At a Glance
- Tasks: Lead exciting CRM campaigns and enhance customer engagement through data-driven strategies.
- Company: Join HeliosX, a pioneering healthcare platform transforming access to care.
- Benefits: Enjoy generous equity, private health insurance, and wellness perks like gym discounts.
- Other info: Work autonomously while being part of a collaborative team focused on innovation.
- Why this job: Make a real impact in healthcare while developing your skills in a dynamic environment.
- Qualifications: Experience in CRM, strong project management skills, and a creative problem-solving mindset.
The predicted salary is between 51750 - 63250 £ per year.
Founded in 2013 by Dwayne D'Souza, HeliosX was built on a simple but powerful idea: healthcare should be easier to access, faster to receive, and centred around the individual. From day one, we've grown without external funding; scaling profitably through technology, disciplined execution, and deep medical expertise. What started as a challenger idea has become one of the most significant healthcare platforms operating globally today.
Responsibilities:
- Owns the end to end delivery of cross-channel CRM campaigns from ideation, planning, creative briefing to production and post-campaign analysis.
- Manage the integration of Braze with other marketing technologies (e.g., Typeform) to drive data-enriched personalisation and improve customer engagement/retention across channels.
- Leads the implementation of strategic CRM initiatives that leverage data analytics and automation to drive customer engagement and retention.
- Optimises CRM processes by analysing workflows, identifying bottlenecks, and implementing solutions that enhance operational efficiency and effectiveness.
- Responsible for developing and implementing best practices in CRM execution to ensure consistency, quality, and alignment with organisational goals.
- Designs and conducts meaningful experiments aimed at influencing lag metrics (e.g., customer retention rates, LTV) by utilising A/B testing and other analytical methods.
- Conducts data analysis to derive actionable insights that inform CRM strategies to improve customer experience and achieve business goals.
- Leads the creation of CRM initiatives to solve strategic problems, using internal insights and external research to inform our approach and deliver a best-in-class customer experience.
- Develops complex customer journey maps that identify key touchpoints, pain points, and opportunities for enhancing customer experience.
- Applies market, industry and competitor insights to drive informed decision-making.
- Creates and executes comprehensive cross-channel CRM strategies that integrate customer interactions across multiple platforms/channels to enhance customer engagement and drive business outcomes.
- Sets KPIs and success metrics tailored to CRM objectives and conducts thorough performance analysis to assess effectiveness, identify trends, and inform strategic adjustments.
- Support the wider CRM team to deliver monthly revenue targets and channel KPIs, remaining reactive and agile with a test-and-learn approach.
Requirements:
- Experience in CRM within a D2C or subscription business.
- Hands-on HTML and Liquid coding experience.
- Experience building automated, multi-touch, omnichannel CRM journeys.
- Strong understanding of customer segmentation, data and CRM/retention metrics.
- Experience in the North American Market.
- Excellent prioritisation and project management skills in a fast-paced, evolving environment.
- Ability to influence stakeholders and collaborate cross-functionally.
- Strong written and verbal communication skills in English.
- Creative problem-solving skills and a proactive, solutions-focused mindset.
- Able to work autonomously while contributing effectively to a team.
Desirable:
- Experience in Braze is desirable but not a deal breaker.
Conditions:
- Generous equity allocations with significant upside potential.
- Annual leave allowance alongside public holidays.
- Private health insurance, along with pre-existing condition, dental, and eye care cover.
- Pension scheme.
- Enhanced parental leave.
- Cycle-to-work scheme.
- Electric car scheme.
- Free Dermatica and MedExpress products every month, as well as family discounts.
- Annual home working and L&D allowance.
- Free Headspace subscription, employee assistance programme, and discounted gym memberships.
CRM manager for the North American market in London employer: HeliosX
At HeliosX, we are dedicated to transforming healthcare into a more accessible and efficient experience for everyone. As a People Systems Lead, you will be part of a dynamic team that values innovation and collaboration, with ample opportunities for professional growth and development. Our supportive work culture, combined with competitive benefits such as generous equity allocations, private health insurance, and a commitment to employee well-being, makes HeliosX an exceptional employer for those looking to make a meaningful impact in the healthcare sector.
StudySmarter Expert Advice🤫
We think this is how you could land CRM manager for the North American market in London
✨Get to Know the Company Culture
Before jumping into applications, it’s super helpful to understand the vibe at HeliosX. Check out their social media, read reviews on sites like Glassdoor, and see how they engage with customers. It'll give you clues on their values and help tailor your conversation during interviews.
✨Join Customer Support Communities
Dive into online communities like those on Reddit or LinkedIn where customer support pros hang out. Participating in discussions or asking questions can make you more visible to potential recruiters and help you learn about job openings at companies like HeliosX before they even post them.
✨Attend Job Fairs or Networking Events
Look out for local job fairs or events specifically for customer support roles. This is your chance to meet hiring managers face-to-face, and you might even get the opportunity to interview on the spot!
✨Show Off Your Skills with Customer Interactions
In the customer support world, showcasing your communication skills is key. Consider creating a short video introducing yourself or even doing a mock call to showcase your abilities. It's a memorable way to stand out, especially if you can share this during your interview process!
We think you need these skills to ace CRM manager for the North American market in London
Some tips for your application 🫡
Show Off Your Communication Skills:In customer support, clear communication is key. Make sure your CV highlights any experience you've had in customer-facing roles and your ability to resolve issues. Don't shy away from including specific examples of how you've gone above and beyond to help customers – this really shows your potential in the role.
Tailor Your Cover Letter to HeliosX:Your cover letter is your chance to shine! Tell us why you want to work at HeliosX specifically. Mention any unique aspects of our company that resonate with you and how your skills can enhance our customer support. This personal touch will set your application apart from the rest!
Highlight Any Relevant Tools or Tech Skills:If you've used customer support software like Zendesk or Freshdesk or have experience with CRM systems, make sure to mention these in your application. Being familiar with industry-standard tools can be a big plus for us when we’re reviewing applications, as it shows you can hit the ground running!
Demonstrate Your Problem-Solving Skills:Customer support roles often require a knack for problem-solving. In your application, share examples of past experiences where you've tackled tough situations or resolved conflicts effectively. This will give us a good sense of how you handle challenges—an essential skill for success at HeliosX!
How to prepare for a job interview at HeliosX
✨Show Off Your People Skills
In customer support, it's all about communicating effectively. Prepare to share instances from your past experiences where you handled difficult customers or resolved conflicts. We want to hear how you empathised and found the best solutions, so think of specific examples to back up your stories!
✨Know the Tools of the Trade
Familiarise yourself with common customer support tools like Zendesk or Freshdesk, and make sure to review how you’ve used any similar systems in the past. During the interview, being able to discuss your hands-on experience with software or ticketing systems can really set you apart from the competition, so don’t skip this prep!
✨Show Genuine Enthusiasm
As this is a full-time role, employers want someone who isn’t just looking for any job, but wants to grow within customer support. Make sure to express your enthusiasm for helping customers and your desire to develop your skills. Show them why you're passionate about this field!
✨Practice Common Scenarios
Be prepared for role-playing scenarios where you might have to reassess a solution with a frustrated customer or explain a complex process in simple terms. Practising these common scenarios can help us feel more confident and demonstrate our practical skills effectively during the interview.
