At a Glance
- Tasks: Support the Heathrow Rewards programme and help grow our member base through exciting campaigns.
- Company: Join a leading airport with a commitment to diversity and inclusivity.
- Benefits: Competitive salary, performance bonuses, generous leave, and private health insurance.
- Other info: Enjoy hybrid working and access to diverse learning opportunities.
- Why this job: Be part of a dynamic team shaping loyalty experiences for travellers worldwide.
- Qualifications: Experience in loyalty, marketing, or CRM; strong communication and analytical skills.
The predicted salary is between 30000 - 40000 £ per year.
As Loyalty and Partnerships Assistant, you will support the delivery and ongoing development of the Heathrow Rewards loyalty programme, helping to retain and grow the member base. Working closely with the Loyalty & Partnerships Manager, you will contribute to the planning, setup and delivery of targeted loyalty campaigns. You will support member acquisition, engagement and revenue growth through the day‑to‑day management of loyalty activity and partnerships. This includes assisting with customer escalations, monitoring transactions, and supporting fraud prevention.
Your role will involve:
- Maintaining and updating the campaign and communications calendar, ensuring activity is accurately tracked.
- Contributing to the creative briefing process for internal teams and external agencies, including preparing briefs, coordinating feedback and updating copy where required.
- Maintaining campaign reporting and dashboards, helping track performance and share insights with the wider team.
- Following GDPR guidelines and best practice when handling customer data and campaign activity.
- Keeping up to date with loyalty trends, tools and innovations, sharing relevant learnings with the wider team.
- Working with internal Commercial teams (Marketing, Digital, Retail, Surface Access, Aviation, VIP and Premium Services) to help coordinate content, campaigns and reporting.
These Skills Are Essential:
- Experience within loyalty, marketing, CRM or similar fields (operational or consultative roles).
- Experience of writing briefs and managing day to day relationships with external agencies and technology partners.
- Experience of using Loyalty technology platforms.
- Data insight / analytical experience.
- Experience of Travel, Leisure, Hospitality, Retail, Loyalty sectors.
- Knowledge of the Data Protection Act and other data collection and processing legislation and best practice.
Ideally you will have:
- Experience working on Loyalty programmes.
Our Rewards:
We offer competitive salaries and excellent benefits that will support you now and in the future. As well as performance‑based annual bonuses and our longer‑term Share in Success Bonus plans, we also offer generous annual leave allowances and market‑leading pensions. With family friendly policies, access to private health insurance and a wide range of wellbeing tools, we’ll support you to be at your best inside and outside work. And of course, we’ll provide varied learning and development opportunities too.
Working Location:
Our Hybrid working approach offers the opportunity for colleagues in some roles to work from home for an average of two days a week, providing the flexibility to work in an agile way whilst ensuring we deliver for the operational needs of Heathrow. You’ll need to be based in the UK and within a commutable distance to Heathrow.
Sustainable Travel to Work:
Heathrow’s Sustainable Travel Guide sets out easy and sustainable travel options that everyone can access.
Equal Opportunities:
As an equal opportunities employer, we encourage applications from all. We believe that diverse talent makes us stronger – not least because we welcome passengers from all corners of the globe, every single day. Heathrow is an accessible place to work. With five diversity networks, we champion inclusivity and celebrate individuality.
Loyalty & Partnerships Assistant employer: Heathrow
Heathrow is an exceptional employer, offering a dynamic work environment that fosters creativity and collaboration within the Loyalty & Partnerships team. With competitive salaries, generous benefits, and a commitment to employee growth through varied learning opportunities, we ensure our staff thrive both personally and professionally. Our hybrid working model provides flexibility, while our focus on inclusivity and sustainability makes Heathrow a rewarding place to build your career.
StudySmarter Expert Advice🤫
We think this is how you could land Loyalty & Partnerships Assistant
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Heathrow and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Heathrow are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Heathrow on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Heathrow. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Loyalty & Partnerships Assistant
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Heathrow. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Heathrow:Show us that you’ve done your homework! In your application, briefly mention what you admire about Heathrow’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Heathrow
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Heathrow will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Heathrow, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
