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- Tasks: Analyse marketing data to drive strategic decisions and optimise campaigns.
- Company: Join a rapidly growing healthcare innovator transforming access to medications.
- Benefits: Generous equity, private health insurance, 25 days holiday, and wellness perks.
- Why this job: Be part of a mission to revolutionise healthcare and make a real impact.
- Qualifications: 3-5 years in marketing analytics with strong statistical analysis skills.
- Other info: Collaborative team environment with excellent career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
Ready to revolutionize healthcare, making it faster and more accessible than ever before?
How we started:
Back in 2013, our founder Dwayne D’Souza saw an opportunity to give people faster and more convenient access to medications using technology. We\\\’ve grown rapidly since our inception, without any external funding whatsoever – achieving profitability through innovation and a highly disciplined approach to growth.
Where we are now:
We’ve earned the trust of millions of people worldwide through our top-selling products and well-known brands: MedExpress, Dermatica, ZipHealth, RocketRX, and Levity. A lot of our success is down to having our own pharmacies, manufacturers and products – spearheaded by leading in-house medical teams, researchers and pharmacists. Between 2023 and 2024 our global revenue tripled; £60m to £180m (300% year-on-year growth). We\\\’re looking to do the same in 2025; move into new territories, and further accelerate our growth journey. There’s never been a more exciting time to join HeliosX.
Where we’re going:
Over the next five years, you’ll support our goal to become a world-leading healthcare partner, deepening our customer relationships, expanding into new countries, and diversifying our product portfolio to treat more conditions. You’ll be part of helping more people access prescription treatments and, most importantly, making personalised care better, quicker and easier for everyone.
Come be a part of making our dream of easier and faster healthcare a reality!
The Opportunity:
The Senior Marketing Analyst will be a key member of the Growth Analytics team, responsible for generating insights from marketing channel, campaign, and performance data to drive strategic decision-making. This role partners with Growth, Marketing, and Digital teams to optimise marketing spend, measure trade efficiencies, and enable data-driven experimentation.
What you’ll be doing
Marketing & Performance Analytics
- Conduct deep-dive analysis at channel and campaign level to optimise acquisition and retention.
- Build dashboards, reports, and models to track and communicate business performance.
- Provide insights into key growth drivers such as margin, retention, and customer lifetime value.
Experimentation & Measurement
- Design, advise, and evaluate marketing experiments to measure incrementality.
- Develop and apply methodologies such as MMM and attribution models to assess ROI.
- Create frameworks and best practices to scale experimentation across teams.
Cross-Functional Collaboration
- Partner with Growth, Product, Engineering, and Data to ensure robust data infrastructure, metrics, and tools.
- Influence marketing and growth strategy through data-driven insights.
- Communicate findings clearly to stakeholders, enabling data-informed decision making.
What you\\\’ll bring to HeliosX
- 3-5 years in a marketing analytics role within a digital marketing environment.
- Hands-on experience with attribution models, marketing mix modelling, and acquisition campaigns (Paid Social, Paid Search, Affiliates).
- Strong track record in statistical analysis and experimentation design (A/B testing, multivariate testing, causal inference tools like GeoLift, Causal Impact).
- Advanced SQL and Excel/Sheets, Python (nice to have).
- Proficiency with analytics and data visualisation tools (Metabase, Looker, Tableau, PowerBI).
- Strong data interpretation and storytelling ability.
- Excellent written and verbal communication skills.
- Bachelor’s or Master’s degree in a quantitative discipline (Mathematics, Economics, Engineering, Statistics, Computer Science, Physics, etc.).
Life at HeliosX
At HeliosX, we want to improve healthcare for everyone, and to do this we need a team of brilliant people who share that ambition. We are currently a diverse team of engineers, scientists, clinical researchers, physicians, pharmacists, marketeers, and customer care specialists committed to our mission – but we need more talented folks to join us, if we want to achieve our global ambitions!
Aside from working with our all-star team, here are the other benefits of coming on board:
- Generous equity allocations with significant upside potential
- 25 Days Holiday (+ all the usual Bank Holidays)
- Private health insurance, along with extra dental and eye care cover
- Enhanced parental leave
- Cycle-to-work Scheme
- Electric Car Scheme
- Free Dermatica and MedExpress products every month, as well as family discounts
- Home office allowance
- Access to a Headspace subscription, discounted gym memberships, and a learning and development budget
Please share your experience with SQL. *
Please share your experience with attribution models and marketing mix modelling. *
What are your salary expectations? *
What is your notice period? *
Are you currently living in the UK? * Select…
What is your location? *
Do you currently have the legal right to work in the UK? * Select…
Will you require visa sponsorship now or in the future to work in the UK? * Select…
If you are on a visa, please specify the type of visa you currently hold (e.g., Skilled Worker, Graduate, Dependant, etc.) and any applicable expiry date:
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Senior Marketing Analyst employer: HeliosX Group
Contact Detail:
HeliosX Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Analyst
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their products and how they fit into the healthcare landscape. This will help you tailor your answers and show that you're genuinely interested in joining the team.
✨Tip Number 3
Practice your storytelling skills! Be ready to share specific examples of your past work and how it relates to the role. Use data-driven insights to demonstrate your impact in previous positions, especially in marketing analytics.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our mission to revolutionise healthcare.
We think you need these skills to ace Senior Marketing Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Analyst role. Highlight your experience with marketing analytics, attribution models, and any relevant tools you've used. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for revolutionising healthcare and how your background makes you a perfect fit for our team. Let us know why you're excited about joining HeliosX!
Showcase Your Analytical Skills: In your application, don’t forget to showcase your analytical prowess. Mention specific projects where you’ve used data to drive decisions or optimise campaigns. We love seeing real examples of your impact!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people. Good luck!
How to prepare for a job interview at HeliosX Group
✨Know Your Numbers
As a Senior Marketing Analyst, you'll need to demonstrate your analytical prowess. Brush up on key metrics related to marketing performance, such as customer lifetime value and retention rates. Be ready to discuss how you've used data to drive decisions in past roles.
✨Showcase Your Experimentation Skills
This role involves designing and evaluating marketing experiments. Prepare examples of A/B tests or multivariate tests you've conducted. Highlight the methodologies you used, like marketing mix modelling, and be ready to explain the impact of your findings.
✨Communicate Clearly
Strong communication skills are essential for this position. Practice explaining complex data insights in simple terms. Think about how you can convey your findings to stakeholders who may not have a technical background, ensuring they understand the implications for strategy.
✨Collaborate and Connect
Cross-functional collaboration is key at HeliosX. Be prepared to discuss how you've worked with teams from different departments, like Growth or Product. Share specific examples of how your insights influenced marketing strategies and drove growth.