Digital Media Planner: Programmatic & Social Expert

Digital Media Planner: Programmatic & Social Expert

Full-Time 35000 - 45000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead exciting digital media campaigns across top brands using programmatic and social channels.
  • Company: Join HEINEKEN UK, a dynamic leader in the beverage industry.
  • Benefits: Enjoy a hybrid work model and attractive benefits package.
  • Other info: Be part of a vibrant team with opportunities for growth and innovation.
  • Why this job: Make a measurable impact on brand success while developing your digital media expertise.
  • Qualifications: 2-3 years of experience in media buying with strong communication skills.

The predicted salary is between 35000 - 45000 £ per year.

HEINEKEN UK is seeking a Digital Media Specialist responsible for leading digital media campaigns across key brands. The role focuses on programmatic and social channels, ensuring alignment with business objectives and measurable impact.

The successful candidate will have a strong background in media buying, excellent communication skills, and a minimum of 2–3 years' experience in social and programmatic activation. The position offers a hybrid work model alongside attractive benefits.

Digital Media Planner: Programmatic & Social Expert employer: Heineken UK

HEINEKEN UK is an exceptional employer that fosters a dynamic and inclusive work culture, offering employees the chance to lead innovative digital media campaigns in a globally recognised brand. With a strong emphasis on professional development, employees benefit from a hybrid work model, competitive remuneration, and a supportive environment that encourages creativity and collaboration, making it an ideal place for those looking to grow their careers in digital media.

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Contact Details:

Heineken UK Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Digital Media Planner: Programmatic & Social Expert

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Heineken UK and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Heineken UK are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Heineken UK on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Heineken UK. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Digital Media Planner: Programmatic & Social Expert

Digital Media Campaign Management
Programmatic Advertising
Social Media Activation
Media Buying
Communication Skills
Analytical Skills
Experience in Digital Marketing

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Heineken UK. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Heineken UK:Show us that you’ve done your homework! In your application, briefly mention what you admire about Heineken UK’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Heineken UK

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Heineken UK will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Heineken UK, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.