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- Tasks: Lead influencer marketing strategies for gaming and tech brands, creating proposals from start to finish.
- Company: Heaven Media is a top creative agency specializing in video game and tech marketing.
- Benefits: Enjoy remote work flexibility and the chance to collaborate with global brands.
- Why this job: Join a dynamic team shaping the future of influencer marketing in the gaming and tech industries.
- Qualifications: Experience in influencer marketing, agency work, and a passion for gaming and tech required.
- Other info: Must be comfortable leading pitches on camera and working independently.
The predicted salary is between 36000 - 60000 £ per year.
Influencer Strategist – Gaming & Tech – [Midweight to Senior, UK / US East, Full Time, Remote]
Heaven Media is a leading creative marketing agency that specializes in the video game & tech industries. We connect world-leading brands with new gaming & tech audiences globally. Heaven has more than two decades of experience delivering integrated marketing support for clients worldwide.
The Role:
Reporting directly to the Creative Strategy Lead, the Influencer Strategist will be fully responsible for global Influencer proposals- working end to end as a core member of the Data & Strategy team to create influencer marketing strategies. Your role will be to deliver end to end influencer proposals for our clients & potential clients, within this you must be able to independently deliver a full data driven influencer strategy proposal, inclusive of strategic direction, creative concepts, suggestions for influencers and KPI’s aligned to the client\’s brief, on time and on budget. Within the role, you will be expected to outreach to various influencers and talent agencies as part of our proposals, as to gather initial rates.
Main Responsibilities:
- Lead Influencer strategy on proposals, acting as to go-to strategic expert on content creators
- Analyse proposal briefs to effectively outline and plan out responses that answer client requirements
- Work with teams across the business to create a cohesive plan that meets the goals and priorities outlined in the pitch brief
- Using CreatorIQ and other software to lead Influencer Discovery – finding, analysing and summarising key influencer creators who fit authentically into client marketing campaigns
- Outreach to influencers and talent agencies, to find rates on new talent and incorporate these into proposals
- Work with other new business members to create a pitch proposal to meet the goals and priorities of the pitch brief – owning creation of the proposal deck from end to end
- Take ownership of the calculation of expected performance metrics and estimate costs based on the influencer discovery and the proposed content strategy
- Have a strong understanding of the latest creator platforms, primarily YouTube, Twitch, IG, and TikTok, with specific experience across mainstream gaming, and technology.
- Stay up to date with the latest social media and influencer marketing trends to ensure the company’s services remain competitive and innovative.
- Identify emerging platforms and influencer opportunities that can be integrated into proposals and pitches.
- Lead pitches, both remote (with webcam) and in person.
Essential Skills & Experience Required:
- In-depth experience in Influencer Marketing.
- Experience working within an agency environment or similar.
- Have a background in gaming/tech
- Good understanding of lifestyle influencers.
- Have a strong understanding of the culture of influencers.
- Experienced in understanding and strategically analysing briefs, relying on instinct and industry knowledge
- Highly experienced in creating strategic proposals in slideshow format, with an eye for proposal design
- Must be a strong and succinct writer
- Highly skilled in time management.
- Be comfortable leading pitches on camera. Have a remote work setting with minimal distractions.
- Be just as comfortable working independently as you are working with a team.
- Experienced with Microsoft 365 – Must have extensive experience and ability with Powerpoint
- Experienced with CreatorIQ or other similar creator management software, ability with GWI or other data software also a bonus
- Experience with outreach to influencers & talent agencies
To Apply:
Send CV and salary expectations to: careers@heavenmedia.com
Influencer Strategist – Gaming & Tech - [Midweight to Senior, UK / US East, Full Time, Remote] employer: Heaven Media
Contact Detail:
Heaven Media Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Strategist – Gaming & Tech - [Midweight to Senior, UK / US East, Full Time, Remote]
✨Tip Number 1
Familiarize yourself with the latest trends in influencer marketing, especially within the gaming and tech sectors. This knowledge will not only help you understand the landscape but also allow you to speak confidently about current strategies during interviews.
✨Tip Number 2
Build a portfolio showcasing your previous work in influencer marketing. Highlight specific campaigns you've worked on, detailing your role and the results achieved. This will demonstrate your expertise and ability to deliver successful strategies.
✨Tip Number 3
Network with professionals in the gaming and tech influencer space. Attend industry events, webinars, or online forums to connect with others. These connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Practice your pitch delivery skills. Since the role involves leading pitches both remotely and in person, being comfortable and confident in your presentation style will set you apart from other candidates.
We think you need these skills to ace Influencer Strategist – Gaming & Tech - [Midweight to Senior, UK / US East, Full Time, Remote]
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Influencer Strategist position. Tailor your application to highlight relevant experience in influencer marketing, especially within the gaming and tech industries.
Craft a Strong CV: Your CV should clearly showcase your experience in influencer marketing, agency work, and any relevant projects. Highlight your skills in creating strategic proposals and your familiarity with platforms like YouTube, Twitch, IG, and TikTok.
Write a Compelling Cover Letter: In your cover letter, express your passion for gaming and tech, and explain how your background aligns with the role. Mention specific examples of successful influencer campaigns you've worked on and your approach to developing data-driven strategies.
Showcase Your Writing Skills: Since strong writing skills are essential for this role, ensure that your application materials are well-written and free of errors. Use clear and concise language to demonstrate your ability to communicate effectively, as this will be crucial in your role as an Influencer Strategist.
How to prepare for a job interview at Heaven Media
✨Showcase Your Influencer Marketing Knowledge
Be prepared to discuss your in-depth experience in influencer marketing. Highlight specific campaigns you've worked on, the strategies you implemented, and the results achieved. This will demonstrate your expertise and understanding of the industry.
✨Demonstrate Your Analytical Skills
Since the role requires analyzing proposal briefs and creating data-driven strategies, be ready to share examples of how you've successfully analyzed briefs in the past. Discuss your approach to identifying key metrics and how you used data to inform your proposals.
✨Familiarize Yourself with Creator Platforms
Make sure you have a strong understanding of platforms like YouTube, Twitch, Instagram, and TikTok. Be prepared to discuss current trends and emerging influencers within these spaces, as well as how they can be leveraged for client campaigns.
✨Prepare for Pitching Scenarios
Since leading pitches is a key responsibility, practice your pitch delivery. Be confident in presenting your ideas both remotely and in person. Consider preparing a mock pitch to showcase your ability to create engaging and visually appealing proposal decks.
