Assistant VP, Customer Lifecycle & Engagement Strategy

Assistant VP, Customer Lifecycle & Engagement Strategy

Full-Time 51750 - 63250 £ / year (est.) No working from home possible
Henderson Scott

At a Glance

  • Tasks: Lead strategy to enhance customer engagement and maximise lifetime value using data-driven insights.
  • Company: Henderson Scott, a forward-thinking company focused on customer-centric strategies.
  • Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
  • Other info: Join a dynamic team at the forefront of customer engagement innovation.
  • Why this job: Make a significant impact on customer loyalty and engagement through innovative strategies.
  • Qualifications: Experience in marketing, sales, and data analytics with strong leadership skills.

The predicted salary is between 51750 - 63250 £ per year.

Henderson Scott seeks an executive to lead strategy and execution to maximize customer lifetime value through personalised, data-driven engagement. This role sits at the intersection of marketing, sales, service, data and technology, leveraging Salesforce to create a connected customer view and deliver relevant experiences across the lifecycle.

The candidate will drive retention, growth and loyalty, using analytics to identify opportunities, orchestrate journeys, and define KPIs to demonstrate success.

Assistant VP, Customer Lifecycle & Engagement Strategy employer: Henderson Scott

Henderson Scott is an excellent employer, offering a dynamic work environment in Glasgow that fosters collaboration and innovation. With a strong emphasis on employee growth, we provide opportunities for professional development and a hybrid working model that promotes work-life balance. Join us to be part of a team that values effective communication and impactful delivery in the realm of systems integration.

Henderson Scott

Contact Details:

Henderson Scott Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Assistant VP, Customer Lifecycle & Engagement Strategy

Get to Know the Company Culture

Before jumping into applications, it’s super helpful to understand the vibe at Henderson Scott. Check out their social media, read reviews on sites like Glassdoor, and see how they engage with customers. It'll give you clues on their values and help tailor your conversation during interviews.

Join Customer Support Communities

Dive into online communities like those on Reddit or LinkedIn where customer support pros hang out. Participating in discussions or asking questions can make you more visible to potential recruiters and help you learn about job openings at companies like Henderson Scott before they even post them.

Attend Job Fairs or Networking Events

Look out for local job fairs or events specifically for customer support roles. This is your chance to meet hiring managers face-to-face, and you might even get the opportunity to interview on the spot!

Show Off Your Skills with Customer Interactions

In the customer support world, showcasing your communication skills is key. Consider creating a short video introducing yourself or even doing a mock call to showcase your abilities. It's a memorable way to stand out, especially if you can share this during your interview process!

We think you need these skills to ace Assistant VP, Customer Lifecycle & Engagement Strategy

Customer Lifecycle Management
Data-Driven Engagement
Salesforce
Analytics
Personalisation
Retention Strategies
Growth Strategies

Some tips for your application 🫡

Show Off Your Communication Skills:In customer support, clear communication is key. Make sure your CV highlights any experience you've had in customer-facing roles and your ability to resolve issues. Don't shy away from including specific examples of how you've gone above and beyond to help customers – this really shows your potential in the role.

Tailor Your Cover Letter to Henderson Scott:Your cover letter is your chance to shine! Tell us why you want to work at Henderson Scott specifically. Mention any unique aspects of our company that resonate with you and how your skills can enhance our customer support. This personal touch will set your application apart from the rest!

Highlight Any Relevant Tools or Tech Skills:If you've used customer support software like Zendesk or Freshdesk or have experience with CRM systems, make sure to mention these in your application. Being familiar with industry-standard tools can be a big plus for us when we’re reviewing applications, as it shows you can hit the ground running!

Demonstrate Your Problem-Solving Skills:Customer support roles often require a knack for problem-solving. In your application, share examples of past experiences where you've tackled tough situations or resolved conflicts effectively. This will give us a good sense of how you handle challenges—an essential skill for success at Henderson Scott!

How to prepare for a job interview at Henderson Scott

Show Off Your People Skills

In customer support, it's all about communicating effectively. Prepare to share instances from your past experiences where you handled difficult customers or resolved conflicts. We want to hear how you empathised and found the best solutions, so think of specific examples to back up your stories!

Know the Tools of the Trade

Familiarise yourself with common customer support tools like Zendesk or Freshdesk, and make sure to review how you’ve used any similar systems in the past. During the interview, being able to discuss your hands-on experience with software or ticketing systems can really set you apart from the competition, so don’t skip this prep!

Show Genuine Enthusiasm

As this is a full-time role, employers want someone who isn’t just looking for any job, but wants to grow within customer support. Make sure to express your enthusiasm for helping customers and your desire to develop your skills. Show them why you're passionate about this field!

Practice Common Scenarios

Be prepared for role-playing scenarios where you might have to reassess a solution with a frustrated customer or explain a complex process in simple terms. Practising these common scenarios can help us feel more confident and demonstrate our practical skills effectively during the interview.