Assistant Store Manager in London

Assistant Store Manager in London

London Full-Time 30000 - 40000 € / year (est.) No home office possible
HeathrowAcademy

At a Glance

  • Tasks: Support the Store Manager in leading operations and delivering exceptional client service.
  • Company: Join a luxury brand known for its excellence and premium service.
  • Benefits: Competitive salary, team development opportunities, and a dynamic work environment.
  • Other info: Flexible hours and opportunities for growth in a vibrant team.
  • Why this job: Be a key player in a stylish boutique and make a real impact on customer experiences.
  • Qualifications: 3-5 years in luxury retail with strong leadership and communication skills.

The predicted salary is between 30000 - 40000 € per year.

As a key member of the boutique leadership team, the Assistant Store Manager plays a vital role in supporting the Store Manager to lead business operations, deliver exceptional service, and drive team development. This position helps to maintain Longchamp’s standards of excellence across all areas of boutique performance.

To support the Store Manager in all aspects of boutique management including sales performance, team leadership, operations, and client engagement while acting as a role model of Longchamp’s values and standards. The Assistant Store Manager leads day-to-day floor operations and ensures smooth, efficient, and client-centred service.

Key Responsibilities
  • Team Leadership & Development
    • Lead and motivate the sales team during daily operations
    • Support recruitment, onboarding, and training of team members
    • Conduct daily briefings, performance coaching, and mentorship
    • Create a motivating environment focused on team growth and development
    • Act as the Store Manager in their absence, ensuring leadership continuity
  • Client Experience & Clientelling
    • Maintain the highest standard of personalized luxury service
    • Encourage and monitor CRM engagement, including new client capture and VIP retention
    • Resolve elevated client concerns with professionalism and brand alignment
    • Coach staff on building long-term customer relationships through exceptional service
  • Sales & Commercial Objectives
    • Support the achievement of daily, weekly, and monthly sales goals
    • Monitor individual and team KPIs; drive improvement through action plans
    • Identify commercial opportunities on the sales floor and in client behaviour
    • Ensure full engagement in store campaigns and product launches
  • Operations & Compliance
    • Oversee stock management, deliveries, and transfers
    • Ensure store opening, closing, and cash-handling procedures are executed properly
    • Uphold loss prevention protocols and ensure audit compliance
    • Assist with workforce planning and administrative tasks as delegated
  • Visual Merchandising & Brand Representation
    • Ensure consistent adherence to visual merchandising guidelines
    • Collaborate with VM team to execute floor set changes and in-store animations
    • Maintain a premium environment reflective of the brand’s aesthetic
    • Support the integration of marketing and visual initiatives into the store experience
Key Performance Indicators (KPIs)
  • Achievement of store and individual sales targets
  • Client retention, CRM capture rates, and VIP contribution
  • Mystery shopper results and client feedback scores
  • Staff training completion and performance progression
  • Inventory accuracy, stock loss, and shrink prevention
  • Compliance with visual standards and store audits
  • Floor efficiency and productivity (coverage, conversion, ATV, UPT)
Skills & Qualifications
  • 3–5 years of experience in luxury or premium retail
  • At least 1–2 years in a supervisory or assistant management role
  • Strong leadership and coaching skills
  • Proficiency in sales reporting, CRM, and inventory systems
  • Excellent communication and interpersonal abilities
  • Fluent in English; other languages a plus
  • Proficient in MS Office and retail POS platforms
  • Professional and refined presence with a client-first mindset
  • Solution-focused, adaptable, and calm under pressure
  • Motivated by results and team success
  • Leads by example with integrity and consistency
  • Flexible and willing to work evenings, weekends, and holidays as needed

Assistant Store Manager in London employer: HeathrowAcademy

Longchamp is an exceptional employer that fosters a vibrant and inclusive work culture, where team development and client engagement are at the forefront of our operations. As an Assistant Store Manager, you will benefit from comprehensive training and mentorship opportunities, ensuring your professional growth while working in a luxurious boutique environment that reflects our brand's commitment to excellence. Join us in a role that not only values your contributions but also encourages a collaborative spirit and a passion for delivering outstanding service.

HeathrowAcademy

Contact Detail:

HeathrowAcademy Recruiting Team

StudySmarter Expert Advice🤫

We think this is how you could land Assistant Store Manager in London

Tip Number 1

Network like a pro! Reach out to your connections in the retail industry, especially those who have experience with luxury brands. A friendly chat can lead to insider info about job openings or even a referral.

Tip Number 2

Show up in style! When you go for interviews, dress the part and embody the brand's values. This not only shows your commitment but also gives you a chance to demonstrate your understanding of the luxury retail environment.

Tip Number 3

Prepare for role-play scenarios! Many retail interviews include practical assessments. Brush up on your client engagement skills and think about how you'd handle various customer situations to impress your interviewers.

Tip Number 4

Don’t forget to follow up! After your interview, send a thank-you email expressing your appreciation for the opportunity. It’s a simple yet effective way to keep yourself top of mind and show your enthusiasm for the role.

We think you need these skills to ace Assistant Store Manager in London

Team Leadership
Coaching Skills
Client Engagement
Sales Performance Management
CRM Proficiency
Inventory Management
Communication Skills

Some tips for your application 🫡

Show Your Passion for Luxury Retail:When writing your application, let your love for luxury retail shine through! Share specific experiences that highlight your enthusiasm for delivering exceptional service and how you embody the values of a brand like Longchamp.

Highlight Leadership Experience:Make sure to showcase any leadership roles you've had in the past. We want to see how you've motivated teams, coached individuals, and contributed to a positive work environment. Use examples that demonstrate your ability to lead by example!

Tailor Your Application:Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the key responsibilities and skills mentioned in the job description. This shows us that you’re genuinely interested in the role and understand what it entails.

Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it gives you a chance to explore more about our brand and culture while you’re at it!

How to prepare for a job interview at HeathrowAcademy

Know the Brand Inside Out

Before your interview, make sure you research Longchamp thoroughly. Understand their values, product lines, and what sets them apart in the luxury market. This knowledge will help you demonstrate your passion for the brand and how you can contribute to maintaining its standards of excellence.

Showcase Your Leadership Skills

As an Assistant Store Manager, you'll need to lead and motivate a team. Prepare examples from your past experiences where you've successfully coached or developed team members. Highlight your ability to create a motivating environment and how you’ve driven team performance in previous roles.

Client-Centric Mindset

Longchamp places a strong emphasis on exceptional client service. Be ready to discuss how you've handled client concerns in the past and how you build long-term relationships with customers. Share specific instances where your approach led to positive outcomes, showcasing your client-first mindset.

Prepare for Operational Questions

Expect questions about store operations, stock management, and compliance. Brush up on your knowledge of cash-handling procedures and loss prevention protocols. Being able to articulate your understanding of these areas will show that you're ready to support the Store Manager effectively.