Strategic Trade Marketing Lead: Offline Channel Growth

Strategic Trade Marketing Lead: Offline Channel Growth

Full-Time 54000 - 66000 £ / year (est.) No working from home possible
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At a Glance

  • Tasks: Drive offline retail growth and strengthen partnerships with key retailers.
  • Company: Hegen, a dynamic brand focused on innovative baby products.
  • Benefits: Competitive salary, flexible working hours, and opportunities for professional development.
  • Other info: Join a fast-paced environment with great potential for career advancement.
  • Why this job: Make a real impact in the baby product industry while collaborating with diverse teams.
  • Qualifications: Experience in trade marketing and strong strategic thinking skills.

The predicted salary is between 54000 - 66000 £ per year.

Hegen is seeking a strategic Trade Marketing Manager to accelerate offline retail growth and strengthen partnerships across department stores, specialty baby retailers, and healthcare institutions. You will translate business objectives into actionable retail strategies to grow distribution, improve sell-through, and maximise revenue opportunities.

You will collaborate with Commercial, Marketing, Supply Chain, Finance, and retail partners to develop joint business plans, optimise trade.

Strategic Trade Marketing Lead: Offline Channel Growth employer: Hegen Pte. Ltd.

Hegen is an exceptional employer that fosters a collaborative and innovative work culture, perfect for those looking to make a significant impact in the retail sector. With a strong focus on employee growth and development, Hegen offers numerous opportunities for professional advancement while working in a dynamic environment that values creativity and strategic thinking. Located in a vibrant area, employees benefit from a supportive community and access to various resources that enhance both personal and professional life.

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Contact Details:

Hegen Pte. Ltd. Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Strategic Trade Marketing Lead: Offline Channel Growth

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Hegen Pte. Ltd. and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Hegen Pte. Ltd. are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Hegen Pte. Ltd. on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Hegen Pte. Ltd.. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Strategic Trade Marketing Lead: Offline Channel Growth

Strategic Thinking
Trade Marketing
Retail Strategy Development
Partnership Management
Business Planning
Collaboration Skills
Sales Growth Strategies

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Hegen Pte. Ltd.. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Hegen Pte. Ltd.:Show us that you’ve done your homework! In your application, briefly mention what you admire about Hegen Pte. Ltd.’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Hegen Pte. Ltd.

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Hegen Pte. Ltd. will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Hegen Pte. Ltd., they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.