At a Glance
- Tasks: Lead marketing strategy and drive brand growth for a renowned consumer brand.
- Company: Join a well-established FMCG business with a strong market presence.
- Benefits: Significant influence at Executive level and career-defining impact.
- Other info: Opportunity to inspire teams and challenge the status quo.
- Why this job: Shape the future of an iconic brand and drive transformational growth.
- Qualifications: Proven track record in senior marketing roles within branded consumer businesses.
The predicted salary is between 60000 - 80000 £ per year.
A Rare Opportunity to Shape the Future of an Iconic Consumer Brand. Henderson Brown has been exclusively retained to appoint a Chief Marketing Officer for a highly recognised and well-established branded FMCG business. This is a unique opportunity to join an organisation at a pivotal moment in its journey. With a strong heritage, significant market presence, and ambitious growth plans, the business is seeking a commercially driven and innovative marketing leader capable of accelerating growth, strengthening brand equity, and leading the next phase of evolution.
Reporting directly to the CEO and sitting as a key member of the Executive Leadership Team, the successful candidate will play a critical role in defining the future direction of the brand and wider business.
The Opportunity
- Developing and executing a world‑class marketing strategy that delivers sustainable growth across multiple channels and consumer touchpoints.
- Defining and delivering the long‑term brand and marketing strategy.
- Driving consumer engagement, brand awareness, and market share growth.
- Leading innovation pipelines and new product development initiatives.
- Creating integrated marketing campaigns across digital, retail, experiential, and out‑of‑home channels.
- Utilising consumer insight, data, and analytics to influence strategic decision‑making.
- Building and developing a high‑performing marketing function.
- Working closely with Commercial, Innovation, Product Development, and Operations teams to deliver growth objectives.
- Representing marketing at Executive and Board level.
The Candidate
We are interested in speaking with exceptional marketing leaders who have a proven track record of driving growth within branded consumer businesses. You will likely bring:
- Previous experience as a Chief Marketing Officer, Marketing Director, or equivalent senior marketing leadership position.
- Strong branded FMCG experience.
- A track record of building brands and delivering measurable commercial growth.
- Experience leading significant marketing budgets and multi‑channel campaigns.
- Strong strategic capability combined with hands‑on execution.
- Excellent stakeholder management and leadership skills.
- The ability to inspire teams, challenge convention, and drive innovation.
Why This Opportunity?
- Join a highly recognised consumer brand with genuine market presence.
- Significant influence at Executive Leadership level.
- Opportunity to shape strategy and drive transformational growth.
- Well‑funded business with ambitious plans.
- A role offering both challenge and career‑defining impact.
Chief Marketing Officer in London employer: Henderson Brown
As a Chief Marketing Officer at this iconic branded FMCG company, you will be part of a dynamic and innovative work culture that values creativity and strategic thinking. The organisation offers exceptional employee growth opportunities, allowing you to shape the future of a well-established brand while working closely with the Executive Leadership Team. With ambitious growth plans and a commitment to fostering talent, this role provides a unique chance to make a meaningful impact in a supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land Chief Marketing Officer in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Henderson Brown and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Henderson Brown are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Henderson Brown on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Henderson Brown. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Chief Marketing Officer in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Henderson Brown. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Henderson Brown:Show us that you’ve done your homework! In your application, briefly mention what you admire about Henderson Brown’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Henderson Brown
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Henderson Brown will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Henderson Brown, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
