HELLO! is looking for a dynamic Social Media Coordinator (Cover Role) to oversee and drive performance across all major social platforms including Instagram, Facebook, X, YouTube, and Snapchat.
This pivotal role requires a creative and data‑driven strategist who can deliver audience growth, engagement, traffic and revenue while building vibrant communities around HELLO!'s content.
Please note this a fixed term contract of 4 months.
We are in the London office three days a week, Tuesday, Wednesday and Thursday, with Mondays and Fridays working from home.
Job responsibilities include:
- Posting, and scheduling across all HELLO! social channels, ensuring platform-specific tone and optimisation.
- Drive growth, engagement and revenue KPIs across Instagram, Facebook, X, YouTube and Snapchat.
- Create and execute platform-specific content strategies to boost reach, followers and community interaction.
- Ensure social content aligns with editorial priorities, commercial goals, and brand values.
- Monitor real-time trends and breaking news, ensuring fast and reactive social coverage in collaboration with the newsroom.
- Use social analytics and scheduling tools - particularly Dash Hudson and Echobox - to optimise performance and reporting.
- Work closely with editorial, video and commercial teams to maximise traffic and monetisation opportunities.
- Continuously analyse social data to inform best practices, testing, and innovation.
- Expert understanding of Snapchat, YouTube and Facebook monetisation models.
- Proficient in Dash Hudson and Echobox, with strong analytics and reporting skills.
- Highly creative with a strong sense of storytelling and audience insight.
- Exceptional organisational skills and the ability to juggle multiple responsibilities and deadlines.
- Confident decision-maker under pressure with a reactive, newsroom mindset.
- Collaborative, proactive, and passionate about digital growth and innovation.
- Proven experience leading social strategy and execution for a major media brand or publisher.
- Demonstrable success meeting or exceeding social revenue and engagement targets.
- A relevant degree is desirable but not essential.
Benefits:
- 25 days annual leave per year (for full time employees)
- 1 birthday day per year
- Private medical scheme
- Employee Assistance Programme
- Life assurance
- currently 6 x salary
- Generous employer pension contributions
- Group income protection scheme
- Plus all the perks of working for a fun media company!
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