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- Tasks: Lead H! Fashion's digital content strategy and drive community engagement.
- Company: Join a vibrant fashion media company with a creative culture.
- Benefits: Enjoy 25 days leave, private medical scheme, and fun perks.
- Why this job: Make an impact in the fashion world while growing your digital skills.
- Qualifications: Experience in social media, analytics, and a passion for fashion.
- Other info: Dynamic role with opportunities for creativity and career growth.
The predicted salary is between 36000 - 60000 £ per year.
Your mission is to lead and manage H! Fashion’s digital content strategy and execution during a 1 year period of maternity leave. This role is central to growing H! Fashion’s digital presence by building a highly engaged community, increasing audience loyalty, and driving revenue through innovative, fashion-led content. The successful candidate will ensure all digital output aligns with the brand’s distinctive voice, style, and audience, while delivering strong performance against ambitious community, social and commercial targets.
Key Responsibilities
- Deliver H! Fashion’s digital content strategy in line with editorial and commercial goals.
- Maintain and champion H! Fashion’s tone, voice, and visual identity across all digital platforms.
- Drive significant growth in social views, community growth and audience engagement, meeting and exceeding agreed KPIs.
- Use advanced analytics tools, including Google Analytics, to track performance, identify opportunities, and inform decision‑making.
- Deliver current strategies to grow loyalty through newsletters, social platforms, and other digital channels.
- Deliver daily newsletter strategy working alongside editors to ensure tone of voice, following strategic vision and growth of list.
- Support the delivery of digital and social strategies around major events, campaigns, and partnerships.
- Participate in social media and online video content where required.
- Produce compelling fashion and shopping content that drives affiliate revenue and commercial performance.
- Work closely with commercial teams to identify, test, and develop new monetisation opportunities and partnerships.
Team Collaboration & Site Management
- Collaborate closely with the Editor and Audience teams to deliver integrated digital strategies.
- Stay up to date with digital trends, platforms, and innovations, sharing insights with the wider team.
Leadership & Analytics
- Use performance data and audience insights to evolve content strategy and keep the brand competitive.
- Take ownership of regular performance reviews, reporting, and KPI meetings during the cover period.
Your profile
- Social and community first background with proven results in growing channels and loyal audiences.
- Passionate about fashion, digital media, and audience growth, with a strong understanding of H!’s voice, style, and readership.
- Confident leading a digital content strategy in a fast paced editorial environment.
- Commercially minded, with a clear understanding of how content drives growth, engagement, and revenue.
Experience
- Experience working in social media and newsletter analytics and performance.
- Strong knowledge of SEO best practices and digital analytics.
- Experience working with CMS platforms and data‑driven editorial strategies.
Qualifications
- Experience working in social media and newsletter analytics and performance.
- Strong knowledge of SEO best practices and digital analytics.
- Experience working with CMS platforms and data‑driven editorial strategies.
Benefits
- 25 days annual leave per year (for full time employees)
- 1 birthday day per year
- Private Medical Scheme
- Employee Assistance Programme
- Life Assurance currently 6 x salary
- Generous Employer Pension contributions
- Group Income Protection Scheme
- Plus all of the perks of working for a fun media company!
Digital Growth Manager (Maternity Cover) employer: HELLO! Magazine
Contact Detail:
HELLO! Magazine Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Growth Manager (Maternity Cover)
✨Tip Number 1
Network like a pro! Reach out to people in the fashion and digital marketing space. Attend events, join online forums, and connect with industry professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in digital content strategy and social media growth. Use real examples of how you've driven engagement and revenue. This will make you stand out when you apply through our website.
✨Tip Number 3
Stay updated on trends! Follow fashion and digital marketing blogs, podcasts, and social media accounts. Being in the know about the latest trends will help you speak confidently during interviews and show that you're passionate about the industry.
✨Tip Number 4
Prepare for interviews by practising common questions related to digital growth and community engagement. Think about specific examples from your past experiences that demonstrate your ability to meet KPIs and drive results. And remember, apply through our website for the best chance!
We think you need these skills to ace Digital Growth Manager (Maternity Cover)
Some tips for your application 🫡
Show Your Passion for Fashion: When you're writing your application, let your love for fashion shine through! We want to see how your passion aligns with H! Fashion's voice and style. Share any relevant experiences that highlight your enthusiasm for the industry.
Be Data-Driven: Since this role involves analytics, make sure to mention your experience with tools like Google Analytics. We’re keen on candidates who can use data to inform their strategies, so don’t hold back on showcasing your analytical skills!
Tailor Your Content Strategy: Craft your application to reflect your understanding of digital content strategy. Discuss how you’ve successfully executed similar strategies in the past and how you plan to drive growth and engagement at H! Fashion.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out on joining our fun media company!
How to prepare for a job interview at HELLO! Magazine
✨Know Your Digital Content Strategy
Before the interview, make sure you’re well-versed in H! Fashion’s digital content strategy. Familiarise yourself with their tone, voice, and visual identity. Be ready to discuss how you can align your experience with their goals and bring fresh ideas to the table.
✨Showcase Your Analytical Skills
Since this role involves using advanced analytics tools like Google Analytics, prepare examples of how you've used data to drive decisions in previous roles. Highlight specific KPIs you've met or exceeded and how you tracked performance to inform your strategies.
✨Demonstrate Your Passion for Fashion
H! Fashion is all about style and audience engagement, so let your passion for fashion shine through. Share your insights on current trends and how they can be leveraged to grow community loyalty and engagement. This will show that you’re not just qualified, but genuinely excited about the brand.
✨Prepare for Team Collaboration Questions
This role requires close collaboration with various teams, so be ready to discuss your experience working in a team environment. Think of examples where you’ve successfully collaborated on digital strategies or campaigns, and how you’ve contributed to achieving common goals.