At a Glance
- Tasks: Lead and optimise programmatic campaigns across various platforms while collaborating with clients and teams.
- Company: Join Hearts & Science, a dynamic agency focused on performance media.
- Benefits: Competitive salary, professional development, and a vibrant team culture.
- Other info: Opportunity to mentor junior team members and grow within a supportive environment.
- Why this job: Make an impact in the fast-paced world of digital media and technology.
- Qualifications: Experience in programmatic advertising and strong analytical skills required.
The predicted salary is between 58500 - 71500 £ per year.
We are looking for a proactive and performance-driven Programmatic Account Manager to support the delivery of programmatic activity across Display, Online Video, YouTube, Connected TV, Broadcast Video and Digital Audio. Working within the Activation team, you will lead the day-to-day management, optimisation and performance of campaigns across multiple DSPs, while acting as a key contact for clients, planning teams and media partners. This role requires a strong understanding of programmatic activation, campaign strategy and performance analysis, alongside the ability to manage multiple workstreams in a fast-paced agency environment. You will also support the development of junior team members, contribute to innovation initiatives and help drive best practice across the team.
Key Responsibilities
- Campaign Management & Performance
- Lead the setup, activation and optimisation of programmatic campaigns across DSPs including DV360, The Trade Desk, Amazon DSP and Yahoo
- Manage campaign pacing, performance and delivery against agreed KPIs and client objectives
- Identify optimisation opportunities across audience, inventory, creative and bidding strategies
- Ensure best practice across brand safety, verification and viewability standards
- Planning & Strategy
- Support the development of programmatic strategies across Display, Video and Audio
- Build campaign rationales and activation recommendations aligned to client goals
- Contribute to testing roadmaps, innovation opportunities and performance frameworks
- Translate campaign data into actionable insights and recommendations
- Client & Stakeholder Management
- Act as a day-to-day contact for clients and internal planning teams
- Deliver regular reporting, campaign updates and post-campaign analysis
- Collaborate with media owners, DSP partners and technology vendors to identify growth opportunities and improve performance
- Build strong working relationships across internal and external stakeholders
- Team Support & Development
- Support and mentor Executives and Senior Executives within the team
- Share platform knowledge, best practice and campaign learnings
- Contribute to operational improvements, workflows and activation efficiencies
Skills & Experience
- Strong experience in programmatic advertising within an agency, media owner or ad tech environment
- Hands-on experience across DSPs such as DV360, The Trade Desk, Amazon DSP and Yahoo
- Experience managing campaigns across Display and/or Video environments (CTV, OLV, YouTube and Audio advantageous)
- Strong understanding of programmatic buying, optimisation levers and campaign measurement
- Confident analysing campaign data and translating insights into clear actions and recommendations
- Comfortable managing multiple campaigns and deadlines simultaneously
- Strong communication and stakeholder management skills
- Experience mentoring or supporting junior team members
- Passion for digital media, emerging technology and continuous learning
Programmatic Account Manager in London employer: HEASCIUK Hearts & Science
At Omnicom, we pride ourselves on being an exceptional employer that fosters a vibrant work culture and prioritises employee growth. With a commitment to inclusivity and diversity, we celebrate the unique talents of our team members, ensuring that everyone has the opportunity to thrive in their careers. Located in a dynamic environment, our agency encourages collaboration and innovation, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Programmatic Account Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for HEASCIUK Hearts & Science and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like HEASCIUK Hearts & Science are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with HEASCIUK Hearts & Science on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at HEASCIUK Hearts & Science. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Programmatic Account Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit HEASCIUK Hearts & Science. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of HEASCIUK Hearts & Science:Show us that you’ve done your homework! In your application, briefly mention what you admire about HEASCIUK Hearts & Science’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at HEASCIUK Hearts & Science
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at HEASCIUK Hearts & Science will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At HEASCIUK Hearts & Science, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
