At a Glance
- Tasks: Lead paid social strategy for the Weight Loss business, driving growth and performance.
- Company: Join HeliosX, a fast-growing healthcare platform revolutionising access to care.
- Benefits: Generous equity, private health insurance, and flexible working options.
- Other info: Be part of a diverse team committed to improving global healthcare.
- Why this job: Make a real impact on healthcare while working with an exceptional team.
- Qualifications: Experience in paid social management and data-driven decision making.
The predicted salary is between 63000 - 77000 £ per year.
Ready to revolutionize healthcare, making it faster and more accessible than ever before? Founded in 2013 by Dwayne D’Souza, HeliosX was built on a simple but powerful idea: healthcare should be easier to access, faster to receive, and centred around the individual. From day one, we’ve grown without external funding; scaling profitably through technology, disciplined execution, and deep medical expertise.
We’ve earned the trust of millions of people worldwide through category-leading products and well-known brands, including MedExpress, Dermatica, ZipHealth, RocketRX, and Levity. A key driver of our success is vertical integration; we operate our own manufacturing and proprietary products, led by in-house medical teams, researchers, and pharmacists at the top of their fields. In 2025, HeliosX treated more than 1.7 million patients globally and reached £781m in revenue, representing +337% year-on-year growth and cementing our position as the clear market leader in the UK.
Today, we operate across four international markets, with successful launches in Germany and Canada and continued expansion in the US. We were also recently recognised in the Sunday Times Top 100 fastest-growing tech companies, further validation of both our momentum and our ambition.
2026 is another significant year for HeliosX. Our ambition is to surpass £1.1bn in revenue, continue expanding thoughtfully into new international markets and broaden our condition and treatment portfolio. As we scale, we're focused on building the technology, operational excellence and clinical capabilities that will support sustainable long-term growth.
Joining HeliosX now means helping shape the systems, teams and products that will define the next chapter of digital healthcare. You'll be solving complex problems at pace, working alongside exceptional people and building products that genuinely improve lives at scale.
The Opportunity:
- Lead the paid social strategy and execution for the Weight Loss business in the US market, owning end-to-end performance from acquisition through long-term value.
- You will combine deep platform expertise, commercial thinking and experimentation to scale the business, partnering closely with Creative, CRM, Analytics, CRO, Medical and Commercial teams.
- You will be responsible for driving sustainable growth through technical excellence, data-driven decision making and continuous innovation.
What you’ll do:
- Own paid social performance for your market(s), driving acquisition, LTV/CAC and revenue targets across Meta and other platforms.
- Manage market budgets, forecasts and investment decisions to maximise commercial performance.
- Lead a data-driven experimentation roadmap spanning audiences, creative, bidding, placements and landing pages.
- Analyse campaign and customer performance to generate actionable insights and drive continuous improvement.
- Partner with Analytics to ensure robust tracking, attribution and measurement across all paid social activity.
- Collaborate cross-functionally with Creative, Brand, CRM and Product to deliver high-performing, insight-led campaigns.
- Stay ahead of platform developments, AI capabilities and industry trends, turning insight into performance gains.
- Line manage, coach and develop Paid Social Managers, building a high-performing team culture.
- Set clear priorities and resource allocation to focus effort on the highest-impact opportunities.
- Champion operational excellence, sharing best practices across the wider Paid Social team.
What you’ll bring to HeliosX:
- Own paid social performance for your market(s), driving acquisition, LTV/CAC and revenue targets across Meta and other platforms.
- Manage market budgets, forecasts and investment decisions to maximise commercial performance.
- Lead a data-driven experimentation roadmap spanning audiences, creative, bidding, placements and landing pages.
- Analyse campaign and customer performance to generate actionable insights and drive continuous improvement.
- Partner with Analytics to ensure robust tracking, attribution and measurement across all paid social activity.
- Collaborate cross-functionally with Creative, Brand, CRM and Product to deliver high-performing, insight-led campaigns.
- Stay ahead of platform developments, AI capabilities and industry trends, turning insight into performance gains.
- Line manage, coach and develop team members, building a high-performing team culture.
- Set clear priorities and resource allocation to focus effort on the highest-impact opportunities.
- Champion operational excellence, sharing best practices across the wider Paid Social team.
Life at HeliosX:
At HeliosX, we want to improve healthcare for everyone, and to do this we need a team of brilliant people who share that ambition. We are currently a diverse team of engineers, scientists, clinical researchers, physicians, pharmacists, marketeers, and customer care specialists committed to our mission - but we need more talented folks to join us if we want to achieve our global ambitions!
Aside from working with our all-star team, here are some of the other benefits you may be eligible for coming on board:
- Generous equity allocations with significant upside potential.
- Annual leave allowance alongside public holidays.
- Private health insurance, along with pre-existing condition, dental, and eye care cover.
- Pension scheme.
- Enhanced parental leave.
- Cycle-to-work scheme.
- Electric car scheme.
- Free Dermatica and MedExpress products every month, as well as family discounts.
- Annual home working and L&D allowance.
- Free Headspace subscription, employee assistance programme, and discounted gym memberships.
Senior Paid Social Manager in London employer: HeliosX
HeliosX is an exceptional employer, offering a dynamic work environment that champions innovation in digital healthcare. With a strong emphasis on professional development, our Remote GP & Digital Health Prescriber role provides opportunities for growth while enjoying benefits like private health insurance and a generous holiday allowance. Join us in making a meaningful impact on patient care from the comfort of your own home.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Paid Social Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HeliosX and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HeliosX are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HeliosX on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HeliosX. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Paid Social Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HeliosX. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of HeliosX:Show us that you’ve done your homework! In your application, briefly mention what you admire about HeliosX’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at HeliosX
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HeliosX will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At HeliosX, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
