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For Companies At a Glance
- Tasks: Lead creative brand partnerships that shape culture and drive engagement.
- Company: Join HelloFresh, a brand aiming to be part of UK food culture.
- Benefits: Enjoy 70% off meal boxes, gym membership, and private medical insurance.
- Why this job: Make a real impact on a global brand with innovative campaigns.
- Qualifications: 7+ years in brand marketing, strong negotiation skills, and cultural insight.
- Other info: Hybrid working policy and a dog-friendly office environment.
The predicted salary is between 36000 - 60000 £ per year.
At HelloFresh, we’ve built a brand that’s known, but our ambition is to become a brand that is part of UK food culture. We are moving beyond functional and discount-led marketing to become a brand that is part of the UK's conversation. This is our next chapter, and we’re looking for a leader to help us write it.
We are looking for a Sr Manager Brand Partnerships to build a world-class brand partnership function. You will be at the heart of our most creative and ambitious campaigns, identifying and executing partnerships that go beyond a logo and become genuine, culture-shaping moments.
Your Mission
- Strategy & Sourcing: You will develop the partnerships strategy, proactively identifying and vetting partnerships with brands, creators, and platforms that are defining the cultural zeitgeist in the UK.
- Negotiation & Delivery: Lead the strategy for partnerships that aren’t just ads, but stories. You will own the full lifecycle of these collaborations, from initial outreach to negotiation and seamless delivery.
- Create Earned Buzz: Your focus will be on collaborations that generate genuine earned media and social conversation, proving our relevance and building brand equity in ways paid media can’t.
- Cross-Functional Leadership: You will be the primary point of contact for external partners and a key internal stakeholder, ensuring partnerships are seamlessly integrated into our broader marketing campaigns.
- Measurement: You won’t just track clicks. You’ll define the new standards for success, proving the value of brand-led partnerships with metrics that link directly to our business growth.
Who You Are
- You have 7+ years of experience in brand marketing or partnerships, with a proven track record of creating work that turns heads and earns headlines.
- You have a deep, intuitive understanding of UK culture and what makes a brand feel authentic and relevant. You know what’s next before it happens.
- You are a master negotiator, a natural relationship builder, and a relentless problem-solver.
- You are a risk-taker with a portfolio that shows you’re not afraid to challenge the status quo and think in terms of "what if?"
- You are passionate about food, ambitious about your career, and ready to make a significant impact on a global brand.
What you will get in return:
- 70% off HelloFresh or Green Chef boxes
- Company pension scheme
- Gym membership
- Bupa private medical insurance (including dental & family cover options)
- Electric vehicle scheme
- Mental health first aiders and an employee assistance programme
- Dog friendly office!
- Eye care scheme
- Cycle to work scheme
- Group Life Assurance
Location: The HelloFresh Farm, 60 Worship Street, EC2A 2EZ, London
Hybrid Working Policy: We offer a hybrid working policy for eligible roles, allowing flexibility to work from home and in the office. For more details on eligibility and how this applies to the role you’re applying for, please consult with our recruiter.
Next steps: Your application will be reviewed and if successful, a member of the Talent Acquisition Team will be in touch within 2 weeks.
Senior Brand Partnerships Manager in London employer: HelloFresh
Contact Detail:
HelloFresh Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Partnerships Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential partners. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your personality! When you get that interview, let your passion for brand partnerships shine through. Share your ideas and how you can contribute to HelloFresh's mission of becoming part of UK food culture.
✨Tip Number 3
Do your homework! Research HelloFresh’s recent campaigns and partnerships. Be ready to discuss how you can elevate their brand presence and create those culture-shaping moments they’re after.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the HelloFresh team.
We think you need these skills to ace Senior Brand Partnerships Manager in London
Some tips for your application 🫡
Show Your Passion for Partnerships: When you're writing your application, let your enthusiasm for brand partnerships shine through. We want to see how your experience aligns with our mission to create culture-shaping moments, so share specific examples of past successes that demonstrate your knack for building authentic relationships.
Tailor Your Application: Make sure to customise your application for the Senior Brand Partnerships Manager role. Highlight your understanding of UK culture and how it influences brand relevance. We love seeing candidates who can connect their skills directly to what we’re looking for, so don’t hold back!
Be a Storyteller: Remember, we’re not just looking for someone who can negotiate deals; we want a storyteller! Use your application to illustrate how you've turned partnerships into compelling narratives that resonate with audiences. This is your chance to show us how you can elevate our brand beyond just ads.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about HelloFresh and our culture before you hit send!
How to prepare for a job interview at HelloFresh
✨Know Your Brand Inside Out
Before the interview, dive deep into HelloFresh's brand values, recent campaigns, and their position in the UK food culture. Understanding their mission will help you align your experience with their goals and show that you're genuinely interested in being part of their journey.
✨Showcase Your Negotiation Skills
Prepare specific examples of successful partnerships you've led, focusing on your negotiation tactics and how they resulted in creative outcomes. This role requires a master negotiator, so demonstrating your ability to build relationships and deliver results will set you apart.
✨Be Ready to Discuss Cultural Trends
Stay updated on current trends in UK culture and how they relate to food and branding. Be prepared to discuss how you can leverage these trends to create partnerships that resonate with audiences and generate buzz, proving your relevance in the market.
✨Metrics Matter
Think about how you've measured success in past roles. Be ready to share metrics that demonstrate the impact of your partnerships on business growth. This will show that you understand the importance of linking brand-led initiatives to tangible results.
