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Marketing Assistant
Peterborough
Hegarty, one of the region’s leading law firms, are looking for a full-time Marketing Assistant to assist our Marketing Manager in delivering the firm’s strategic marketing plan.
Based in our head office in Peterborough city centre, y ou will be responsible for assisting the marketing manager with a variety of on and offline marketing and communications activities, including the management of social media channels and content, design and production of marketing assets, email marketing, website management, client experience, event planning and general marketing administration.
Key Responsibilities:
Social Media: Creating and scheduling social media posts using Hootsuite or similar, in line with the social media strategy and assisting with analytics, data capture and reporting.
Marketing Content: Drafting marketing copy for the website, social media, press releases, print media, leaflets and general marketing collateral.
Website: Monitoring, updating and maintenance of the firm’s website.
Design and Creative: Using Indesign, Photoshop and Canva to produce high quality artwork for print and online advertising and marketing collateral in line with the firm’s brand guidelines. Organising and sourcing suitable imagery and photography for use in marketing materials.
CRM: Assisting with the management and administration of the firm’s database and mailing lists. Using e-marketing platforms to deliver regular e-comms.
Reporting: Assist the Marketing Manager with the production of monthly reports and ROI metrics.
Client Care: Utilising Trustpilot to monitor, report on and respond to client reviews and feedback. Utilising reviews in the promotion of the firm across online and printed materials.
Internal Comms: Administering the firm’s intranet along with the production of staff newsletters and communications.
Events: Assisting with the administration and organisation of networking, seminars, webinars and hospitality events including planning, list creation, invitations and responses, on-day event assistance and follow-up.
Marketing administration: Assist with general marketing admin including monitoring of the annual budget and liaising with suppliers regarding invoices, recording details of networking, ordering of printed marketing materials and maintenance of internal calendar of activities.
Person Specification:
- Degree in marketing or relevant discipline or a suitable digital marketing qualification is desirable.
- Be proactive and positive with a can-do attitude with the ability to work both within a team and independently.
- Demonstrate a high level of copywriting and proof-reading skills.
- Good understanding of data analysis and statistics methods.
- Excellent organisational skills and attention to detail.
- Ability to manage own workload, multitask and prioritise.
- Experience of B2B and B2C marketing is desirable.
- Previous experience of social media marketing, email marketing, website maintenance (WordPress, Mailchimp and social media scheduling tools).
- Knowledge of SEO (Google AdWords/Analytics) analysis, best practices and optimising content to drive traffic.
- Design and creative experience using, Canva, Adobe Creative Cloud, including InDesign, Photoshop and Acrobat Pro.
In return we are offering:
- Competitive salary.
- 25 days holiday year in addition to Bank Holidays
- Additional paid time off at Christmas
- Birthday off as paid holiday each year
- Ability to buy and sell holiday
- Death in service benefit of twice the annual salary
- Bonus scheme
- Long service awards
- Cash Health Plan
- Salary sacrifice electric vehicle scheme
Speak To Our Team Today
Whatever legal support you need, our experienced and highly skilled solicitors and legal advisors are here to help. With expertise across a wide range of legal areas, we provide clear, practical advice tailored to you. What sets us apart is our commitment to understanding your needs and delivering the best possible outcome with a personal touch.
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