At a Glance
- Tasks: Lead customer insights to enhance experiences and drive strategic decisions.
- Company: Helping Hands, a compassionate care provider with a strong culture.
- Benefits: Competitive salary, hybrid working, and a supportive environment.
- Why this job: Make a real impact on customer care and shape organisational strategy.
- Qualifications: Experience in customer insights and strong analytical skills required.
- Other info: Join a diverse team committed to making a difference.
The predicted salary is between 43200 - 78000 ÂŁ per year.
Extraordinary Care. Extraordinary Culture. Extraordinary Careers. At Helping Hands, kindness is our foundation. From our first kitchenâtable beginnings to the thousandsâstrong team we are today, we're united by one belief: everyone deserves to live well in the place they call home. If you're passionate about creating meaningful customer experiences and want a role where your work genuinely helps families find the care they need, there's a place for you here.
To support our continued growth, we're recruiting a Senior Customer Insights Manager to lead the development of customer, market and competitor insight â shaping how we understand customer experience, behaviour and commercial performance across the organisation. Reporting to the Customer Development Director, you'll act as our subjectâmatter expert for customer and market insight. You'll work across Marketing, Digital, Operations and Commercial teams, using data to influence strategy, strengthen customer experience and guide key decisions. You'll play a key role in ensuring customer insight directly informs how Helping Hands grows, improves experience and makes strategic decisions.
Salary: Up to ÂŁ65,000
Location: Alcester Support Office (Hybrid)
The role
- You'll define customer scorecards, performance frameworks and insight measurement approaches, working closely with the Data & Insight function.
- You'll translate complex quantitative and qualitative data into clear, actionable recommendations, surfacing the drivers of satisfaction, loyalty, advocacy and commercial growth.
- Your insight will help shape acquisition, retention, experience optimisation and longâterm strategic planning.
Key responsibilities include:
- Delivering the customer, market and competitor insight strategy.
- Developing customer scorecards and performance measurement frameworks.
- Shaping reporting requirements and partnering with data teams on dashboard development.
- Interpreting customer behaviour, experience performance and commercial trends.
- Leading Voice of Customer and customer feedback insight.
- Translating insight into clear, actionable recommendations for senior stakeholders and crossâfunctional teams.
- Identifying growth, efficiency and experienceâimprovement opportunities.
- Ensuring data accuracy, consistent measurement standards and robust governance.
- Advising leadership on customer and market implications.
Who you are
You're a strategic thinker with strong analytical skills and experience in customer or market insights. You know how to turn data into compelling, commercially meaningful stories, and you're confident influencing senior stakeholders and shaping organisational direction.
You bring:
- Experience in customer insight, market analysis or commercial analytics.
- Strong analytical ability and experience synthesising data into insight and recommendations.
- Knowledge of customer lifecycle metrics, marketing performance and commercial levers.
- Experience developing scorecards, measurement frameworks and insight roadmaps.
- Ability to partner closely with data/BI teams to shape reporting outputs.
- Excellent communication and stakeholderâinfluencing skills.
- A customerâcentric mindset with strong commercial awareness and curiosity about customer behaviour.
- Familiarity with dashboards and data visualisation platforms.
- Resilient selfâstarter who takes ownership, maintains momentum and drives insightâled progress in a fastâmoving environment.
- Experience in multiâsite or serviceâled organisations.
- Background in regulated sectors or the care industry.
- Experience with CRM analytics, Voice of Customer tools or customer feedback platforms.
- Understanding of tools such as Snowflake, Power BI or Tableau.
Why Helping Hands
- A strategic role shaping customer experience across the organisation.
- Hybrid working from our Alcester Support Office.
- Real influence on strategy, customer outcomes and commercial performance.
- A workplace where everyone is welcomed, supported and valued.
Helping Hands is proud to champion a diverse and inclusive workforce. All applications are considered fairly under our Equality and Diversity Policy.
Senior Customer Insights Manager in Alcester employer: Helping Hands Home Care
Contact Detail:
Helping Hands Home Care Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Senior Customer Insights Manager in Alcester
â¨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that arenât even advertised yet.
â¨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their values and think about how your experience aligns with their mission of providing extraordinary care.
â¨Tip Number 3
Practice your storytelling skills. Be ready to share specific examples of how you've used customer insights to drive decisions and improve experiences in previous roles.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining our team.
We think you need these skills to ace Senior Customer Insights Manager in Alcester
Some tips for your application đŤĄ
Show Your Passion: When you're writing your application, let your passion for creating meaningful customer experiences shine through. We want to see how your values align with our mission at Helping Hands, so donât hold back!
Be Data-Driven: As a Senior Customer Insights Manager, you'll be working with data all the time. Make sure to highlight your analytical skills and any experience you have with data interpretation in your application. We love seeing how you can turn numbers into stories!
Tailor Your Application: Donât just send a generic application! Take the time to tailor your CV and cover letter to the specific role. Mention key responsibilities from the job description and how your experience aligns with them. It shows us youâre genuinely interested.
Apply Through Our Website: We encourage you to apply directly through our website. Itâs the best way for us to receive your application and ensures youâre considered for the role. Plus, itâs super easy to do!
How to prepare for a job interview at Helping Hands Home Care
â¨Know Your Data
As a Senior Customer Insights Manager, you'll be expected to handle complex data. Brush up on your analytical skills and be ready to discuss how you've previously translated data into actionable insights. Prepare examples that showcase your ability to influence strategy through data.
â¨Understand the Customer Journey
Familiarise yourself with customer lifecycle metrics and how they impact business decisions. Be prepared to talk about your experience in developing scorecards and performance frameworks. This will show that you understand the importance of customer experience in driving commercial growth.
â¨Communicate Effectively
Strong communication skills are key for this role. Practice explaining complex insights in simple terms, as you'll need to present to senior stakeholders. Think of ways to demonstrate your ability to influence and engage others with your findings during the interview.
â¨Show Your Curiosity
A customer-centric mindset is crucial. Be ready to discuss what drives your curiosity about customer behaviour and how it informs your work. Share examples of how you've identified opportunities for improvement in past roles, especially in service-led environments.