At a Glance
- Tasks: Lead communications strategy and manage internal and external messaging for Crown Paints.
- Company: Crown Paints is a leading UK paint manufacturer with over 200 years of heritage.
- Benefits: Enjoy a dynamic work environment, opportunities for creativity, and a focus on sustainability.
- Other info: Be part of a company committed to community and environmental initiatives.
- Why this job: Join a passionate team driving impactful communications and championing innovative projects.
- Qualifications: Strong experience in communications, social media, and team leadership required.
The predicted salary is between 36000 - 60000 £ per year.
Brand Communications Manager
Are you looking for a new role in an organisation that promotes collaboration, creativity and innovation as a Brand Communications Manager? As the Communications Manager for Crown Paints you will be responsible for all internal and external communications for our exciting portfolio of branded products, stores and services. You will also lead on corporate communications, including championing our industry‑leading ESG programme ‘Project Possible’. Your responsibilities will include overseeing communications strategy, planning and execution to deliver communications that stand out and cut through in a congested market, successfully driving our brand health metrics to ensure we hit our ambitious sales and market share growth targets.
Key Areas
- Strategy: Lead on our communications strategy, in collaboration with our Retail and Trade marketing teams, ensuring our plans support our long‑term strategic goals and business ambitions.
- Planning: Own the critical paths for all communications, campaigns and media planning, ensuring we deliver complementary communication schedules that factor in the many strands of our varied audiences and propositions.
- Execution: Be responsible for the delivery of all communications, working with all relevant stakeholders to advise on optimal content by media channel, ensuring best possible return on our plans and investments.
- Social Media: Lead social media communications (organic and paid) to increase brand awareness, engagement and loyalty.
- Event Management: Plan and coordinate corporate events, product and colour launches and other key campaigns, including working with external partners and stakeholders.
- Internal Communications: Manage internal communications, keeping employees informed, engaged and up to date with company initiatives.
- Crisis Communications: Act as the company spokesperson in the event of a crisis, developing and completing crisis communication plans.
- Measurement & Optimisation: Track and evaluate the efficiency of communication and campaigns, providing reports and recommendations for improvements based on performance indicators.
- Team Leadership: Set priorities for a team of three communication professionals, ensuring communications plans are delivered on time and with optimal results.
- Agency Management: Manage our roster of media and communication agencies. Monitor critical metrics, SLAs and SOWs to ensure they are kept up to date and relevant.
- Budget Management: Oversee our multimillion‑£ communications budget, ensuring accurate forecast phasing and tight control of costs.
Key to Success
- Strong experience in communications with a previous people and campaign management role/experience.
- Strong understanding of media relations, social media platforms, content strategy and brand management.
- Excellent written and verbal communication skills with a strong attention to detail.
- Experience in leading company‑wide initiatives, mobilising cross‑functional teams and working with senior stakeholders / business leaders.
- Ability to think strategically and creatively while being able to complete tactical plans effectively.
- A passion for ESG, especially sustainability, community and charity.
Application Information
Application due: 2024‑12‑09
Seniority Level: Mid‑Senior level
Job Functions: Marketing
Industry: Chemicals
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Communications Manager in Darwen employer: Hempel Paints Kuwait Company W.L.L.
Hempel is an exceptional employer that fosters a culture of innovation and collaboration, making it an ideal place for professionals looking to make a meaningful impact in the Passive Fire Protection sector. With a strong commitment to employee growth, Hempel offers numerous opportunities for career advancement and skill development, all while being part of a global team dedicated to driving responsible change. Located in a dynamic environment, employees benefit from a supportive atmosphere that encourages creativity and teamwork.
Contact Details:
Hempel Paints Kuwait Company W.L.L. Recruitment Team
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