At a Glance
- Tasks: Create engaging copy for various channels, from web to social media.
- Company: Join Herbalife, a global leader in nutrition and wellness since 1980.
- Benefits: Enjoy hybrid work, annual bonuses, and discounts on products.
- Other info: Opportunities for personal development and volunteering activities available.
- Why this job: Shape brand voice while collaborating with creative teams in a vibrant culture.
- Qualifications: 5+ years in copywriting with strong storytelling and SEO skills required.
The predicted salary is between 36000 - 60000 £ per year.
Overview
Manager, Copywriter – EMEA
Herbalife Europe Limited / Herbalife U.K. Limited, Uxbridge, Middlesex UB8 1HB
We’re looking for a talented and versatile Creative Copywriter to join our in-house content team. In this role, you’ll shape our brand voice across a variety of channels, with a particular focus on nutrition, health, and wellness. From short, punchy campaign taglines to long-form articles and product descriptions, you’ll craft compelling, brand-aligned content that’s both creative and scientifically accurate.
You’ll collaborate with colleagues across Marketing, Product, R&D, Scientific Affairs, and Legal to produce copy that inspires, educates, and builds trust. Whether it’s simplifying complex ideas, developing storytelling-led campaigns, or optimising content for SEO, your work will help bring our brand to life and connect with audiences across the region.
Responsibilities
- Write engaging, audience-focused copy for a wide range of channels including web, product pages, email, social media, and print.
- Develop creative concepts and storytelling campaigns to support product launches, promotions, and brand initiatives.
- Produce credible, easy-to-understand content on nutrition, wellness, and health, ensuring accuracy and brand alignment.
- Be writing scripts and preparing talking points for training videos and podcast-style content.
- Translate complex scientific and health information into consumer-friendly language without losing accuracy.
- Ensure all content is optimised for performance and follows SEO best practices.
- Collaborate closely with designers and other content creators to align messaging and visuals.
- Proofread and edit copy for clarity, tone, and consistency.
- Maintain and evolve tone of voice guidelines to ensure brand alignment across markets.
Qualifications
- 5+ years’ experience in copywriting, ideally with a mix of creative, editorial, and health/nutrition writing.
- Excellent writing, editing, and storytelling skills, adaptable to different audiences and formats.
- Experience scripting for video or audio content.
- Strong knowledge of SEO and digital content best practices.
- Ability to collaborate with cross-functional teams and work on multiple projects simultaneously.
- Degree in English, journalism, marketing, communications, or related field.
- Detail-oriented, organised, and confident in delivering high-quality work to deadlines.
- Familiarity with collaborative tools such as Figma, CMS platforms, or AI writing tools is a plus.
What we offer
- International environment.
- Annual bonus at company discretion.
- Attractive salary and benefits package including Eye care voucher, Pension scheme, Private Medical Insurance, Life insurance, entertainment events and more.
- Hybrid working model (3 days in the office/2 days from home).
- Unlimited access to company products in the kitchen to prepare your favourite shake.
- Up to 50% discount to purchase company products.
- Personal development opportunities and free access to online training including LinkedIn Learning.
- Extra 2 days/16 hours for charity and volunteering activities.
- Service awards – lunch with your team.
- Opportunities for coaching and skills development.
Who we are
Herbalife is a global nutrition company that has helped people pursue a healthy, active life since 1980. Our nutrition, weight management and personal care products are available exclusively to and through dedicated independent Members in more than 90 countries.
Our company offers a culture focused on people, their needs, relationships and careers – helping talents grow and giving them a chance to change lives.
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Art/Creative
Industries
- Wellness and Fitness Services
Manager, Copywriter - E&A in Uxbridge employer: Herbalife
Herbalife Europe Limited is an exceptional employer, offering a vibrant and international work environment in Uxbridge, where creativity meets health and wellness. With a strong focus on employee growth, we provide personal development opportunities, access to online training, and a hybrid working model that promotes work-life balance. Our culture prioritises collaboration and innovation, ensuring that every team member can thrive while contributing to meaningful projects that inspire and educate our audiences.
StudySmarter Expert Advice🤫
We think this is how you could land Manager, Copywriter - E&A in Uxbridge
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Herbalife and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Herbalife are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Herbalife on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Herbalife. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Manager, Copywriter - E&A in Uxbridge
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Herbalife. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Herbalife:Show us that you’ve done your homework! In your application, briefly mention what you admire about Herbalife’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Herbalife
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Herbalife will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Herbalife, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.