Customer Development Manager - On Trade London & Greater London

Function: On-Trade

Location: Field based – across the London & Greater London area due to the nature of the work and to ensure you can achieve the right work-life balance, we’re looking for someone who lives in or close to this area.

Salary: £37,000 - £45,000 base depending on experience, plus full benefits listed below.

Contract: Permanent

Closing Date: 18th November 2026 (We may close this vacancy early if we receive a high volume of applications, so we'd encourage you to apply sooner rather than later).

About the Company

With 2,100 colleagues, a nationwide pub network and a portfolio of brilliant brands proudly made in the UK, we combine pioneering spirit with real scale. We’re also a certified Great Place to Work®, a recognition of the culture and colleague experience we build every day. Together, we’re shaping the future of beer, cider, pubs and beyond.

About the Role

As one of HEINEKEN's Customer Development Managers (CDMs), you'll be responsible for growing our presence across a variety of outlets, from community locals to trendsetting bars. You'll manage a portfolio of around 60-80 pubs and bars across London and Greater London, working closely with customers to boost brand visibility, grow sales and improve commercial performance. You’ll build strong relationships with licensees, understand what makes their businesses tick and help them make the most of every opportunity.

• Delivering volume, revenue, profit and market share targets.
• Negotiating and executing commercial agreements.
• Growing brand distribution and Smart Dispense penetration across your territory.
• Providing insight-led category, ranging and pricing advice.
• Understanding customer performance and identifying opportunities to drive sales and profitability.
• Winning new customers and strengthening HEINEKEN's presence across London and Greater London.

Who we’re looking for

We're looking for someone with commercial drive, strong relationship‑building skills and the confidence to influence and negotiate. You'll enjoy getting to know customers, understanding how their businesses work and finding practical ways to help them grow. We’re keen to hear from people who:

• Have experience in frontline sales, account management or business development.
• Are commercially minded and comfortable working with sales figures, pricing and business performance.
• Can build lasting relationships, influence decisions and negotiate with confidence.
• Enjoy coaching and supporting customers, helping them get the best from their businesses.
• Are proactive, organised and comfortable balancing existing customer relationships with new business opportunities.
• Can work independently, manage their own territory and adapt to changing priorities.

A full UK driving licence is essential for this role. Ideally, you’ll have at least three months of professional driving experience, but if you don’t, that’s fine. We’ll provide full on‑road driver training during your first few months with us.

Your Benefits

As part of the team, along with your salary you’ll also receive:

• Company Car (a full drivers licence is essential for this role)
• Annual bonus
• Company funded Private Medical Healthcare
• Double matched pension (up to 10%)
• 35 days holiday
• A quarterly allowance towards purchasing our delicious ciders and beers! (including low and no alcohol)
• Retail, restaurant and coffee discounts
• Development pathways and learning opportunities
• Access to employee networks and inclusion groups
• Wide-ranging support for family life, neurodiversity, menopause and mental health

Please note that you must have the legal right to work in the UK.