At a Glance
- Tasks: Join our team to create engaging digital marketing campaigns and boost audience engagement.
- Company: HELLO! Magazine, a vibrant media company with a fun culture.
- Benefits: Enjoy 25 days annual leave, private medical scheme, and birthday day off.
- Other info: Collaborative environment with opportunities for growth and development.
- Why this job: Make an impact in digital marketing while working with a creative team.
- Qualifications: Two years' experience in digital marketing and strong communication skills.
The predicted salary is between 36000 - 44000 £ per year.
Your mission is to join a growing marketing and engagement team at HELLO! Magazine as a Digital Marketing Executive. This is a broad digital marketing role spanning campaign delivery, newsletters, audience engagement and membership growth across the HELLO! digital ecosystem. You'll work closely with the Digital Product Marketing Manager to deliver marketing activity across newsletters, free and paid memberships, editorial campaigns, events and key brand moments, supporting day-to-day initiatives to grow engagement, conversion and retention across HELLO!'s digital products. Please note that this role will be in our London office on Tuesdays, Wednesdays and Thursdays.
Key Responsibilities
- Support the planning and delivery of digital marketing campaigns across newsletters, memberships, editorial initiatives, events and key brand moments.
- Help manage day-to-day campaign delivery, coordinating activity across HELLO!'s digital channels and working with relevant teams to ensure campaigns are delivered effectively.
- Help grow and engage HELLO!'s free and paid membership base, supporting activity across the full member lifecycle.
- Assist in developing and optimising lifecycle journeys across HELLO!'s newsletters and membership products.
- Deliver email marketing activity across acquisition, engagement, conversion and retention.
- Support audience segmentation and targeted marketing activity based on audience behaviour and lifecycle stage.
- Deliver engagement activity across HELLO!'s digital platforms and community channels.
- Identify opportunities to grow, engage and retain HELLO!'s digital audiences and membership community.
- Work collaboratively with the wider Product, Editorial, Audience and Commercial teams to align marketing activity with product and content developments.
- Monitor and report on campaign, newsletter, membership and lifecycle performance, using data and insights to identify opportunities and inform future activity.
Your profile
- A minimum of at least two years' experience in a digital marketing, campaign or audience engagement role.
- Experience working across digital marketing channels, including email, web and push notifications.
- Experience supporting the delivery of digital marketing campaigns from planning through to execution.
- Comfortable working with analytics and marketing technology platforms.
- A good understanding of digital customer journeys, audience engagement and conversion.
- Strong written communication skills with an eye for engaging, audience-appropriate content.
- A collaborative, hands-on approach with the ability to manage multiple campaigns and priorities.
Qualifications
- A background in publishing, media or a digital content organisation.
- Experience with email marketing, newsletters or CRM.
- Experience or exposure to membership, subscription or lifecycle marketing.
- An understanding of audience engagement and retention strategies.
Why us?
Benefits
- 25 days annual leave per year (for full time employees)
- 1 birthday day per year
- Private Medical Scheme
- Employee Assistance Programme
- Life Assurance currently 6 x salary
- Generous Employer Pension contributions
- Group Income Protection Scheme
- Plus all of the perks of working for a fun media company!
Digital Marketing Executive in London employer: Hello Magazine Limited
Join our vibrant editorial team in London as a Travel Writer, where your passion for exploration and storytelling will be celebrated. We offer a supportive work culture that values creativity and collaboration, alongside generous benefits such as 25 days of annual leave, private medical schemes, and opportunities for professional growth. Experience the thrill of crafting engaging travel content while enjoying the flexibility of remote work and the excitement of potential travel assignments.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hello Magazine Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hello Magazine Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hello Magazine Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hello Magazine Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Marketing Executive in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hello Magazine Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Hello Magazine Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hello Magazine Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Hello Magazine Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hello Magazine Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Hello Magazine Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
