimise campaigns and improve retention.
✨Prepare for Client Interaction
As you'll be presenting directly to clients, practice articulating your ideas clearly and confidently. Think about how you can convey complex strategies in a simple, engaging manner.
