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- Tasks: Design and execute multi-channel marketing campaigns while managing impactful client events.
- Company: Join a fast-growing tech company transforming digital evolution for businesses in various sectors.
- Benefits: Enjoy flexible working options, personal development opportunities, and a competitive salary package.
- Why this job: Make a tangible impact in a creative environment while enhancing user experiences through innovative solutions.
- Qualifications: Proven marketing experience, strong project management skills, and familiarity with CRM tools required.
- Other info: Hybrid work model with 2-3 days in the London office.
The predicted salary is between 28000 - 42000 £ per year.
Job Title: B2B Marketing Executive (Tech) Location: London – Hybrid (2-3 days per week in the office) Salary: £35,000 + Bonus The Company A fast-growing technology organisation with a mission to transform how businesses harness digital evolution is seeking a talented B2B Marketing Executive to join its dynamic marketing team. Renowned for delivering innovative solutions to healthcare, education, and enterprise sectors, the company is committed to helping its clients enhance productivity, accelerate growth, and deliver exceptional user experiences through cutting-edge technology and services. As the company enters its next exciting growth phase, it is looking for a proactive marketer ready to make a tangible impact in an environment of creativity and transformation. Role Overview Designing and executing multi-channel campaigns: Implement integrated marketing strategies across email, social media, SEO, and PPC to ensure consistent messaging and audience engagement. Planning and managing events: Oversee the organisation and execution of impactful client events, handling logistics, communications, and on-site management. Enhancing website content and UX: Work with the web team to update content and optimise the website for user experience and marketing goals. Maintaining brand consistency: Ensure all materials and communications align with the company’s brand identity and messaging. Analysing campaign performance: Monitor performance metrics and recommend improvements for campaigns and the website. Collaborating with sales teams: Partner with sales to identify key accounts and optimise CRM usage for targeted engagement. Skills & Experience Proven experience in a generalist marketing role, managing and optimising multi-channel campaigns. Strong project management skills, capable of balancing multiple priorities and meeting deadlines. Proficiency in basic writing, editing, and content development. Familiarity with CRM platforms and marketing automation tools (ideally HubSpot). Basic HTML and CMS experience (e.g. WordPress), with an understanding of UX best practices. Analytical skills to interpret campaign and website performance metrics. Company Benefits Flexible working options tailored to your needs. Opportunities for personal development and progression. A collaborative and innovative work environment. Competitive salary and benefits package.
B2B Marketing Executive (Tech) employer: Herd Digital
Contact Detail:
Herd Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Marketing Executive (Tech)
✨Tip Number 1
Familiarize yourself with the latest trends in B2B marketing, especially in the tech sector. Understanding how digital evolution impacts businesses will help you stand out during discussions and interviews.
✨Tip Number 2
Network with professionals in the industry through LinkedIn or local marketing events. Building connections can provide insights into the company culture and may even lead to referrals.
✨Tip Number 3
Showcase your project management skills by discussing specific campaigns you've managed. Be ready to explain how you balanced multiple priorities and met deadlines effectively.
✨Tip Number 4
Prepare to discuss your experience with CRM platforms and marketing automation tools. Highlight any specific projects where you used these tools to enhance campaign performance.
We think you need these skills to ace B2B Marketing Executive (Tech)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, especially in managing multi-channel campaigns. Use specific examples that demonstrate your project management skills and familiarity with CRM platforms.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for technology and marketing. Mention how your skills align with the company's mission to transform businesses through digital evolution and provide examples of past successes.
Showcase Analytical Skills: In your application, emphasize your analytical skills by discussing how you've monitored campaign performance in the past. Include any metrics or results that illustrate your ability to recommend improvements based on data.
Highlight Collaboration Experience: Since the role involves collaborating with sales teams, mention any previous experiences where you worked cross-functionally. Describe how you contributed to achieving common goals and how you can bring that collaborative spirit to the new role.
How to prepare for a job interview at Herd Digital
✨Showcase Your Multi-Channel Campaign Experience
Be prepared to discuss specific examples of multi-channel campaigns you've managed. Highlight your role in the planning and execution phases, and how you ensured consistent messaging across different platforms.
✨Demonstrate Project Management Skills
Since strong project management is crucial for this role, come equipped with examples of how you've successfully balanced multiple priorities. Discuss any tools or methodologies you use to stay organized and meet deadlines.
✨Familiarize Yourself with Their Brand
Research the company's brand identity and recent marketing initiatives. Be ready to discuss how you can maintain brand consistency in your work and suggest ideas that align with their mission and values.
✨Prepare for Analytical Questions
Expect questions about how you've analyzed campaign performance in the past. Be ready to share metrics you've tracked and how you've used data to make informed decisions for future campaigns.
