At a Glance
- Tasks: Support and optimise paid social campaigns on platforms like Meta and TikTok.
- Company: Join HeliosX, a mission-driven company improving healthcare for everyone.
- Benefits: Generous equity, 25 days holiday, private health insurance, and wellness perks.
- Other info: Collaborative environment with excellent growth opportunities and a focus on innovation.
- Why this job: Kickstart your career in growth marketing with hands-on experience and impactful projects.
- Qualifications: 1 year in paid social or relevant degree; data fluency and creativity are key.
The predicted salary is between 25000 - 32000 £ per year.
We’re looking for a detail‑oriented and performance‑driven Paid Social Executive to support the delivery and optimisation of campaigns across platforms including Meta and TikTok. This role is analytical and execution focused, with success measured through campaign performance, creative testing outcomes, and contribution to acquisition growth.
What you’ll be doing:
- Support the activation of paid social campaigns across paid social platforms such as Meta, TikTok & Reddit.
- Accurately implement new creative builds, ensuring that activity launches on time and to requirements, maintaining a high standard of quality assurance.
- Deploy experiments and A/B tests under the guidance and supervision of managers.
- Contribute to campaign optimisation, using platform and third‑party data sources to identify what is working, what needs improving, and where performance can be pushed further.
- Support ongoing monitoring of campaign delivery, keeping a close eye on budget pacing and KPI tracking across all active campaigns.
- Maintain strong account hygiene; ensuring naming conventions are accurate, advert disapproval / delivery errors are addressed promptly, and that URLs and tracking are functioning as expected.
- Proactively identify trends in campaign performance, feeding insights into team discussions and strategic decisions.
- Support the production of weekly/monthly acquisition performance reporting, utilising a variety of tools such as MS Excel, Metabase & Amplitude.
- Prepare and deliver weekly creative insight reporting to help inform advert concept development and iteration.
- Track and record experiment results, summarising findings and suggesting outcomes.
- Execute competitor and industry research.
- Proactively update internal and external teams on status of priorities, performance, and roadmap projects.
- Collaborate closely with paid influencer & growth creative teams, to help maintain the momentum of our high‑velocity creative testing cycle.
- Help ensure the creative production cycle is moving at pace; updating trackers, and supporting the planning and scheduling of upcoming creative tests.
Who you are:
- 1 year experience in a hands‑on paid social role working on performance focused campaigns (in house or at an agency).
- We’d also welcome applications from candidates with a relevant degree (marketing, mathematics, or a statistical field), and a genuine ambition to build a career in growth marketing – even if you don’t have direct paid social experience.
- Familiarity with third‑party analytics tools such as Google Analytics, Metabase, or Amplitude would be a bonus.
- Solid understanding of Meta ads manager, with the ability to accurately activate new creatives and account optimisations.
- Strong data fluency in MS Excel/Google Sheets; including pivot tables, charts, formulas and VLOOKUPs.
- Ability to manipulate, visualise, and extract meaningful insights from data to tell a clear, compelling story.
- Good knowledge of paid social best practices and tracking fundamentals (i.e. pixels, UTM parameters, and attribution).
- Confident and clear communicator, comfortable contributing to team discussions both in writing and verbally.
- Natural curiosity and proactive; you seek out solutions, rather than waiting to be directed.
- Strong attention to detail, particularly when building campaigns or working with data.
- Highly organised, with the ability to manage multiple tasks and deadlines simultaneously.
- Collaborative team player who works well cross‑functionally.
Life at HeliosX:
At HeliosX, we’re on a mission to improve healthcare for everyone. In return, we offer:
- Generous equity allocations with significant upside potential
- 25 days holiday (+ all the usual bank holidays)
- Private health insurance, along with extra dental and eye care cover
- Enhanced parental leave
- Cycle‑to‑work scheme
- Electric car scheme
- Free Dermatica and MedExpress products every month, as well as family discounts
- Home office allowance
- Access to a Headspace subscription, discounted gym memberships, and a learning and development budget (alongside Audible subscription)
Paid Social Executive (Graduate) employer: HeliosX Group
At HeliosX, we pride ourselves on fostering a dynamic and inclusive work culture that prioritises employee growth and well-being. As a Paid Social Executive, you'll benefit from generous equity allocations, comprehensive health coverage, and a supportive environment that encourages continuous learning and collaboration. With a focus on improving healthcare for everyone, our team thrives on innovation and creativity, making it an exciting place to launch your career in growth marketing.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Executive (Graduate)
✨Dive into Marketing Meetups
Get yourself to local marketing meetups and networking events. These are gold mines for entry-level folks like us to meet industry pros and learn what skills are hot right now. Plus, you never know who might be looking for someone like you to hire—make those connections count!
✨Start a Personal Project
Why not kick off a blog or a social media account where you can showcase your marketing skills? Share insights, strategies, or even trends you spot. This not only lets potential employers see what you can do but also helps you build a portfolio that's all your own!
✨Engage in Online Marketing Communities
Join online platforms like LinkedIn Groups or Reddit communities focused on marketing. Engage in conversations, ask questions, and share your thoughts on industry trends. This visibility can lead to recommendations or even job notices that aren’t widely advertised!
✨Keep an Eye on Creative Internships
Look out for internships on company websites, especially those like HeliosX Group who value fresh perspectives. Many companies offer entry-level roles as a stepping stone, so apply through their careers page and embrace the chance to shine!
We think you need these skills to ace Paid Social Executive (Graduate)
Some tips for your application 🫡
Show Off Your Creativity!:In marketing and communications, creativity is key! Make sure your application showcases your unique style. Whether it’s in your CV or cover letter, use dynamic language and possibly even a personal branding statement that reflects who you are and what you can bring to HeliosX Group.
Demonstrate Your Writing Skills:Solid writing skills are a must in this field. Include samples of your work along with your application—whether it’s blog posts, social media campaigns you’ve created, or even university projects. This not only highlights your abilities but also gives us an insight into your writing style.
Tailor Your Application:For an entry-level position, we want to see your potential and enthusiasm. Research HeliosX Group and relate your experiences or coursework to the specific marketing strategies we use. Make it clear why you want to work with us and how you can contribute to our mission.
Don’t Skip the Personal Touch!:In your cover letter, add a few lines about why marketing and communications excite you. Personal anecdotes about experiences you've had or moments that sparked your interest in the field can show us your passion and drive. And remember, we love candidates who take the time to apply through our website!
How to prepare for a job interview at HeliosX Group
✨Show off your creative flair!
In marketing communications, creativity is key. Make sure to prepare a portfolio showcasing any relevant projects you've worked on, whether that’s social media campaigns, design work, or interesting content you’ve created. Let your personality shine through—it's all about how you can engage an audience!
✨Brush up on your tools and trends
Familiarise yourself with common marketing tools and platforms like Hootsuite, Canva, or Google Analytics. If you know about the latest trends in digital marketing, such as influencers or content marketing strategies, you'll show you're proactive and ready to dive into the role at HeliosX Group.
✨Demonstrate your passion for the industry
Since this is an entry-level position, don't worry about extensive experience—focus on your enthusiasm and eagerness to learn. Be prepared to talk about why you're interested in marketing communications and how it fits into your career goals. Showing this passion can really set you apart!
✨Nail that STAR technique
Many interviews in marketing communications may involve behavioural questions. Use the STAR technique (Situation, Task, Action, Result) to structure your answers and showcase your problem-solving abilities. Prepare a couple of examples related to teamwork or creative projects to illustrate your points well!
