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- Tasks: Create and translate engaging German copy for marketing campaigns and product content.
- Company: Join HeliosX, a leading healthcare platform revolutionising access to care.
- Benefits: Enjoy 25 days holiday, private health insurance, and a home office allowance.
- Why this job: Make a real impact in healthcare while shaping the MedExpress voice in Germany.
- Qualifications: Fluent in German and English with strong writing and editing skills.
- Other info: Be part of a diverse team committed to improving global healthcare.
The predicted salary is between 36000 - 60000 £ per year.
Ready to revolutionize healthcare, making it faster and more accessible than ever before? Founded in 2013 by Dwayne D’Souza, HeliosX was built on a simple but powerful idea: healthcare should be easier to access, faster to receive, and centred around the individual. From day one, we’ve grown without external funding; scaling profitably through technology, disciplined execution, and deep medical expertise.
We’ve earned the trust of millions of people worldwide through our top-selling products and well-known brands: MedExpress, Dermatica, ZipHealth, RocketRX, and Levity. A lot of our success is down to having our own pharmacies, manufacturers and products – spearheaded by leading in-house medical teams, researchers and pharmacists. In 2025, HeliosX helped treat over 1.7 million patients worldwide. We reached £781m in revenue, delivering +337% year-on-year growth and cementing our position as the clear market leader in the UK.
In 2025 our weight‑loss treatments helped our patients lose 8.5 million kilograms of excess weight; contributing to an estimated 1,300 fewer cardiac events. We’re operating across four markets, with successful launches in Germany and Canada, and growing our reach in the US.
2026 is a step‑change year. Our ambition is to reach £1.6bn in revenue, expand from four to eight global markets and significantly broaden our condition and treatment portfolio. Over the coming years, you’ll help shape HeliosX into a truly world‑leading healthcare partner; one that combines scale, speed, and clinical rigour to redefine how personalised care is delivered.
About the Role: The Senior Copywriter (German Speaking) 12-month FTC will be responsible for creating, translating, proofreading, and editing high-performing copy across a range of channels, spanning marketing campaigns, product content, CRM, paid media, and on‑site assets for the German market. Beyond translation, this role will involve originating fresh, engaging German content that aligns with MedExpress brand values and tone of voice while tapping into cultural and behavioural insights to drive performance.
This person will play a key role in supporting international expansion, helping to lead the copy translation and localisation process across multiple markets. They will also manage freelance translation partners to ensure the timely, accurate delivery of multilingual content. The role includes ad hoc support for other markets (UK/US), working closely within the creative team to meet business needs across brand and growth channels.
This is a pivotal role in shaping the MedExpress voice in Germany and ensuring a consistent, compelling brand experience across international touchpoints.
What You’ll Be Doing
- Write clear, compelling German copy across marketing, product, CRM, paid social and web, owning ideas from brief through to delivery
- Translate and adapt English content into natural, culturally relevant German, staying true to tone of voice and regulatory requirements
- Create original German copy for both campaigns and always‑on content, shaped by customer insight and performance data
- Work closely with Growth, Brand and Product teams to ensure messaging supports user needs and commercial goals
- Test and refine copy across the German customer journey, partnering with UX and Product to improve clarity and conversion
- Own German localisation end‑to‑end, from creative input and planning to QA and final delivery
- Ensure all German content meets clinical, legal and brand standards, working hand in hand with Clinical and Regulatory teams
- Use local insight and performance learnings to optimise content at key conversion points in Germany
- Help grow the MedExpress brand in Germany through thoughtful storytelling and campaign work
- Manage freelance translators across markets, providing clear briefs, feedback and tone of voice guidance
- Keep localisation workflows running smoothly, delivering high‑quality work at pace
- Handle day‑to‑day German copy needs, from product content and FAQs to service updates and customer communications
- Support ad hoc copy requests for other markets, including the UK and US
- Maintain and evolve the German copy style guide, ensuring consistency, clarity and performance
Who you are:
- A German speaking wordsmith with excellent writing, editing, and proofreading skills in both English and German
- Experience in Translation, Journalism, Marketing, Academia, Communications, or a related field
- Proven ability to demonstrate and maintain a consistent brand voice across all channels in German
- Demonstrable experience in content marketing, copywriting, and translation, preferably in‑house for a brand or with an agency
- An ear for a great turn of phrase and a knack for writing copy that appeals to German customers
- Experience with medical or legal compliance processes is a plus
- Strong attention to detail, project management and creative thinking skills
- Familiarity with SEO best practices and performance metrics in content creation
Why work with us?
At HeliosX, we want to improve healthcare for everyone, and to do this we need a team of brilliant people who share that ambition. We are currently a diverse team of engineers, scientists, clinical researchers, physicians, pharmacists, marketeers, and customer care specialists committed to our mission – but we need more talented folks to join us, if we want to achieve our global ambitions!
Aside from working with our all-star team, here are the other benefits of coming on board:
- 25 Days Holiday (+ all the usual Bank Holidays)
- Private health insurance, along with extra dental and eye care cover
- Enhanced parental leave
- Cycle-to-work Scheme
- Electric Car Scheme
- Free Dermatica and MedExpress products every month, as well as family discounts
- Home office allowance
- Access to a Headspace subscription, discounted gym memberships, and a learning and development budget (alongside a free Audible subscription)
Senior Copywriter (German Speaking) 12m FTC employer: HeliosX Group
Contact Detail:
HeliosX Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Copywriter (German Speaking) 12m FTC
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Nail that interview prep! Research the company, practice common interview questions, and prepare some thoughtful questions of your own. Show them you’re not just interested in the role, but also in their mission and values.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way in keeping you top of mind. It shows your enthusiasm and professionalism, which is always a plus.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from candidates who are excited about joining us. Plus, it gives you a better chance of standing out in the crowd.
We think you need these skills to ace Senior Copywriter (German Speaking) 12m FTC
Some tips for your application 🫡
Show Off Your Writing Skills: As a Senior Copywriter, your writing is your superpower! Make sure to showcase your best work in your application. Include samples that highlight your ability to create engaging and clear copy, especially in German, as this will be key for us.
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect how your experience aligns with our mission at HeliosX. Mention specific projects or achievements that demonstrate your fit for the role.
Be Authentic: We love originality! When writing your cover letter, let your personality shine through. Share why you’re passionate about healthcare and how you can contribute to making it more accessible and faster for everyone.
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your application and get you on our radar for this exciting opportunity!
How to prepare for a job interview at HeliosX Group
✨Know Your Audience
Before the interview, research HeliosX and their mission to revolutionise healthcare. Understand their products and how they resonate with the German market. This will help you tailor your responses and show that you're genuinely interested in contributing to their goals.
✨Showcase Your Copywriting Skills
Prepare a portfolio of your best work that highlights your ability to write compelling copy in both German and English. Include examples that demonstrate your understanding of brand voice and how you've adapted content for different audiences. Be ready to discuss your creative process during the interview.
✨Cultural Insights Matter
Since this role involves creating culturally relevant content for the German market, be prepared to discuss your knowledge of German culture and consumer behaviour. Share examples of how you've used local insights to shape your writing and drive engagement in past projects.
✨Ask Thoughtful Questions
At the end of the interview, ask questions that show your interest in the role and the company. Inquire about their approach to localisation and how they measure the success of their campaigns in Germany. This not only demonstrates your enthusiasm but also helps you gauge if the company is the right fit for you.
