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- Tasks: Join Henkel as a B2B Marketing Activation Specialist, planning and executing impactful campaigns.
- Company: Henkel is a global leader in chemical manufacturing, known for innovation and sustainability.
- Benefits: Enjoy flexible hours, hybrid work options, and 27 days of annual leave plus bank holidays.
- Why this job: Be part of a diverse team driving brand strategies with measurable results and growth opportunities.
- Qualifications: 2-3 years of marketing experience, preferably in B2B, with strong project management skills.
- Other info: Embrace a culture that values uniqueness and inclusivity across all backgrounds.
The predicted salary is between 28800 - 43200 £ per year.
Social network you want to login/join with:
B2B Marketing Activation Specialist, Hemel Hempstead
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Client:
Henkel
Location:
Hemel Hempstead, United Kingdom
Job Category:
Other
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EU work permit required:
Yes
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Job Reference:
feb904816fec
Job Views:
5
Posted:
25.08.2025
Expiry Date:
09.10.2025
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Job Description:
About this Position
This is an exciting opportunity for a Marketing & Customer Activation Manager to join the LOCTITE industrial team. You will be responsible for planning, executing, and evaluating many of our key campaigns. Working closely with the team you will develop data and insights-led activation plans, delivering measurable results in line with the wider strategic plan.LOCTITE is Henkel’s largest brand and the diversity of markets and customers you will work with offers a unique variety.
What you´ll do
- Working across multiple markets to develop commercial plans to deliver yearly target and identify stretch opportunities.
- Adapt Global and Regional marketing materials and campaigns to local needs and drive implementation.
- Be the primary marketing contact with key customers & represent the voice of customers internally.
- Create & deploy local customer engagement strategies that are executed with excellence and deliver strong sales growth.
- Gathering, analysis and identification of actionable insights.
- Building solid relationships and partnering with cross functional teams, e.g. Sales, Technical Teams.
- Manage the budget available for the areas of responsibility.
What makes you a good fit
- Demonstrable experience in marketing, with proof points of running online media campaigns & other digital initiatives.
- Passionate about bringing brands and category strategies to life.
- Strong project management, budget management, planning and organisation skills.
- Strong IT skills; familiarity with Microsoft Packages.
- Exceptional attention to detail.
- Analytical and creative minded.
- Team player with excellent communication skills.
- Minimum of 2-3 years’ experience.
- BA or Master’s degree in Marketing and/or business.
- B2B marketing experience.
- Experience of lead generation
- Experience of customer facing activities (presentations, meetings, negotiations).
- Experience of dealing with multiple stakeholders (different levels of seniority, functions,..).
Some perks of joining Henkel
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Performance bonus / incentives
- Competitive Pension & Life Assurance – Company contributes up to 10% of basic salary
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
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B2B Marketing Activation Specialist employer: Henkel
Contact Detail:
Henkel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land B2B Marketing Activation Specialist
✨Tip Number 1
Familiarise yourself with Henkel's LOCTITE brand and its market positioning. Understanding their key campaigns and customer engagement strategies will help you speak confidently about how you can contribute to their goals during interviews.
✨Tip Number 2
Network with current or former employees of Henkel, especially those in marketing roles. They can provide valuable insights into the company culture and expectations, which can give you an edge in your application process.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in past roles. Be ready to discuss specific metrics and outcomes that demonstrate your impact on previous campaigns.
✨Tip Number 4
Prepare to discuss your experience with cross-functional teams. Highlight instances where you've collaborated with sales or technical teams to achieve marketing objectives, as this is crucial for the role at Henkel.
We think you need these skills to ace B2B Marketing Activation Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing and customer activation. Use specific examples of campaigns you've managed and the measurable results achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and how your skills align with the role at Henkel. Mention your experience with data-driven strategies and your ability to adapt global campaigns to local needs.
Showcase Your Analytical Skills: Since the role involves gathering and analysing insights, include examples of how you've used data to inform marketing decisions. Highlight any tools or methodologies you are familiar with.
Highlight Team Collaboration: Emphasise your experience working with cross-functional teams. Provide examples of how you've successfully collaborated with sales or technical teams to achieve marketing goals.
How to prepare for a job interview at Henkel
✨Showcase Your Marketing Experience
Be prepared to discuss your previous marketing roles in detail, especially any experience with B2B campaigns. Highlight specific projects where you successfully executed marketing strategies and the measurable results you achieved.
✨Demonstrate Analytical Skills
Since the role involves gathering and analysing data for actionable insights, come equipped with examples of how you've used data to inform marketing decisions. Discuss tools or methodologies you've employed to analyse campaign performance.
✨Prepare for Stakeholder Engagement
The position requires working with various stakeholders. Be ready to share experiences where you effectively communicated and collaborated with different teams or clients, showcasing your ability to manage relationships across functions.
✨Understand Henkel's Brand Values
Research Henkel and its LOCTITE brand thoroughly. Understand their market positioning and values, and be prepared to discuss how your personal values align with theirs. This shows genuine interest and helps you stand out as a candidate.