At a Glance
- Tasks: Lead H! Fashion's digital content strategy and boost audience engagement.
- Company: Join a fun media company passionate about fashion and digital innovation.
- Benefits: Enjoy 25 days annual leave, private medical scheme, and generous pension contributions.
- Why this job: Make a real impact on digital growth while working in a creative environment.
- Qualifications: Experience in social media analytics and a passion for fashion is essential.
- Other info: Collaborative team culture with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
Your mission
We are looking for an experienced and highly motivated Digital Growth Manager (Maternity Cover) to lead and manage H! Fashion’s digital content strategy and execution during a 1 year period of maternity leave. This role is central to growing H! Fashion’s digital presence by building a highly engaged community, increasing audience loyalty, and driving revenue through innovative, fashion-led content. The successful candidate will ensure all digital output aligns with the brand’s distinctive voice, style, and audience, while delivering strong performance against ambitious community, social and commercial targets.
Key Responsibilities
- Digital Content Strategy & Execution: Deliver H! Fashion’s digital content strategy in line with editorial and commercial goals. Maintain and champion H! Fashion’s tone, voice, and visual identity across all digital platforms.
- Social Growth, Community, Newsletter & KPIs: Drive significant growth in social views, community growth and audience engagement, meeting and exceeding agreed KPIs. Use advanced analytics tools, including Google Analytics, to track performance, identify opportunities, and inform decision-making. Deliver current strategies to grow loyalty through newsletters, social platforms, and other digital channels. Deliver daily newsletter strategy working alongside editors to ensure tone of voice, following strategic vision and growth of list. Support the delivery of digital and social strategies around major events, campaigns, and partnerships. Participate in social media and online video content where required.
- E-commerce & Revenue Generation: Produce compelling fashion and shopping content that drives affiliate revenue and commercial performance. Work closely with commercial teams to identify, test, and develop new monetisation opportunities and partnerships.
- Team Collaboration & Site Management: Collaborate closely with the Editor and Audience teams to deliver integrated digital strategies. Stay up to date with digital trends, platforms, and innovations, sharing insights with the wider team.
- Leadership & Analytics: Use performance data and audience insights to evolve content strategy and keep the brand competitive. Take ownership of regular performance reviews, reporting, and KPI meetings during the cover period.
Your profile
- Social and community first background with proven results in growing channels and loyal audiences.
- Passionate about fashion, digital media, and audience growth, with a strong understanding of H! Fashion’s voice, style, and readership.
- Confident leading a digital content strategy in a fast paced editorial environment.
- Commercially minded, with a clear understanding of how content drives growth, engagement, and revenue.
Experience
- Experience working in social media and newsletter analytics and performance.
- Strong knowledge of SEO best practices and digital analytics.
- Experience working with CMS platforms and data-driven editorial strategies.
Qualifications
- Experience working in social media and newsletter analytics and performance.
- Strong knowledge of SEO best practices and digital analytics.
- Experience working with CMS platforms and data-driven editorial strategies.
Why us? Benefits
- 25 days annual leave per year (for full time employees).
- 1 birthday day per year.
- Private Medical Scheme.
- Employee Assistance Programme.
- Life Assurance currently 6 x salary.
- Generous Employer Pension contributions.
- Group Income Protection Scheme.
- Plus all of the perks of working for a fun media company!
Digital Growth Manager (Maternity Cover) employer: Hello Magazine Limited
Contact Detail:
Hello Magazine Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Growth Manager (Maternity Cover)
✨Tip Number 1
Network like a pro! Reach out to people in the fashion and digital marketing space. Attend events, join online forums, and connect with industry professionals on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work in digital content strategy and social media growth. Use real examples of how you've driven engagement and revenue. This will make you stand out when you apply through our website.
✨Tip Number 3
Prepare for interviews by researching H! Fashion’s brand voice and recent campaigns. Be ready to discuss how you can align your strategies with their goals. Tailoring your approach shows you're genuinely interested and invested in the role.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the position and keeps you fresh in the interviewer's mind. Plus, it’s a great chance to reiterate why you’re the perfect fit for the Digital Growth Manager role.
We think you need these skills to ace Digital Growth Manager (Maternity Cover)
Some tips for your application 🫡
Show Your Passion for Fashion: When you're writing your application, let your love for fashion shine through! We want to see how your passion aligns with H! Fashion’s voice and style. Share any relevant experiences that highlight your enthusiasm for the industry.
Tailor Your Content Strategy Experience: Make sure to highlight your experience in digital content strategy and execution. We’re looking for someone who can deliver compelling content that drives engagement and revenue, so be specific about your past successes and how they relate to our goals.
Demonstrate Your Analytical Skills: Since this role involves using analytics tools like Google Analytics, don’t forget to mention your experience with data-driven decision-making. Show us how you've used performance data to inform your strategies and achieve KPIs in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Hello Magazine Limited
✨Know the Brand Inside Out
Before your interview, dive deep into H! Fashion’s digital presence. Familiarise yourself with their tone, style, and recent campaigns. This will not only help you align your answers with their brand voice but also show your genuine interest in the company.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used analytics tools like Google Analytics in previous roles. Bring specific examples of how you've tracked performance, identified opportunities, and made data-driven decisions that led to growth in social views or audience engagement.
✨Demonstrate Your Content Strategy Expertise
Think of a few innovative content strategies you've implemented in the past. Be ready to explain how these strategies drove engagement and revenue, and how you can apply similar tactics to enhance H! Fashion’s digital content during the maternity cover period.
✨Prepare for Team Collaboration Questions
Since this role involves working closely with various teams, be ready to share examples of successful collaborations. Highlight how you’ve worked with editors, commercial teams, or other departments to achieve common goals, and how you can bring that collaborative spirit to H! Fashion.