At a Glance
- Tasks: Create stunning visuals and illustrations for web and product, bridging brand and product design.
- Company: Heidi is revolutionising healthcare with AI, enhancing clinician support globally.
- Benefits: Competitive salary, personal development budget, wellness days, and equity from day one.
- Other info: Flexible hybrid work environment with opportunities for career growth and collaboration.
- Why this job: Join a fast-paced team making a real impact in healthcare while growing your design skills.
- Qualifications: 1-3 years of design experience or a strong graduate portfolio; illustration skills are essential.
The predicted salary is between 60000 - 80000 £ per year.
Heidi is building an AI Care Partner that supports clinicians every step of the way, from documentation to delivery of care. We exist to double healthcare’s capacity while keeping care deeply human. In 18 months, Heidi has returned more than 18 million hours to clinicians and supported over 73 million patient visits. Today, more than two million patient visits each week are powered by Heidi across 116 countries and over 110 languages.
Founded by clinicians, Heidi brings together clinicians, engineers, designers, scientists, creatives, and mathematicians, working with a shared purpose: to strengthen the human connection at the heart of healthcare. Backed by nearly $100 million in total funding, Heidi is expanding across the USA, UK, Canada, and Europe, partnering with major health systems including the NHS, Beth Israel Lahey Health, MaineGeneral, and Monash Health, among others.
The Role
Heidi is growing the world’s healthcare with AI. Our London studio is a creative node in a global product organisation—a place where brand storytelling, product thinking, and illustration meet to create distinctive digital experiences. We’re looking for someone who brings craft, curiosity, and an artistic approach to digital brand work.
We’re hiring a Brand Designer at an early-career level who will operate at the intersection of brand and product. This person will be the brand team’s in-house illustrator and visual designer for icons, abstract UI motifs, lifework visuals, and digital components that bring Heidi’s voice to life. You’ll collaborate closely with brand and product designers to ensure brand-led visual language works seamlessly inside real product experiences. This is an ideal role for someone with 1–3 years of experience or a strong recent graduate portfolio who wants a fast, supportive path to growing responsibility.
What you’ll do:
- Create illustrated assets and visual components for web and product (icons, hero illustrations, abstract UI patterns, lifework art).
- Act as a creative bridge between Brand and Product: translate brand concepts into component-friendly visual systems and support product execution in the brand team.
- Support campaign and launch work with artwork, compositional explorations, and library-ready assets.
- Work with senior designers to iterate on visual direction and help evolve our illustration and iconography systems for scale.
- Experiment with 3D or mixed-media approaches when appropriate; 3D experience is a plus, not required.
What we will look for:
- 1–3 years professional experience in graphic/brand/product design, or an outstanding graduate portfolio.
- Strong illustration skills and an eye for composing visual ideas that can be translated into reusable components.
- Experience designing for digital: Figma plus Adobe Creative Suite; familiarity with motion tools (After Effects, Lottie) preferred.
- An experimental mindset: you enjoy merging art and design to create distinct visual language.
- Collaborative spirit: you’ll work across product, marketing, and engineering to ensure designs are feasible and effective.
- Bonus: basic 3D or prototyping experience (Blender, Cinema 4D, Spline) — valuable for teams exploring richer visual textures.
How to Apply
Upload your portfolio (link preferred) and a short note about a recent project where you merged illustration, interface design and brand. Tell us what part of combining art and product excites you most.
What do we believe in?
- Heidi builds for the future of healthcare, not just the next quarter, and our goals are ambitious because the world’s health demands it.
- Live Forever - Every release moves care forward: measured, safe, and built to last. Data guides us, but patients define the truth that matters.
- Practice Ownership - Decisions follow logic and proof, not hierarchy. Exceptional care demands exceptional standards in our work, our thinking, and our character.
- Small Cuts Heal Faster - Stability earns trust, speed delivers impact. Progress is about learning fast without breaking what people depend on.
- Make others better - Feedback is direct, kindness is constant, and excellence lifts everyone. Our success is measured by collective growth, not individual output.
Why you will flourish with us?
- Unmatched impact. Join Heidi’s expanding UK office and help shape the brand voice at an early, high-impact stage.
- Real product momentum. We’re not trying to generate interest, we’re channeling it. Work on meaningful problems in healthcare with a fast-moving product team and access to interesting briefs across brand and product.
- Equity from day one. When Heidi wins, you win. You’ll share directly in the success you help create.
- Work alongside world-class talent. Learn from some of the best engineers and creatives, joining a diverse team.
- Growth and balance. Enjoy a £500 personal development budget, dedicated wellness days, and your birthday off to recharge.
- Flexibility that works. A hybrid environment, with 3 days in the office.
Heidi’s commitment to Diversity, Equity and Inclusion
Heidi is dedicated to creating an equitable, inclusive, and supportive work environment that brings people together from diverse backgrounds, experiences, and perspectives. Our strength is in our differences. We're proud to be an equal opportunity employer and are proud to welcome all applicants as we're committed to promoting a culture of opportunity for all.
Junior Brand Designer in Cardiff employer: Heidi
Heidi is an exceptional employer that prioritises diversity and inclusion, creating a vibrant work culture where every team member can thrive. With a strong focus on personal and professional growth, employees in the UK sales team benefit from ample opportunities to develop their skills while contributing to meaningful advancements in the healthcare sector. Joining Heidi means being part of a dynamic team that values connection, engagement, and innovation from day one.
StudySmarter Expert Advice🤫
We think this is how you could land Junior Brand Designer in Cardiff
✨Join Design Communities
Get involved in online platforms like Behance or Dribbble, where designers showcase their work. These communities often have job boards or contests that can help you land that entry-level graphic design gig we’re all after!
✨Attend Local Design Meetups
Check out local design meetups or workshops in your area. They’re fantastic for networking, and who knows? You might meet someone from Heidi looking for fresh talent like you to join their team!
✨Build Your Portfolio
We can't stress this enough—having a strong portfolio is key! Even if you lack professional experience, use class projects or personal work to showcase your skills. Make sure to include it in your application when you apply at Heidi.
✨Apply Through Our Website!
Don’t forget to send your application directly through our website! It shows you’re proactive and really interested in the position. Plus, it helps us keep track of applicants much more efficiently!
We think you need these skills to ace Junior Brand Designer in Cardiff
Some tips for your application 🫡
Show Off Your Portfolio:As a graphic designer, your portfolio is your golden ticket! Make sure to showcase your best work, including any projects from school or personal endeavours. We want to see your creativity in action, so highlight different styles and techniques that represent your unique flair.
Tailor Your CV for Design Roles:When you're putting together your CV, lean into the graphic design lingo. List relevant skills like software proficiency (think Adobe Creative Suite) and any design techniques you're familiar with. Since it's entry-level, don’t sweat too much about experience – showcase your passion for design instead!
Craft a Design-Savvy Cover Letter:Your cover letter shouldn't just be text on a page; it’s your chance to show your design skills! Use layout and typography to create something eye-catching while keeping it professional. Talk about why you're interested in Heidi and the role of Junior Brand Designer – we love seeing enthusiasm!
Be Ready to Discuss Your Design Process:In addition to your written application, be prepared to discuss your design process in interviews. Whether it's how you come up with ideas or the steps you take to finalise a project, being able to articulate your approach impressively shows your depth as a designer and will set you apart!
How to prepare for a job interview at Heidi
✨Show Off Your Portfolio
Make sure to bring a slick, well-organised portfolio showcasing your best graphic design work. Include a variety of projects that highlight different skills—think branding, digital design, and print. Be ready to discuss your creative process and the tools you used, like Adobe Creative Suite.
✨Know Your Design Principles
Brush up on fundamental design principles like typography, colour theory, and composition. You might get asked about how these concepts influence your work or even face some design-based challenges. Keep it fresh, and be prepared to chat about why you made certain creative choices in your projects.
✨Emphasise Your Willingness to Learn
As it’s an entry-level role, emphasize your eagerness to learn and grow. Talk about any relevant coursework, internships, or personal projects you've taken on that reflect your passion and adaptability in a fast-evolving field like graphic design. This will resonate with Heidi as they look for fresh talent with potential.
✨Prepare for Feedback Questions
Expect questions about how you handle feedback—it's a big part of design work. Be ready to share specific examples of when you received constructive criticism on your designs and how you implemented it to improve your work. This shows that you're open to collaboration and iteration, which is key in graphic design.
