Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead performance marketing across multiple platforms to drive customer acquisition and recruitment.
- Company: Helping Hands, a purpose-driven organisation focused on extraordinary care and culture.
- Benefits: Up to ÂŁ40,000 salary, hybrid working, and a supportive team environment.
- Why this job: Make a real impact by helping families find the care they need through data-driven marketing.
- Qualifications: Experience in managing paid media campaigns and strong analytical skills.
- Other info: Join a diverse team where your contributions are valued and supported.
The predicted salary is between 28800 - 48000 ÂŁ per year.
Extraordinary Care. Extraordinary Culture. Extraordinary Careers. At Helping Hands, kindness isn’t just a value — it’s the heart of everything we do. From our first kitchen‑table beginnings to the nationwide team we are today, we’ve always believed one thing: everyone deserves to live well, in the place they call home.
If you’re driven by data, motivated by impact, and excited by the idea that your work can directly help families find the care they need, you’ll feel right at home here. To support our ambitious growth, we’re looking for a Performance Marketing Manager to scale high‑quality customer acquisition and recruitment leads across our paid channels. This is a hands‑on, results‑owned role where you’ll shape strategy, manage meaningful budgets and drive measurable commercial growth.
What you’ll be doing
You’ll lead paid media performance across Google, Microsoft, Meta, Display, Reddit and emerging channels — ensuring every pound spent delivers real, trackable impact. Collaborating with Digital, Sales, Recruitment and wider teams, your work will help families and jobseekers find the right support at the right time. This is a hands‑on performance role with direct accountability for cost efficiency, lead quality and scalable acquisition. You’ll manage significant budgets, optimise multi‑channel campaigns and play a key part in shaping our digital growth strategy.
Key responsibilities include:
- Managing and optimising campaigns across Search, Display, Demand Gen, Bing and social platforms
- Delivering against cost per acquisition, cost per hire and volume targets
- Monitoring daily performance and allocating budget based on commercial return
- Identifying scaling opportunities while managing diminishing returns
- Building structured testing roadmaps across audiences, creative, bidding and landing pages
- Analysing regional and branch performance to improve cost efficiency
- Maintaining Looker Studio and Excel dashboards to track KPIs
- Supporting quarterly forecasting and channel allocation planning
- Improving tracking accuracy across GA4, HubSpot and wider systems
- Using automation tools (Zapier, Make.com) to streamline lead routing and operations
- Providing clear performance reporting and commercial insight to senior stakeholders
Who you are
You’re a performance‑driven paid media specialist who thrives in a fast‑paced, high‑accountability environment. You combine analytical rigour with commercial awareness, and you’re comfortable turning data into meaningful action.
You bring:
- Hands‑on experience managing paid media campaigns across Google Search, Display, Demand Gen and Bing
- Experience managing meaningful monthly budgets with clear performance accountability
- Strong understanding of CPA, CPL, lead quality and revenue contribution
- Advanced reporting skills, including Looker Studio and Excel
- Working knowledge of GA4 and CRM tracking (HubSpot desirable)
- Experience running structured A/B tests with clear hypotheses and outcomes
- A strong analytical mindset and attention to detail
- Clear communication skills across technical and non‑technical teams
Desirable:
- Experience with Reddit or emerging ad platforms
- Experience in multi‑location or local advertising
- Familiarity with automation tools such as Zapier or Make.com
- Understanding of lifetime value or contribution analysis
Why Helping Hands
A pivotal role driving acquisition for a purpose‑driven organisation. Hybrid working from our Alcester Support Office. A collaborative, supportive and performance‑led digital team. Real influence over channel strategy, testing and commercial outcomes. A workplace where everyone is welcomed, supported and valued. Helping Hands is proud to champion a diverse and inclusive workforce. All applications are considered fairly under our Equality and Diversity Policy.
Performance Marketing Manager in Alcester employer: Helping Hands Home Care
Contact Detail:
Helping Hands Home Care Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager in Alcester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own questions ready. Make sure to highlight your experience with data-driven strategies and how you've optimised campaigns in the past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our amazing team at Helping Hands.
We think you need these skills to ace Performance Marketing Manager in Alcester
Some tips for your application 🫡
Show Your Passion for Performance Marketing: When you’re writing your application, let your enthusiasm for performance marketing shine through! We want to see how your passion aligns with our mission of helping families find the care they need. Share specific examples of your past successes in managing campaigns and driving results.
Be Data-Driven: Since this role is all about data, make sure to highlight your analytical skills in your application. Talk about how you've used data to optimise campaigns and improve cost efficiency. We love numbers, so don’t shy away from sharing metrics that showcase your impact!
Tailor Your Application: Take a moment to customise your application for this specific role. Mention the platforms you’ve worked on, like Google and Meta, and how your experience fits with our needs. This shows us you’ve done your homework and are genuinely interested in joining our team.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our culture and values while you’re at it!
How to prepare for a job interview at Helping Hands Home Care
✨Know Your Numbers
As a Performance Marketing Manager, you'll need to demonstrate your analytical skills. Brush up on key metrics like CPA, CPL, and lead quality. Be ready to discuss how you've used data to drive decisions in past campaigns.
✨Showcase Your Campaign Success
Prepare specific examples of successful paid media campaigns you've managed. Highlight the strategies you implemented, the budgets you handled, and the measurable outcomes. This will show your hands-on experience and results-driven mindset.
✨Familiarise with Tools
Make sure you're comfortable discussing tools like GA4, Looker Studio, and any automation platforms you've used. Being able to talk about how you've leveraged these tools for tracking and reporting will set you apart.
✨Communicate Clearly
You'll be working with both technical and non-technical teams, so practice explaining complex concepts in simple terms. Clear communication is key, especially when discussing performance insights with stakeholders.